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- Tasks: Lead digital marketing strategies and optimise web performance for a luxury retail brand.
- Company: Join a prestigious luxury jewellery business with a rich heritage since the 1960s.
- Benefits: Enjoy a competitive salary, generous holiday, and exclusive staff discounts.
- Why this job: Shape the future of digital luxury while making a real impact in a collaborative team.
- Qualifications: Experience in digital marketing, especially in retail or ecommerce, is essential.
- Other info: Opportunity to work closely with a tight-knit team and drive significant digital transformation.
The predicted salary is between 34000 - 42000 £ per year.
A long-established luxury retail business with a heritage dating back to the 1960s. Known for their exquisite handcrafted jewellery and prestigious partnerships with global brands, they operate across five boutique locations in Manchester, London, and Liverpool. While in-store experience remains their hallmark, digital transformation is now a key strategic focus — and this role is central to that journey.
You’ll be joining a tight-knit and collaborative marketing team of seven, working closely with the Senior Marketing Manager. With a broader team across sales, ecommerce, and branding, this is an opportunity to take real ownership of the digital roadmap in a fast-paced, high-trust environment.
This is a broad and impactful role with end-to-end ownership of digital marketing performance — spanning paid media, SEO, analytics, and ecommerce. You’ll manage digital campaigns, optimise web performance and customer journeys, and work cross-functionally to drive traffic and in-store footfall. It’s a hands-on opportunity with agency support, best suited to someone excited by growth, autonomy, and the chance to shape the brand’s digital identity.
Key Responsibilities- Develop and deliver digital marketing strategies across SEO, paid search, shopping and display.
- Manage website performance in collaboration with the eCommerce Executive to optimise traffic and conversion rates.
- Oversee paid media performance (PPC, paid social, YouTube, display), ensuring budget efficiency and ROI.
- Use tools like GA4 and Looker Studio to generate insights, build reports, and influence digital decision-making.
- Work with external agencies on campaign execution, optimisation, and testing plans.
- Support the launch of a new ecommerce platform and CRM integration project.
- Build digital strategies to increase both online sales and footfall across physical store locations.
- Improve organic visibility through SEO content and technical improvements in collaboration with dev/SEO partners.
- Align digital campaigns with seasonal retail events and luxury product launches.
- Track and report on KPIs including ROAS, traffic sources, bounce rate, conversion rate, and in-store uplift.
- Proven experience in a digital marketing role, ideally in retail, luxury, or ecommerce environments.
- Strong understanding of digital channels including SEO, PPC, paid social and CRO.
- Hands-on experience with Google Analytics (GA4 essential), Data Studio/Looker Studio, and paid ad platforms.
- Analytical thinker with confidence using performance data to drive decisions.
- Strong project management skills and ability to coordinate across marketing, ecommerce, and sales teams.
- Comfortable working in a lean team, rolling up sleeves, and making fast decisions.
- Understanding of ecommerce platforms (Shopify or equivalent) and CRM systems is a bonus.
- Salary range: £40,000 – £50,000
- 26 days holiday + bank holidays
- Company-wide quarterly bonus based on performance
- DMR staff discount & family/friends discount
- Westfield EAP (dental, optical, physio, 24/7 GP, gym discounts)
- BUPA mental health & menopause support programmes
- Office located 5 minutes from Altrincham station
- Stage 1: Introductory CV run-through and motivations chat with the Senior Marketing Manager. In-person preferred (Altrincham).
- Stage 2: Final interview with team members. Short presentation or case study on digital strategy or performance campaign review.
This is an exciting opportunity to take the reins of digital strategy at a heritage luxury brand going through transformation. You’ll make a visible impact across web and store performance and help define what digital luxury means in 2025 and beyond.
Digital and Marketing E-Commerce Manager (Hale) employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital and Marketing E-Commerce Manager (Hale)
✨Tip Number 1
Familiarise yourself with the luxury retail market and the specific brand values of the company. Understanding their heritage and how they position themselves in the digital space will help you tailor your discussions during the interview.
✨Tip Number 2
Prepare to discuss your hands-on experience with digital marketing tools, especially Google Analytics (GA4) and Looker Studio. Be ready to share specific examples of how you've used data to drive decisions and improve campaign performance.
✨Tip Number 3
Showcase your project management skills by preparing a brief case study or presentation on a successful digital marketing campaign you've led. Highlight your ability to coordinate across teams and manage multiple priorities effectively.
✨Tip Number 4
Demonstrate your understanding of eCommerce platforms like Shopify and CRM systems. If you have experience with these, be sure to mention it, as this knowledge will be crucial for the role and can set you apart from other candidates.
We think you need these skills to ace Digital and Marketing E-Commerce Manager (Hale)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in retail or luxury environments. Emphasise your hands-on experience with tools like Google Analytics and your understanding of SEO and PPC.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the luxury retail sector. Mention specific strategies you would implement to enhance their digital presence and drive traffic.
Showcase Analytical Skills: In your application, provide examples of how you've used data to drive decisions in previous roles. Highlight any experience with performance metrics and how you've improved ROI in past campaigns.
Prepare for the Interview: Be ready to discuss your digital strategy ideas during the interview process. Consider preparing a short presentation on a successful campaign you've managed or a case study that demonstrates your analytical thinking and project management skills.
How to prepare for a job interview at Harnham
✨Know Your Digital Marketing Fundamentals
Make sure you have a solid understanding of digital marketing channels, especially SEO, PPC, and social media. Be prepared to discuss how you've successfully implemented strategies in these areas in your previous roles.
✨Showcase Analytical Skills
Since the role requires using tools like Google Analytics and Looker Studio, be ready to share specific examples of how you've used data to drive decisions. Highlight any metrics you've improved and how you achieved those results.
✨Prepare for the Presentation
For the final interview, you'll need to present a case study or digital strategy. Choose a relevant topic that showcases your skills and aligns with the company's goals. Practice your presentation to ensure clarity and confidence.
✨Demonstrate Team Collaboration
This role involves working closely with various teams. Be prepared to discuss how you've successfully collaborated with others in past projects, particularly in fast-paced environments. Highlight your project management skills and adaptability.
