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- Tasks: Analyse marketing performance and optimise strategies for growth in a dynamic digital marketplace.
- Company: Fast-growing global consumer platform with a passionate community and ambitious goals.
- Benefits: Competitive salary, bonus, equity, and fully remote work options.
- Other info: Exciting opportunity to shape the future of a rapidly expanding digital marketplace.
- Why this job: Join a vibrant team and make a real impact on marketing strategies that drive global growth.
- Qualifications: Experience in marketing analytics and strong analytical skills required.
The predicted salary is between 70000 - 80000 £ per year.
A fast-growing global consumer platform is looking for a Senior Marketing Analyst to join their expanding data team and help shape how marketing performance is measured and optimised at scale. This is an opportunity to join a product-led, subscription marketplace with a passionate global community and big ambitions for growth. The business already operates across 140+ countries and is now investing heavily in data, analytics, and experimentation to accelerate its next phase.
Our client is a membership-based digital marketplace connecting travellers and pet owners around the world; the platform enables pet owners to travel with peace of mind while trusted sitters care for their pets and homes. The business has built a strong global community and product that customers genuinely love. With ambitious plans to scale to 1 million members, they are investing heavily in their data platform, analytics capabilities, and growth strategy.
The data team is relatively new but growing quickly. This role will sit within the Marketing Analytics function, reporting into the Lead Marketing Analyst, and working closely with Growth, Product, and Commercial teams.
As the Senior Marketing Analyst, you will help the business understand what’s driving acquisition, where marketing spend should be allocated, and how to optimise conversion and growth:
- Partnering with marketing stakeholders to shape key growth questions and measurement frameworks
- Analysing performance across paid media, CRM, influencer, and other acquisition channels
- Delivering insight into campaign performance, incrementality, efficiency, and diminishing returns
- Combining multiple measurement approaches including experimentation, attribution signals, cohort analysis, and MMM
- Supporting the development of marketing mix modelling capability
- Building dashboards and delivering clear, actionable insight to senior stakeholders
Senior Marketing Analyst - Digital Marketing in Edinburgh employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Analyst - Digital Marketing in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, and think about how your skills as a Senior Marketing Analyst can contribute to their growth. We want you to shine and show them why you're the perfect fit!
✨Tip Number 3
Practice your pitch! Be ready to explain your experience and how it relates to the role. We suggest crafting a compelling story around your past achievements in marketing analytics that showcases your ability to drive results and optimise performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who can help us grow and make an impact in the digital marketing space.
We think you need these skills to ace Senior Marketing Analyst - Digital Marketing in Edinburgh
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Analyst role. Highlight your experience with data analytics, marketing performance measurement, and any relevant tools you've used. We want to see how your skills align with our ambitious growth plans!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how you can contribute to our global community. Be sure to mention specific examples of your past successes in marketing analytics.
Showcase Your Analytical Skills: In your application, don’t forget to showcase your analytical skills. Mention any experience you have with building dashboards, conducting cohort analysis, or using marketing mix modelling. We love data-driven insights, so let us know how you’ve used them in the past!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Harnham
✨Know Your Numbers
As a Senior Marketing Analyst, you'll be expected to dive deep into data. Brush up on key metrics related to digital marketing, such as customer acquisition cost, return on ad spend, and conversion rates. Be ready to discuss how you've used these metrics in past roles to drive decisions.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess during the interview. Bring examples of dashboards or reports you've created that provided actionable insights. If you can, share specific instances where your analysis led to significant improvements in marketing performance.
✨Understand the Business Model
Familiarise yourself with the company's membership-based model and how it impacts marketing strategies. Think about how you would approach measuring the effectiveness of campaigns aimed at both pet owners and sitters. This shows you're not just a number-cruncher but also understand the bigger picture.
✨Engage with Stakeholders
Since this role involves working closely with various teams, prepare to discuss how you've successfully collaborated with stakeholders in the past. Highlight your communication skills and how you’ve translated complex data into clear insights for non-technical audiences.