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- Tasks: Analyse customer data and optimise CRM campaigns for better engagement.
- Company: Join a leading luxury retail brand focused on data-driven decision-making.
- Benefits: Enjoy a hybrid work model and competitive salary with additional perks.
- Why this job: Be part of a dynamic team influencing customer engagement strategies in a prestigious environment.
- Qualifications: Strong SQL skills and experience in CRM analytics are essential; retail experience preferred.
- Other info: Opportunity to collaborate with senior stakeholders and shape strategic decisions.
The predicted salary is between 36800 - 49200 £ per year.
Overview A leading name in the luxury retail space is growing its Customer Experience team and investing in data-driven decision-making. This role sits within a collaborative CRM and data strategy function, driving customer acquisition, retention, and engagement through analytics and segmentation.Responsibilities Analysing and presenting customer data to inform CRM strategy and campaign optimisation.Building and maintaining customer segmentation for targeted campaigns.Owning reporting across CRM activity, including campaign performance and database health.Supporting data pipelines and automation to streamline CRM processes.Collaborating with senior stakeholders to influence customer engagement strategy.Qualifications Hands-on experience in CRM analytics and campaign reporting.Experience in retail, e-commerce, or CRM-focused environments.Comfortable presenting insights to both technical and non-technical audiences.Python experience is a nice-to-have.Experience with ESPs such as SFMC, Zeta or Braze would be advantageous.Visualization tools (e.g., Tableau, Power BI or Data Studio).Why Apply? Join a highly respected luxury retail brand with a growing data function.High-impact role with exposure to senior stakeholders and strategic decision-making.Work at the centre of CRM, data strategy, and customer engagement.Details Seniority level: AssociateEmployment type: Full-timeJob function: AnalystIndustries: Retail
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CRM & Data Strategy Analyst employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM & Data Strategy Analyst
✨Tip Number 1
Familiarise yourself with the specific CRM tools mentioned in the job description, like SFMC, Zeta, or Braze. Having hands-on experience or even a basic understanding of these platforms can set you apart during discussions with our team.
✨Tip Number 2
Brush up on your SQL skills and be prepared to discuss how you've used SQL in past projects. We value candidates who can demonstrate their ability to analyse customer data effectively, so think of examples that showcase your analytical prowess.
✨Tip Number 3
Prepare to present insights from your previous work in a clear and engaging manner. Since this role involves communicating with both technical and non-technical audiences, practice explaining complex data concepts in simple terms.
✨Tip Number 4
Research the luxury retail sector and understand current trends in customer engagement strategies. Being knowledgeable about the industry will help you connect your skills to our needs and show your genuine interest in the role.
We think you need these skills to ace CRM & Data Strategy Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM analytics and campaign reporting. Emphasise your SQL skills and any experience with visualisation tools like Tableau or Power BI, as these are crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for data-driven decision-making in the luxury retail space. Mention specific examples of how you've used customer data to optimise campaigns or improve engagement in previous roles.
Showcase Your Analytical Skills: When detailing your experience, focus on your analytical skills. Provide examples of how you've analysed customer data and shaped segmentation strategies. This will demonstrate your ability to deliver actionable insights.
Prepare for Interviews: If you get an interview, be ready to discuss your experience with CRM systems and how you've collaborated with stakeholders. Prepare to present insights from past projects, showcasing your ability to communicate effectively with both technical and non-technical audiences.
How to prepare for a job interview at Harnham
✨Showcase Your SQL Skills
Since strong SQL skills are essential for this role, be prepared to discuss your experience with SQL in detail. Consider bringing examples of how you've used SQL to analyse customer data or optimise campaigns in previous roles.
✨Prepare for Data Presentation
You'll need to present insights to both technical and non-technical audiences. Practice explaining complex data concepts in simple terms, and think about how you can visually represent your findings using tools like Tableau or Power BI.
✨Understand the Retail Landscape
Familiarise yourself with the luxury retail space and current trends in CRM and data strategy. Being able to discuss how these trends impact customer engagement will demonstrate your industry knowledge and passion for the role.
✨Collaborate and Communicate
This role involves working closely with senior stakeholders. Prepare examples of how you've successfully collaborated with others in the past, and be ready to discuss your approach to influencing customer engagement strategies.
