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For Companies At a Glance
- Tasks: Lead commercial analytics to drive marketing strategies and insights.
- Company: Fast-growing live entertainment and ticketing organisation with ambitious growth plans.
- Benefits: Up to £85,000 salary, bonus, private healthcare, and pension contributions.
- Other info: Hybrid working model with opportunities for career growth.
- Why this job: Make a real impact from day one in a high-visibility role.
- Qualifications: Strong analytics experience, SQL skills, and marketing insight expertise.
The predicted salary is between 85000 - 85000 £ per year.
This is a rare opportunity to step into a brand new, senior commercial analytics role where you will set the direction for how insight is used across a growing consumer‑facing business. Sitting close to senior leadership, you will own end‑to‑end analysis, influence marketing and commercial strategy, and have genuine impact from day one.
The Company
They are a fast‑growing organisation operating in the live entertainment and ticketing space. The business works across multiple venues and channels, combining digital platforms with offline activity to reach a wide customer base. With ambitious growth plans across the UK, they are investing in data to better understand performance, customers, and marketing effectiveness.
The Role
- Act as the first dedicated analyst in the business, owning commercial and marketing insight end to end.
- Analyse performance across multiple channels to understand revenue drivers, attribution, and return on marketing spend.
- Evaluate customer behaviour, including acquisition, lifetime value, retention, and engagement.
- Tackle complex attribution challenges across online and offline activity, including direct mail campaigns.
- Translate data into clear, actionable insights for senior stakeholders, including the Commercial Director and CEO.
- Partner with engineers, developers, and BI teams to ensure data is well structured and insight is accessible.
- Help shape a more self‑serve analytics environment through dashboards and reporting where appropriate.
Your Skills and Experience
- Strong commercial analytics experience, ideally within a consumer, marketing, or digital environment.
- Confident using SQL to interrogate and analyse complex datasets.
- Experience with Power BI or similar tools to support insight delivery.
- Solid understanding of marketing analytics, attribution, and customer behaviour.
- Comfortable working hands‑on while influencing senior stakeholders.
- Able to communicate insights clearly and spot opportunities that drive commercial value.
What They Offer
- Salary up to £85,000 plus a 5 percent bonus.
- Private healthcare and a 5 percent pension contribution.
- Hybrid working with two days per week in a central London office.
- High visibility role with direct exposure to senior leadership and clear scope for growth as the function matures.
Commercial Analyst - Marketing in London employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Analyst - Marketing in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by practising common questions and showcasing your analytical skills. Be ready to discuss how you've used data to drive marketing strategies in the past. We want to see your thought process!
✨Tip Number 3
Showcase your skills with a portfolio! If you’ve worked on any relevant projects or analyses, compile them into a presentation. This will help you stand out and demonstrate your ability to translate data into actionable insights.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Commercial Analyst - Marketing in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Commercial Analyst. Highlight your experience in commercial analytics, especially in consumer and marketing environments. We want to see how your skills align with the job description!
Showcase Your Skills: Don’t forget to mention your SQL prowess and any experience with tools like Power BI. We’re looking for someone who can dive into complex datasets and deliver clear insights, so let us know how you’ve done this in the past!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re excited about this role and how you can influence marketing and commercial strategy. We love seeing genuine enthusiasm and a clear understanding of our business.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Harnham
✨Know Your Numbers
As a Commercial Analyst, you'll be expected to dive deep into data. Brush up on your SQL skills and be ready to discuss how you've used data to drive marketing decisions in the past. Prepare specific examples of how your analysis has influenced strategy or improved performance.
✨Understand the Business
Familiarise yourself with the live entertainment and ticketing industry. Research the company’s recent campaigns and their impact. This will not only show your interest but also help you articulate how your insights can add value to their specific challenges.
✨Communicate Clearly
You’ll need to translate complex data into actionable insights for senior stakeholders. Practice explaining your past projects in simple terms, focusing on the outcomes and how they benefited the business. This will demonstrate your ability to communicate effectively with non-technical audiences.
✨Show Your Collaborative Spirit
This role involves partnering with various teams, so highlight your teamwork skills. Be prepared to discuss how you've worked with engineers, developers, or BI teams in the past. Emphasise your ability to create a self-serve analytics environment and how you can help others access insights easily.