At a Glance
- Tasks: Drive targeted marketing and improve campaign performance through data-led insights.
- Company: Established organisation focused on customer engagement and analytics.
- Benefits: Salary up to £50,000, structured career progression, and a collaborative team environment.
- Other info: Opportunity to influence change and support continuous improvement in a dynamic setting.
- Why this job: Make a real impact on marketing strategies using your analytical skills.
- Qualifications: Strong SQL skills, experience with data visualisation tools, and stakeholder management.
The predicted salary is between 50000 - 50000 £ per year.
This is a strong opportunity for a commercially minded analytics professional to combine technical delivery with stakeholder impact. You will play a key role in driving targeted marketing activity and improving campaign performance through data-led insight, working in a highly collaborative environment.
The Company
They are a well-established organisation with a strong customer focus and a growing investment in data and analytics. Analytics plays a key role in shaping marketing effectiveness, customer engagement, and strategic decision making. The business operates in a structured and regulated environment, offering stability alongside the opportunity to influence change through data. They foster a collaborative culture where stakeholder partnerships are central to success.
The Role
- Develop and deliver customer selections for marketing, research, and service communications using SQL.
- Ensure campaigns are accurately targeted, compliant, and aligned to business objectives.
- Build and enhance dashboards to evaluate campaign performance and test and learn activity.
- Provide clear, actionable insight to improve targeting, ROI, and customer engagement.
- Work closely with stakeholders to translate business requirements into analytical solutions.
- Act as a subject matter expert across customer datasets to support selection and analysis activity.
- Communicate complex insights clearly to both technical and non-technical audiences.
- Support continuous improvement through feedback loops between selection and performance analysis.
- Implement quality assurance processes to ensure outputs are robust and compliant.
Your Skills and Experience
- Strong SQL capability for data extraction and customer segmentation.
- Experience with data visualisation tools such as Power BI or similar.
- Strong commercial experience delivering insight to support marketing or customer strategy.
- Ability to manage and influence a range of stakeholders.
- Experience presenting data and recommendations clearly, both verbally and in writing.
- Comfortable working with complex datasets and translating insight into action.
- Understanding of campaign analysis, testing methodologies, and performance measurement.
What They Offer
- Structured career progression within a growing analytics function.
- Opportunity to influence end-to-end campaign strategy and customer engagement.
- Collaborative, supportive team environment with a strong focus on development.
How to Apply
If you are interested in using data to drive customer engagement and marketing performance, please apply with your CV to find out more.
Customer Selections Analyst (197813) employer: Harnham
This well-established organisation offers a dynamic and collaborative work environment where analytics professionals can thrive. With a strong focus on employee development and structured career progression, you will have the opportunity to influence marketing strategies and customer engagement while working with cutting-edge data tools. The company's commitment to a supportive culture and investment in data-driven insights makes it an excellent employer for those seeking meaningful and impactful work.
StudySmarter Expert Advice🤫
We think this is how you could land Customer Selections Analyst (197813)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that Customer Selections Analyst role.
✨Tip Number 2
Prepare for interviews by practising common questions related to data analytics and stakeholder management. We recommend using the STAR method to structure your answers – it’ll help you showcase your skills effectively!
✨Tip Number 3
Showcase your SQL skills! If you have any projects or examples where you've used SQL for customer segmentation, be ready to discuss them. Real-life applications can really impress potential employers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Customer Selections Analyst (197813)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your SQL capabilities and any experience with data visualisation tools like Power BI. We want to see how you can bring value to our team!
Showcase Your Impact:When detailing your previous roles, focus on how your insights have driven marketing strategies or improved campaign performance. Use specific examples to demonstrate your ability to influence stakeholders and deliver actionable insights.
Keep It Clear and Concise:We appreciate clarity! Make sure your application is easy to read and free of jargon. Communicate your complex insights in a straightforward manner, as if you're explaining them to someone without a technical background.
Apply Through Our Website:We encourage you to apply directly through our website. This way, we can ensure your application gets the attention it deserves. Plus, it’s the best way to stay updated on your application status!
How to prepare for a job interview at Harnham
✨Know Your SQL Inside Out
Since the role requires strong SQL capability, make sure you brush up on your SQL skills before the interview. Be prepared to discuss how you've used SQL for data extraction and customer segmentation in past roles. Maybe even practice a few queries to demonstrate your proficiency!
✨Showcase Your Data Visualisation Skills
Familiarise yourself with data visualisation tools like Power BI. Bring examples of dashboards you've built or insights you've presented using these tools. This will show that you can not only analyse data but also communicate it effectively to stakeholders.
✨Understand the Business Context
Research the company’s marketing strategies and how they use analytics to drive customer engagement. Be ready to discuss how your analytical insights can align with their business objectives. This shows that you're not just technically skilled but also commercially minded.
✨Prepare for Stakeholder Scenarios
Think about times when you've had to manage or influence stakeholders. Prepare examples that highlight your communication skills and ability to translate complex data into actionable insights. This will demonstrate your collaborative approach and understanding of stakeholder partnerships.
