At a Glance
- Tasks: Lead and optimise multi-channel CRM campaigns to enhance user engagement.
- Company: Fast-growing digital business with a dynamic team environment.
- Benefits: Competitive salary, hands-on experience, and opportunities for growth.
- Why this job: Join a data-driven team and make a real impact on customer journeys.
- Qualifications: 1+ year in CRM or email marketing, strong communication, and analytical skills.
- Other info: Collaborative culture with a focus on innovation and continuous improvement.
The predicted salary is between 28000 - 42000 £ per year.
Job Description
SENIOR CRM EXECUTIVE (9 MONTH FTC)
UP TO £35,000
LONDON
We’re working with a fast-growing digital business looking for a Senior CRM Executive to take a hands-on role in building, optimising, and analysing multi-channel campaigns. If you’re confident in your CRM craft and keen to take on more responsibility in a data-led, fast-moving team – this one’s for you.
THE ROLE AND RESPONSIBILITIES:
You’ll work across the full customer lifecycle, helping shape how users engage from onboarding through to renewal and reactivation. You’ll balance campaign execution with testing, analysis, and collaboration across internal teams.
Day to day, you’ll:
- Take ownership of campaign QA and end-to-end testing, ensuring all logic and segmentation flow smoothly.
- Support automated journeys – onboarding, renewal, and win-back – to keep engagement high.
- Build and schedule lifecycle, promotional, and transactional campaigns across email, push, SMS, and in-app.
- Partner with product, data, and compliance teams to ensure journeys meet wider business goals.
- Track campaign performance, report on key metrics, and flag opportunities for optimisation.
- Keep content fresh by updating seasonal messaging and offers across active journeys.
- Get hands-on with tagging, segmentation, and personalisation to deliver relevant, dynamic messaging.
- Contribute to continuous improvement by suggesting new tests and creative approaches.
YOUR SKILLS AND RESPONSIBILITIES:
- A solid foundation in CRM, lifecycle, or email marketing 1 year+ – ideally from a digital or subscription-led background.
- Strong communication skills and a collaborative approach – you enjoy working cross-functionally.
- A track record managing multiple projects at once, balancing short-term delivery with long-term thinking.
- Hands-on experience with a CRM platform like Braze, SFMC, Ometria or similar tools.
- Curiosity about user behaviour and how lifecycle journeys can drive engagement and retention.
- Analytical mindset – confident looking at performance data and drawing out insights.
- Comfort with testing and experimentation; you’re not afraid to try new ideas and learn quickly.
- A keen eye for detail and a structured, organised way of working.
HOW TO APPLY:
Apply by sending your CV to Noah via the link below.
Senior CRM Executive employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can sometimes lead to job opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your CRM campaigns and results. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to CRM. We recommend role-playing with a friend to boost your confidence and refine your answers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed, and we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior CRM Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Senior CRM Executive role. Highlight your hands-on experience with CRM platforms and any relevant campaigns you've managed.
Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements that demonstrate your impact in previous roles. Use metrics to show how you’ve optimised campaigns or improved engagement.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Explain why you’re excited about this role and how your background makes you a perfect fit. Be sure to mention your collaborative approach and analytical mindset.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Harnham
✨Know Your CRM Inside Out
Make sure you brush up on your CRM knowledge before the interview. Familiarise yourself with the specific tools mentioned in the job description, like Braze or SFMC. Be ready to discuss how you've used these platforms in past roles and how they can help optimise campaigns.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with data analysis. Think of examples where you've tracked campaign performance and drawn insights from metrics. This role requires an analytical mindset, so be ready to demonstrate how your insights have led to successful campaign adjustments.
✨Collaboration is Key
Since this position involves working cross-functionally, think of instances where you've collaborated with other teams. Be prepared to share how you’ve partnered with product, data, or compliance teams in the past to achieve common goals. Highlight your strong communication skills!
✨Bring Fresh Ideas
The company is looking for someone who can contribute to continuous improvement. Come prepared with a few creative ideas or tests you’d like to implement in their CRM strategy. This shows your enthusiasm and willingness to innovate, which is crucial for a fast-moving team.