Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Dive into customer journeys using GA4 and work on tagging projects with GTM.
- Company: Join a dynamic digital agency focused on impactful projects for various clients.
- Benefits: Competitive salary of £35,000-£45,000 and hybrid work model.
- Why this job: Be part of a team that values innovation and social impact in the tech space.
- Qualifications: Experience in digital analytics is a plus; GA4 and GTM knowledge preferred but not required.
- Other info: Opportunity to work with a diverse range of clients in a supportive environment.
The predicted salary is between 28000 - 36000 £ per year.
Job Title: Digital Analyst
Location: Hybrid (3 days WFH, 2 days in London office)
Salary: £45,000 + on-target bonus
Sponsorship: Not available
The Company
Join a leading global health & beauty retailer with a strong presence across Asia and Europe. Operating a large network of stores and digital platforms, the business owns several major subsidiary brands and is focused on driving innovation across its digital channels.
The Role
As a Digital Analyst, you\’ll play a key role in optimising the online customer journey through in-depth analysis using GA4. Reporting to the Customer Digital Analytics Lead, you’ll work cross-functionally to provide insights that support decision-making and improve digital performance across multiple business units. This role is ideal for someone who’s technically strong, commercially aware, and confident working with a wide range of stakeholders.
Key Responsibilities
- Analyse the customer journey and website performance across key KPIs (sales, transactions, engagement).
- Lead GA4 audits, implementations, and reporting – becoming the subject matter expert within the team.
- Build and maintain dashboards using Power BI, Tableau, or Looker.
- Support A/B testing initiatives and provide actionable recommendations to enhance the digital experience.
- Collaborate with internal teams to present findings and influence strategy.
- Stay informed on digital and retail trends, customer behaviour, and market dynamics.
Required Skills & Experience
- Strong GA4 experience – implementation, auditing, and analysis.
- Proficiency in data visualisation tools such as Power BI, Tableau, or Looker.
- Solid understanding of A/B testing and using data to optimise performance.
- SQL experience, within BigQuery
- Strong stakeholder management skills – confident communicator who can explain complex data clearly.
- Commercially minded with a curiosity for eCommerce and customer behaviour.
- Experience in the retail or eCommerce sector.
- Exposure to app analytics and omnichannel customer data.
What’s on Offer
- Base salary up to £45,000 + bonus
- Hybrid working (3 days from home)
- Work with a global, digitally forward business
Digital Analyst employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Analyst
✨Tip Number 1
Familiarize yourself with GA4 and its features. Since the role emphasizes deep-diving into customer journeys, having a solid understanding of GA4 will help you stand out during discussions.
✨Tip Number 2
Gain hands-on experience with Google Tag Manager (GTM). Even if it's not essential, showcasing your ability to implement tagging and tracking can demonstrate your proactive approach and technical skills.
✨Tip Number 3
Research the tech-for-good space and understand how digital analytics can impact this sector. Being knowledgeable about the clients you'll be working with can give you an edge in interviews.
✨Tip Number 4
Network with professionals in the digital analytics field. Engaging with others in the industry can provide insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Digital Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your digital analytics experience, especially any work with GA4 or Google Tag Manager. Use specific examples of projects you've worked on that relate to the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital analytics and your understanding of customer journeys. Mention any relevant experience in the tech-for-good space to align with the company's focus.
Highlight Relevant Skills: In your application, emphasize your skills in tagging and tracking implementation. If you have experience with tools like GTM or other analytics platforms, make sure to include that information.
Follow Application Instructions: Ensure you send your application through the specified 'Apply link' as mentioned in the job description. This shows attention to detail and respect for the application process.
How to prepare for a job interview at Harnham
✨Show Your Passion for Digital Analytics
Make sure to express your enthusiasm for digital analytics during the interview. Talk about any personal projects or experiences you've had with tools like Google Analytics or GA4, even if they were not part of your previous job.
✨Demonstrate Your Technical Skills
Be prepared to discuss your experience with Tag Management Systems, especially Google Tag Manager. If you have worked on tagging and tracking implementation projects, share specific examples to showcase your technical expertise.
✨Understand the Company’s Clients
Research the types of clients the agency works with, particularly in the tech-for-good space. Being able to discuss how your skills can benefit these clients will show that you are a good fit for the role.
✨Prepare Questions About the Role
Have thoughtful questions ready about the role and the team you would be working with. This shows your interest in the position and helps you determine if it's the right fit for you.
