At a Glance
- Tasks: Lead digital marketing initiatives and optimise campaigns for a luxury brand.
- Company: Join a prestigious luxury goods brand in the heart of Manchester.
- Benefits: Enjoy a dynamic work environment with opportunities for professional growth.
- Why this job: Be part of a creative team driving brand awareness and digital innovation.
- Qualifications: Strong retail or luxury goods experience, plus skills in Google Analytics and data visualisation.
- Other info: This role is onsite, perfect for those who thrive in a collaborative atmosphere.
The predicted salary is between 43200 - 72000 £ per year.
We are working with a luxury goods brand seeking a Marketing Manager to join their team onsite in Manchester. You will need strong retail or luxury goods experience and GA & Data Visualisation experience.
You Will:
- Lead digital marketing initiatives and oversee digital channels such as SEO and paid media
- Collaborate with the e-commerce executive to enhance website performance, increase traffic, and boost conversions
- Plan and optimize paid digital media campaigns, ensuring efficient budget utilization
- Manage analytics and reporting to deliver actionable marketing insights
- Coordinate with external agencies on paid media and core digital marketing strategies
- Drive brand awareness and increase foot traffic to in-store locations
- Develop and implement strategies to enhance digital visibility
- Support the launch of new websites and digital platforms
Desired Skills and Experience: Google Analytics, PowerBI, Marketing, Ecommerce
Marketing Manager employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Familiarise yourself with the luxury goods market and current trends. Understanding the nuances of this sector will help you speak confidently about how your experience aligns with the brand's values and target audience.
✨Tip Number 2
Showcase your experience with Google Analytics and data visualisation tools like PowerBI. Be prepared to discuss specific examples of how you've used these tools to drive marketing decisions and improve campaign performance.
✨Tip Number 3
Network with professionals in the luxury retail space. Attend industry events or connect with people on LinkedIn to gain insights and potentially get referrals that could strengthen your application.
✨Tip Number 4
Prepare to discuss your strategies for enhancing digital visibility and driving foot traffic. Think of innovative ideas that could be implemented for the brand, as this will demonstrate your proactive approach and creativity.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in retail or luxury goods, as well as your skills in Google Analytics and data visualisation. Use specific examples to demonstrate your achievements in these areas.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the luxury goods sector and detail how your previous roles have prepared you for this position. Mention your experience with digital marketing initiatives and how you can contribute to enhancing brand visibility.
Showcase Relevant Skills: Emphasise your expertise in managing digital channels like SEO and paid media. Provide examples of successful campaigns you've led and the impact they had on traffic and conversions.
Highlight Collaborative Experience: Since the role involves collaboration with e-commerce executives and external agencies, mention any relevant teamwork experiences. Discuss how you’ve successfully worked with others to achieve marketing goals.
How to prepare for a job interview at Harnham
✨Showcase Your Luxury Goods Experience
Make sure to highlight your previous experience in the luxury goods sector. Discuss specific campaigns you've worked on and how they contributed to brand awareness or sales, as this will resonate well with the company's focus.
✨Demonstrate Data-Driven Decision Making
Be prepared to discuss how you've used Google Analytics and data visualisation tools like PowerBI in past roles. Share examples of how your insights led to improved marketing strategies or campaign performance.
✨Prepare for Digital Marketing Questions
Expect questions about your knowledge of SEO, paid media, and digital marketing initiatives. Brush up on current trends and be ready to discuss how you would approach enhancing website performance and increasing traffic.
✨Collaborative Mindset
Since the role involves working closely with e-commerce executives and external agencies, emphasise your teamwork skills. Share examples of successful collaborations that led to effective marketing outcomes.