At a Glance
- Tasks: Own multi-channel campaigns that engage millions and drive customer journeys.
- Company: Join a fast-paced, data-driven marketing team.
- Benefits: Competitive salary and fully remote work.
- Why this job: Make a real impact on customer engagement and retention.
- Qualifications: Experience in CRM or lifecycle marketing, ideally with Braze.
- Other info: Collaborative environment with opportunities for growth.
Join a fast-paced, data-driven marketing team and take ownership of multi-channel lifecycle campaigns that engage millions of members across the UK. Reporting into the CRM Lead, you’ll play a key role in building, scheduling, and optimising automated customer journeys that drive engagement, retention, and reactivation.
The Role
- Build and schedule lifecycle, transactional, and promotional campaigns across email, push, SMS, and in-app (Braze).
- Manage automated journeys such as onboarding, renewal, and win-back flows.
- Maintain accurate, personalised campaign content and offers.
- Work collaboratively with Product, Member Services, and Legal to ensure campaigns meet compliance and business goals.
- Support campaign QA, reporting, and ongoing performance optimisation.
Your Skills & Experience
- Experience in CRM or lifecycle marketing (ideally in digital/subscription environments).
- Hands-on experience with Braze or similar marketing automation/CRM tools.
The Benefits
£30,000-£35,000. Fully remote role.
How to Apply
Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page.
Senior CRM Executive - 9-Month FTC employer: Harnham
Contact Detail:
Harnham Recruiting Team
We think you need these skills to ace Senior CRM Executive - 9-Month FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your CRM or lifecycle marketing experience, especially if you've worked with tools like Braze. We want to see how you can bring value to our team!
Craft a Catchy Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about CRM and how your previous experiences align with our goals. Keep it engaging and personal – we love a bit of personality!
Showcase Your Achievements: When detailing your past roles, focus on specific achievements rather than just duties. Did you increase engagement rates or improve campaign performance? We want to know how you made an impact in your previous positions!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss any important updates. Plus, it’s super easy – just click that Apply link!
How to prepare for a job interview at Harnham
✨Know Your CRM Tools
Make sure you brush up on your knowledge of Braze or any similar marketing automation tools. Be ready to discuss how you've used these platforms in past roles, as this will show your hands-on experience and understanding of the technology.
✨Showcase Your Campaign Success
Prepare specific examples of successful lifecycle campaigns you've managed. Highlight the strategies you used to drive engagement and retention, and be ready to discuss the results. This will demonstrate your ability to take ownership of multi-channel campaigns.
✨Collaboration is Key
Since the role involves working with various teams like Product and Member Services, think of examples where you've successfully collaborated with others. Discuss how you ensured compliance and met business goals through teamwork.
✨Be Data-Driven
As this is a data-driven marketing role, come prepared to talk about how you've used data to optimise campaigns. Share insights on how you've tracked performance and made adjustments based on analytics to improve outcomes.