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For Companies At a Glance
- Tasks: Create engaging CRM campaigns for millions of members using innovative tools.
- Company: Join a fast-growing membership business that values key workers.
- Benefits: Competitive salary, hybrid work model, and a chance to make a difference.
- Why this job: Enhance your marketing skills while contributing to a meaningful cause.
- Qualifications: 1 year of CRM or email marketing experience and strong copywriting skills.
- Other info: Collaborative team environment with opportunities for personal growth.
£35,000 | 9-Month Maternity Cover | Hybrid (1 Day per Month in Office – London)
The Company
Join a fast-growing membership business that gives back to those who give the most. With over 4 million members and 15,000+ partners, they provide exclusive discounts to emergency services, healthcare professionals, and other key workers. Backed by private equity and now operating globally, this business has become a trusted household name known for meaningful rewards and exceptional member engagement.
The Role
As a Senior CRM Executive, you’ll help bring campaigns to life for millions of members. Reporting into the Lifecycle Lead, you’ll play a hands-on role in building and delivering engaging CRM journeys across email, SMS, push, and in-app channels using Braze.
- Build, schedule, and optimise automated and ad-hoc CRM campaigns
- Write and edit engaging copy that drives clicks and conversions
- Create reusable templates and ensure designs are on-brand
- Support lifecycle journeys across onboarding, renewal, and win-back
- Manage tagging, segmentation, and dynamic content for personalisation
- Monitor campaign performance and contribute to reporting and test plans
About You
- At least 1 year of CRM or email marketing experience
- Confident using a CRM platform such as Braze, Salesforce, or Adobe Campaign
- Comfortable writing short, clear, and engaging copy
- Detail-oriented, organised, and proactive in managing multiple campaigns
- A team player who enjoys working in a collaborative, mission-driven business
The Process
- Stage 1: Introductory chat with the Lifecycle Lead
- Stage 2: Task + final interview
This is a brilliant opportunity to join a values-driven, high-impact business while sharpening your CRM and lifecycle marketing skills in a supportive, fast-moving team.
Customer Relationship Management Executive employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Management Executive
✨Tip Number 1
Get to know the company inside out! Research their values, mission, and recent campaigns. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Practice your pitch! Be ready to explain how your CRM experience aligns with their needs. Highlight specific examples of campaigns you've worked on and the results you achieved.
✨Tip Number 3
Don’t underestimate the power of networking. Connect with current or former employees on LinkedIn. They can provide insights about the company culture and even refer you internally!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re proactive and serious about joining the team.
Some tips for your application 🫡
Show Off Your CRM Skills: Make sure to highlight your experience with CRM platforms like Braze or Salesforce. We want to see how you've used these tools to create engaging campaigns, so don’t hold back on the details!
Craft Engaging Copy: Since you'll be writing copy that drives clicks and conversions, showcase your writing skills in your application. Use clear, concise language and maybe even include a sample of your best work to impress us!
Be Detail-Oriented: We love candidates who are organised and detail-oriented. In your application, mention specific examples of how you’ve managed multiple campaigns or projects simultaneously without missing a beat.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we can’t wait to hear from you!
How to prepare for a job interview at Harnham
✨Know Your CRM Tools
Make sure you’re familiar with CRM platforms like Braze, Salesforce, or Adobe Campaign. Brush up on their features and how they can be used to create engaging campaigns. Being able to discuss your experience with these tools will show that you're ready to hit the ground running.
✨Showcase Your Copywriting Skills
Since writing engaging copy is a key part of the role, prepare examples of your previous work. Think about how you can demonstrate your ability to write clear and compelling messages that drive clicks and conversions. Bring along samples or be ready to discuss your approach to crafting effective copy.
✨Understand the Audience
Research the company’s target audience and their values. Knowing who the members are and what motivates them will help you tailor your responses during the interview. Be prepared to discuss how you would engage with different segments of the audience in your campaigns.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, such as managing multiple campaigns or optimising performance. Think through some scenarios in advance and be ready to share your thought process and problem-solving skills. This will highlight your detail-oriented and proactive nature.
