At a Glance
- Tasks: Lead digital marketing initiatives and optimise campaigns for a luxury brand.
- Company: Join a prestigious luxury goods brand making waves in the market.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and creativity.
- Why this job: Be part of a team that drives brand awareness and enhances digital visibility.
- Qualifications: Strong retail or luxury goods experience, plus skills in Google Analytics and PowerBI.
- Other info: This role is onsite in Manchester, perfect for those who thrive in a collaborative setting.
The predicted salary is between 43200 - 72000 £ per year.
We are working with a luxury goods brand seeking a Marketing Manager to join their team onsite in Manchester. You will need strong retail or luxury goods experience and GA & Data Visualisation experience.
You Will:
- Lead digital marketing initiatives and oversee digital channels such as SEO and paid media
- Collaborate with the e-commerce executive to enhance website performance, increase traffic, and boost conversions
- Plan and optimize paid digital media campaigns, ensuring efficient budget utilization
- Manage analytics and reporting to deliver actionable marketing insights
- Coordinate with external agencies on paid media and core digital marketing strategies
- Drive brand awareness and increase foot traffic to in-store locations
- Develop and implement strategies to enhance digital visibility
- Support the launch of new websites and digital platforms
Desired Skills and Experience:
- Google Analytics
- PowerBI
- Marketing
- Ecommerce
Marketing Manager (Manchester) employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager (Manchester)
✨Tip Number 1
Familiarise yourself with the luxury goods market and current trends. Understanding the nuances of this sector will help you speak confidently about how your experience aligns with the brand's values and target audience.
✨Tip Number 2
Showcase your experience with Google Analytics and PowerBI in practical scenarios. Be ready to discuss specific campaigns where you've used these tools to drive results, as this will demonstrate your analytical skills and ability to derive actionable insights.
✨Tip Number 3
Network with professionals in the luxury retail space. Attend industry events or connect with people on LinkedIn who work in similar roles. This can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss your strategies for enhancing digital visibility and driving foot traffic. Think of innovative ideas that could be implemented for the brand, as this will show your proactive approach and creativity in marketing.
We think you need these skills to ace Marketing Manager (Manchester)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in retail or luxury goods, as well as your skills in Google Analytics and data visualisation. Use specific examples to demonstrate your achievements in these areas.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the luxury goods sector and detail how your previous roles have prepared you for this position. Mention your experience with digital marketing initiatives and how you can contribute to enhancing brand visibility.
Showcase Relevant Skills: Emphasise your expertise in managing digital channels like SEO and paid media. Provide examples of successful campaigns you've led and how they improved website performance and conversions.
Highlight Collaborative Experience: Since the role involves collaboration with e-commerce executives and external agencies, mention any relevant teamwork experiences. Discuss how you’ve successfully worked with others to achieve marketing goals.
How to prepare for a job interview at Harnham
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your experience with digital marketing initiatives, particularly in SEO and paid media. Highlight specific campaigns you've led and the results achieved, as this will demonstrate your capability to drive brand awareness and enhance digital visibility.
✨Familiarise Yourself with Analytics Tools
Since the role requires strong GA and data visualisation skills, make sure you can confidently talk about your experience with Google Analytics and PowerBI. Be ready to explain how you've used these tools to derive actionable insights and optimise marketing strategies.
✨Understand the Luxury Goods Market
Research the luxury goods brand you'll be interviewing for. Understand their target audience, market positioning, and recent marketing campaigns. This knowledge will help you tailor your responses and show that you're genuinely interested in the brand.
✨Prepare Questions for the Interviewers
Think of insightful questions to ask during the interview. Inquire about their current digital marketing strategies, challenges they face, or how they measure success. This shows your enthusiasm for the role and helps you assess if the company is the right fit for you.