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- Tasks: Build and interpret econometric models to optimise marketing strategies for top brands.
- Company: Join a global consultancy renowned for media and marketing analytics.
- Benefits: Competitive salary, remote work options, and opportunities for professional growth.
- Why this job: Make a real impact on high-profile projects while developing your career in a supportive environment.
- Qualifications: Experience in Marketing Mix Modelling and strong communication skills are essential.
- Other info: Collaborative culture with opportunities for mentorship and peer learning.
The predicted salary is between 48000 - 60000 ÂŁ per year.
Marketing Mix Modelling Consultant
Location: London – Remote
Salary: Up to ÂŁ60,000 + benefits
Start Date: ASAP
The Company
A global consultancy specialising in media and marketing analytics, supporting some of the world’s biggest brands with data-driven decision-making. They provide advanced solutions in areas such as marketing mix modelling, brand equity, and geotesting, helping clients optimise spend and demonstrate return on investment. With offices across Europe and a collaborative culture, you’ll be joining a highly respected team that blends technical rigour with commercial impact.
The Role
Due to sustained client demand and new account wins, the business is expanding its econometrics and marketing effectiveness team. They are seeking Marketing Mix Modelling Consultants at Analyst, Consultant, and Senior Consultant levels. These roles focus on building and interpreting econometric models, extracting insights, and presenting recommendations to clients.
Unlike traditional data science roles, this work is less about heavy coding and more about applying statistical and econometric methods to real-world marketing challenges. You’ll work directly with client stakeholders, ensuring outputs are clear, actionable, and business-focused.
This is an excellent opportunity for someone with strong MMM experience who wants to play a central role in delivering high-profile projects while developing their career in a structured, global consultancy environment.
Key Responsibilities
- Build econometric models to measure the impact of marketing activity and identify drivers of performance.
- Interpret model outputs and translate them into clear, actionable recommendations for clients.
- Manage and analyse datasets, ensuring accuracy and reliability.
- Deliver presentations and reports to client stakeholders, demonstrating strong communication and storytelling skills.
- Support the design of geotests and other advanced measurement approaches.
- Work closely with senior team members on project scoping, delivery, and client management.
- Mentor junior analysts (at Consultant and Senior Consultant levels).
- Contribute to thought leadership, best practice development, and continuous improvement within the team.
Skills & Experience
Essential:
- Proven agency-side experience in Marketing Mix Modelling (MMM) – client-side only experience is not sufficient.
- Hands-on experience building and interpreting econometric models.
- Strong ability to communicate complex outputs to non-technical stakeholders.
- Proficiency with Excel and an understanding of statistical modelling approaches.
Desirable:
- Familiarity with R (models run on Excel front-end with R syntax, though coding is not a core requirement).
- Broader exposure to analytics or econometrics beyond MMM (e.g., brand equity, testing, forecasting).
- Experience mentoring or line-managing junior team members.
Levels & Salary Bands
- Senior Analyst (2 years’ experience) – up to £45,000
- Consultant (3–4 years’ experience) – up to £55,000
- Senior Consultant (4+ years’ experience) – £55,000–£60,000
Team & Culture
- Approximately 70 staff across offices in London, Paris, and Madrid.
- Structured into sub-teams of 15–20 people, offering opportunities for peer learning and collaboration.
- Consultants report into an Account Director, with the potential to line manage graduates as part of career development.
- Supportive environment with a mix of technical specialists and client-facing consultants.
Interview Process
- Stage 1: 30-minute conversation with the Hiring Manager (experience, CV review, role overview).
- Stage 2: Dataset exercise and presentation (focus on both analysis and presentation style; the dataset includes subtle “easter eggs” to test attention to detail).
- Stage 3: Final interview with senior stakeholders.
How to Apply
Send your CV to Mohammed Buhariwala at Harnham or connect with me on LinkedIn to find out more.
Keywords
Marketing Mix Modelling, MMM, Econometrics, Media Effectiveness, Data Science, Econometric Modelling, Analytics Consultant, Statistical Modelling, Marketing Analytics, Brand Equity, Geotesting, Media Analytics, Insight, SQL, R, London, Hybrid, Remote
Marketing Mix Modelling Consultant employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Mix Modelling Consultant
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend webinars, and join relevant groups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for those interviews! Research the company and its projects, especially in marketing mix modelling. Be ready to discuss how your skills can help them tackle real-world challenges.
✨Tip Number 3
Showcase your analytical skills! Bring examples of past projects where you've built econometric models or delivered actionable insights. This will demonstrate your hands-on experience and problem-solving abilities.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Mix Modelling Consultant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Mix Modelling Consultant role. Highlight your relevant experience in building econometric models and communicating insights to clients. We want to see how your skills align with what we’re looking for!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past work where you’ve successfully applied statistical methods or managed datasets. This helps us see your practical experience in action.
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for this role. Share your passion for marketing analytics and how you can contribute to our team. Keep it concise but impactful!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at Harnham
✨Know Your Models
Make sure you brush up on your econometric models before the interview. Be ready to discuss how you've built and interpreted these models in past roles, as this will be crucial for demonstrating your expertise in Marketing Mix Modelling.
✨Communicate Clearly
Since you'll need to present complex data to non-technical stakeholders, practice simplifying your explanations. Use relatable examples to illustrate your points, ensuring that your recommendations are clear and actionable.
✨Attention to Detail
During the dataset exercise, keep an eye out for those subtle 'easter eggs'. They’re designed to test your attention to detail, so double-check your analysis and ensure your presentation is polished and professional.
✨Show Your Collaborative Spirit
This role involves working closely with clients and team members, so highlight any experiences where you've successfully collaborated on projects. Share examples of how you've mentored junior analysts or contributed to team success, as this will resonate well with the interviewers.
