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Digital Product Lead
London – Hybrid (4 days on-site, Green Park)
Up to £80,000
The Company
This global organisation is scaling rapidly across multiple markets and brands, with a strong focus on delivering high-quality digital experiences. Operating in a centralised, marketing-led structure, they are investing heavily in data, performance, and digital product to support ambitious growth targets.
The Role
As Digital Product Lead, you will take strategic ownership of a global digital platform, ensuring it delivers commercially, scales effectively, and integrates seamlessly with CRM, CRO, SEO, and emerging AI-driven capabilities. This is a senior role with a focus on product thinking, cross-functional leadership, and roadmap ownership rather than day-to-day execution.
Key responsibilities include:
- Leading the end-to-end strategy and performance of the digital platform
- Driving a roadmap that unifies content, CRM, CRO, SEO, and digital marketing teams
- Expanding digital experiences across long-form content, onboarding journeys, and other productised web initiatives
- Championing AI-powered innovation across the platform and CRM stack
- Managing budgets, agencies, and external partners to deliver ROI
- Embedding a data-first approach across all product improvements and experiments
Your Skills & Experience
You’ll be a strong fit if you have:
- Proven experience in digital product or web product management roles
- Exposure to CRM, CRO, SEO, and digital platforms in a performance-led environment
- Experience building and delivering product roadmaps in fast-paced businesses
- Strong stakeholder management skills, comfortable leading without being fully hands-on
- A keen interest in AI tools and digital innovation
Bonus if you’ve worked in:
- Global or multi-brand organisations
- Fast-growth, marketing-led businesses
- Retail, agency, or PE-backed environments
What’s on Offer
- Senior ownership of a global digital platform
- Opportunity to shape the roadmap for digital innovation and AI adoption
- High visibility across a performance-driven leadership team
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Product Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Digital Product Manager role.
✨Tip Number 2
Prepare for those interviews by practising common questions and scenarios related to digital product management. We recommend doing mock interviews with friends or using online platforms to get comfortable with articulating your experience and vision.
✨Tip Number 3
Showcase your passion for AI and digital innovation during interviews. We want to see how you can drive the roadmap and integrate emerging technologies into your strategies. Bring examples of how you've done this in the past!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital Product Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Digital Product Manager role. Highlight your experience with digital platforms, product roadmaps, and any relevant AI tools you've worked with. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital product management and how you can contribute to our ambitious growth targets. Keep it engaging and personal – we love a good story!
Showcase Your Achievements: When detailing your experience, focus on specific achievements that demonstrate your impact in previous roles. Use metrics where possible to show how you’ve driven performance and ROI. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Harnham
✨Know Your Digital Product Inside Out
Before the interview, make sure you thoroughly understand the digital product landscape. Familiarise yourself with the company's current digital platforms, their performance metrics, and how they integrate with CRM, CRO, and SEO. This will help you speak confidently about how you can contribute to their strategic goals.
✨Showcase Your Roadmap Experience
Be prepared to discuss specific examples of product roadmaps you've developed in the past. Highlight your approach to unifying different teams and driving performance. Use metrics to demonstrate the impact of your work, as this will resonate well with a performance-driven organisation.
✨Emphasise Stakeholder Management Skills
Since this role involves leading without being hands-on, it's crucial to showcase your stakeholder management abilities. Share stories that illustrate how you've successfully navigated complex relationships and aligned diverse teams towards a common goal. This will show that you're ready for a senior position.
✨Demonstrate Your Passion for AI and Innovation
Given the focus on AI-powered innovation, come prepared with insights on how emerging technologies can enhance digital products. Discuss any relevant projects or ideas you have that could drive innovation within the company. This will highlight your forward-thinking mindset and alignment with their vision.
