At a Glance
- Tasks: Analyse marketing data to drive customer growth and optimise campaigns.
- Company: Fast-growing premium retailer with a collaborative and entrepreneurial culture.
- Benefits: Up to £50,000 salary, hybrid work, and clear progression opportunities.
- Other info: High visibility role with senior stakeholders and significant autonomy.
- Why this job: Gain ownership and influence in shaping marketing analytics for a thriving business.
- Qualifications: Experience in marketing analytics, strong SQL skills, and ability to communicate insights.
The predicted salary is between 50000 - 50000 £ per year.
This is a newly created Marketing Analyst role within a fast growing, premium consumer and eCommerce business where insight plays a central role in shaping commercial decisions. You will have real ownership, strong senior stakeholder exposure, and the opportunity to influence how marketing analytics evolves as the business scales.
The Company: They are a well-established premium retailer with a strong heritage and a reputation for quality, long-lasting products. The business is experiencing significant growth, with continued investment across digital, growth and data capabilities. Despite their scale and ambition, they maintain a collaborative and entrepreneurial culture where ideas and insight are valued.
The Role: You will sit within the Digital and Growth function, acting as the dedicated Marketing Analyst supporting CRM, customer growth and wider marketing optimisation. Key responsibilities include:
- Analysing CRM performance across email, SMS and direct mail campaigns
- Supporting customer acquisition and paid media performance analysis
- Building and refining customer segments and audience strategies
- Identifying opportunities to improve retention, frequency and customer lifetime value
- Designing, running and evaluating experiments and testing frameworks
- Supporting incrementality and attribution analysis
- Optimising customer lifecycle and welcome journey programmes
- Partnering with marketing stakeholders to turn insight into action
- Building analytical frameworks to improve marketing decision making
The role is weighted towards CRM and customer analytics, with exposure to paid media and broader digital channels.
Your Skills and Experience: Strong commercial experience in marketing, CRM, customer or digital analytics. Advanced SQL skills and confidence working with large customer and marketing datasets. Experience analysing CRM channels such as email, SMS or direct mail. Understanding of customer segmentation, retention and lifetime value. Experience supporting campaign performance and marketing optimisation. Python or R experience is beneficial. Power BI or similar BI tool experience is advantageous. Comfortable operating independently and owning analytical projects. Strong communication skills with the ability to influence stakeholders through insight.
What They Offer: High visibility role with senior stakeholders. Significant ownership and autonomy. Opportunity to shape the future of marketing analytics. Clear progression as the analytics function continues to grow.
How to Apply: If you are a Marketing Analyst looking for a role with ownership, visibility and genuine commercial impact, apply now to find out more.
Marketing Analyst in Salisbury employer: Harnham
Join a dynamic and rapidly growing premium retailer in Swindon, where as a Marketing Analyst, you will enjoy a collaborative and entrepreneurial work culture that values your insights and ideas. With significant ownership of your projects, exposure to senior stakeholders, and clear opportunities for career progression, this role offers a unique chance to shape the future of marketing analytics while working in a supportive environment that prioritises employee growth and development.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Analyst in Salisbury
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more people you know, the better your chances of landing that Marketing Analyst role.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your analytical projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to CRM and marketing analytics. Be ready to discuss how you've used data to drive decisions in past roles.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it gives you a direct line to us, making it easier to stand out.
We think you need these skills to ace Marketing Analyst in Salisbury
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Marketing Analyst role. Highlight your experience with CRM, customer analytics, and any relevant tools like SQL or Power BI. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing analytics and how you can contribute to our team. Be sure to mention specific experiences that relate to the job description.
Showcase Your Analytical Skills:In your application, don’t just list your skills—show us how you've used them! Share examples of how you've analysed CRM performance or optimised marketing campaigns in the past. We love seeing real-world applications of your expertise.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to keep track of your application status. Plus, we love seeing candidates who take the initiative!
How to prepare for a job interview at Harnham
✨Know Your Numbers
As a Marketing Analyst, you'll be expected to handle data like a pro. Brush up on your SQL skills and be ready to discuss how you've used data to drive marketing decisions in the past. Prepare specific examples of campaigns you've analysed and the insights you derived from them.
✨Understand the Business
Familiarise yourself with the company’s products and their market position. Knowing their heritage and reputation will help you tailor your answers to show how you can contribute to their growth. Think about how your analytical skills can enhance their CRM and customer acquisition strategies.
✨Showcase Your Communication Skills
This role involves influencing stakeholders, so practice articulating your insights clearly and confidently. Prepare to explain complex data in simple terms, and think of ways to demonstrate your ability to turn analysis into actionable recommendations during the interview.
✨Be Ready for Scenario Questions
Expect questions that ask how you would approach specific marketing challenges. Prepare to discuss how you would analyse campaign performance or optimise customer segments. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
