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For Companies At a Glance
- Tasks: Own and develop Marketing Mix Models to measure marketing effectiveness.
- Company: Fast-growing media & entertainment business with a focus on analytics.
- Benefits: Up to £65,000 salary, 4-day work week, and high exposure to senior stakeholders.
- Why this job: Shape the future of measurement in a collaborative and dynamic environment.
- Qualifications: Experience in Marketing Mix Modelling, SQL, R or Python, and strong communication skills.
- Other info: Opportunity to define new tools and processes in a growing analytics function.
The predicted salary is between 46800 - 78000 £ per year.
A fast-growing media & entertainment business is expanding its Marketing Analytics function and is looking for a technically strong Senior Analyst.
The Role
- You will support the development and delivery of the company's media measurement agenda, owning MMM models, designing tests (geo-testing, A/B testing), and translating insights into clear, actionable recommendations for senior stakeholders.
Key Responsibilities
- Build, refine and maintain MMM models to quantify marketing effectiveness
- Design and evaluate experiments including A/B tests and geo-testing
- Analyse campaign performance and provide clear, strategic recommendations
- Partner with stakeholders across marketing, commercial and ad sales teams
- Translate complex analytical work into simple, compelling stories
- Collaborate with internal US teams on modelling and measurement initiatives
About You
- Proven experience in Marketing Mix Modelling and experimentation
- Strong technical skills in SQL (must perform well in a live SQL test)
- Proficiency in R or Python for modelling and analytics
- Strong communication and stakeholder‐management skills
- Ability to turn data into insight and influence commercial decisions
- Curious, proactive and comfortable working in a fast‐growing environment
Why Join?
- Growing analytics function where you can genuinely shape the future of measurement
- High exposure to senior stakeholders and business‐critical decisions
- A collaborative team with the opportunity to define new tools, processes and best practices
Find out more and apply via the link below.
Senior Marketing Analyst - Econometrics in London employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Analyst - Econometrics in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at companies you're interested in. A friendly chat can lead to insider info and even referrals that could boost your chances.
✨Tip Number 2
Prepare for interviews by practising common questions related to Marketing Mix Modelling. We recommend using real-world examples from your experience to showcase your skills in SQL, R, or Python.
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, drop a quick thank-you email to express your appreciation and reiterate your interest in the role. It keeps you fresh in their minds.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Senior Marketing Analyst - Econometrics in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Analyst. Highlight your experience with Marketing Mix Modelling and any relevant technical skills like SQL, R, or Python. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing analytics and how you can contribute to our media measurement agenda. Keep it engaging and make sure to connect your experiences to the responsibilities outlined in the job description.
Showcase Your Analytical Skills: In your application, don’t shy away from showcasing your analytical prowess. Mention specific projects where you've built or refined MMM models, designed tests, or translated complex data into actionable insights. We love seeing real examples of your work!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates. Plus, it shows us you're keen on joining our team at StudySmarter!
How to prepare for a job interview at Harnham
✨Know Your Models Inside Out
Make sure you’re well-versed in Marketing Mix Modelling (MMM) and can discuss your experience confidently. Be prepared to explain how you've built, refined, and maintained MMM models in the past, as this will show your technical prowess and understanding of marketing effectiveness.
✨Brush Up on SQL Skills
Since a live SQL test is part of the interview process, practice your SQL skills beforehand. Familiarise yourself with common queries and data manipulation techniques so you can demonstrate your technical abilities under pressure.
✨Translate Data into Stories
Prepare to showcase how you can turn complex analytical work into simple, compelling narratives. Think of examples where your insights led to strategic recommendations for stakeholders, as this will highlight your communication skills and ability to influence decisions.
✨Collaborate and Engage
Show your proactive nature by discussing how you’ve collaborated with cross-functional teams in the past. Highlight any experiences where you partnered with marketing, commercial, or ad sales teams to drive results, as this aligns perfectly with the role’s requirements.
