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For Companies At a Glance
- Tasks: Create engaging CRM campaigns across email, SMS, and push notifications.
- Company: Join a historic British betting brand embracing digital transformation.
- Benefits: Enjoy competitive pay, career growth, and a vibrant team culture.
- Why this job: Be part of a dynamic team shaping the future of customer engagement.
- Qualifications: Hands-on CRM experience and a passion for marketing.
- Other info: Collaborate with creative minds in a fast-paced environment.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Join an iconic British betting and gaming brand as it continues its digital transformation and builds a high‑performing commercial team. One of the UK’s oldest names in sports betting and gaming is modernising its business after more than a century in operation; having evolved from a traditional, paper‑based business into a digital‑first brand, the company now offers sportsbook, casino, and free‑to‑play products under a renewed growth strategy. With transformation at the heart of everything they do, they’re expanding their CRM and marketing teams to deliver a best‑in‑class player experience across every touchpoint.
THE ROLE
As CRM Executive, you’ll play a key role in delivering multi‑channel CRM campaigns across email, SMS, and push notifications, helping to engage, retain, and re‑activate customers across multiple products. You’ll join a small but growing CRM team (Head of CRM and CRM Manager), working alongside an agency partner to deliver impactful, data‑driven communications.
- Building, testing, and deploying CRM campaigns using Xtremepush and agency support
- Managing campaigns end‑to‑end across email, push, and SMS
- Using segmentation and personalisation to drive engagement and retention
- Carrying out QA and reporting to ensure accuracy and compliance
- Using basic HTML to edit and update templates (no coding required as you’ll utilise drag‑and‑drop tools)
- Collaborating with wider marketing, product, and design teams to align messaging
- Contributing to a subscription‑based product model with regular communications and offers
YOUR SKILLS AND EXPERIENCE
Hands‑on CRM experience
HOW TO APPLY
Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page.
Customer Relationship Management Executive employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Management Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those already working at the company you're eyeing. A friendly chat can give you insider info and maybe even a referral!
✨Tip Number 2
Prepare for the interview by knowing your stuff! Research the company’s recent projects and their CRM strategies. This shows you’re genuinely interested and ready to contribute to their digital transformation.
✨Tip Number 3
Show off your skills! Bring examples of past CRM campaigns you've worked on. Whether it’s email, SMS, or push notifications, having tangible results to discuss can really set you apart from the crowd.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Customer Relationship Management Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your hands-on CRM experience and any relevant campaigns you've worked on. We want to see how you can contribute to our digital transformation!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about CRM and how you can help us engage and retain customers. Be sure to mention your familiarity with multi-channel campaigns, as that’s key for this role.
Showcase Your Data Skills: Since we’re all about data-driven communications, don’t forget to mention any experience you have with analytics or reporting. We love candidates who can demonstrate how they’ve used data to drive engagement and retention in past roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Harnham
✨Know Your CRM Tools
Familiarise yourself with the CRM tools mentioned in the job description, especially Xtremepush. Being able to discuss how you've used similar platforms or your understanding of their functionalities will show that you're ready to hit the ground running.
✨Showcase Your Campaign Experience
Prepare specific examples of multi-channel CRM campaigns you've worked on. Be ready to discuss your role in managing these campaigns from start to finish, including any challenges you faced and how you overcame them.
✨Understand the Brand's Transformation
Research the company's digital transformation journey. Understanding their shift from traditional methods to a digital-first approach will help you align your answers with their current goals and demonstrate your enthusiasm for being part of this change.
✨Highlight Collaboration Skills
Since the role involves working with various teams, be prepared to talk about your experience collaborating with marketing, product, and design teams. Share examples of how effective communication and teamwork led to successful outcomes in your previous roles.
