At a Glance
- Tasks: Lead brand, content, and lead generation for an innovative AI-driven company.
- Company: Fast-growing AI research technology scale-up in London.
- Benefits: Competitive salary, hybrid work model, and opportunity to shape the brand.
- Why this job: Make a real impact in a dynamic environment and drive growth.
- Qualifications: 3-5 years B2B marketing experience and strong project management skills.
- Other info: Join a small team and enjoy excellent career development opportunities.
The predicted salary is between 60000 - 80000 £ per year.
Our client, a fast-growing AI-driven research technology scale-up, is looking for a Marketing Lead to own their brand, content, and lead generation. This is a standalone role, ideal for a hands-on marketer used to running end-to-end campaigns in a fast-paced environment.
About the Role:
- Own the company's brand, messaging, website, social media, events, and product marketing.
- Generate ~30 marketing-qualified leads per quarter through content, campaigns, and events.
- Launch and promote a new AI-driven product.
- Manage a Growth Associate and collaborate closely with the Growth Lead and BD Director.
What We're Looking For:
- 3-5 years B2B marketing experience, ideally in research, insights, or consulting.
- Experience managing websites, social media, content, and external agencies.
- Event planning and execution experience preferred.
- Strong analytical, creative, and project management skills.
- Comfortable working independently in a small team and fast-paced environment.
Why Apply?
This is a unique opportunity to lead marketing at a Series A-B scale-up, shaping the brand and driving growth in an innovative AI research business.
Location: London (4 days in office, Fridays remote)
Salary: £60-80k
Marketing Lead - B2B in London employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead - B2B in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This is your chance to shine and demonstrate how you can own the brand and lead generation for a company like ours.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their brand messaging and think about how you can contribute to their growth. Bring fresh ideas to the table that align with their vision!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to engage directly with us.
We think you need these skills to ace Marketing Lead - B2B in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Lead. Highlight your B2B marketing experience and any relevant achievements that showcase your ability to generate leads and manage campaigns.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this standalone role. Share specific examples of how you've owned brand messaging and led successful marketing initiatives in fast-paced environments.
Showcase Your Analytical Skills: Since we’re looking for someone with strong analytical skills, don’t forget to mention any tools or methods you’ve used to measure campaign success. We want to see how you can drive growth through data!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Harnham
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand and messaging. Understand their products, especially the new AI-driven product they’re launching. This will not only show your enthusiasm but also help you discuss how you can enhance their brand and lead generation efforts.
✨Showcase Your Campaign Success
Prepare to share specific examples of successful B2B marketing campaigns you've run. Highlight your role in generating leads and managing projects. Use metrics to back up your achievements, as numbers speak volumes in a fast-paced environment.
✨Demonstrate Your Analytical Skills
Since the role requires strong analytical skills, be ready to discuss how you’ve used data to inform your marketing strategies. Bring examples of how you’ve measured campaign success and adjusted tactics based on insights. This will show that you can think critically and adapt quickly.
✨Be Ready for Event Planning Questions
Given the emphasis on event planning in the job description, prepare to talk about events you've organised or contributed to. Discuss your approach to planning, execution, and how you measure the success of these events. This will demonstrate your hands-on experience and ability to drive engagement.