At a Glance
- Tasks: Drive targeted marketing and improve campaign performance through data-led insights.
- Company: Established organisation focused on customer engagement and analytics.
- Benefits: Salary up to £50,000, hybrid working, and structured career progression.
- Other info: Collaborative team environment with opportunities for personal development.
- Why this job: Make a real impact on marketing strategies using your analytical skills.
- Qualifications: Strong SQL skills and experience with data visualisation tools.
The predicted salary is between 50000 - 50000 £ per year.
This is a strong opportunity for a commercially minded analytics professional to combine technical delivery with stakeholder impact. You will play a key role in driving targeted marketing activity and improving campaign performance through data-led insight, working in a highly collaborative environment.
The Company
They are a well-established organisation with a strong customer focus and a growing investment in data and analytics. Analytics plays a key role in shaping marketing effectiveness, customer engagement, and strategic decision making. The business operates in a structured and regulated environment, offering stability alongside the opportunity to influence change through data. They foster a collaborative culture where stakeholder partnerships are central to success.
The Role
- Develop and deliver customer selections for marketing, research, and service communications using SQL.
- Ensure campaigns are accurately targeted, compliant, and aligned to business objectives.
- Build and enhance dashboards to evaluate campaign performance and test and learn activity.
- Provide clear, actionable insight to improve targeting, ROI, and customer engagement.
- Work closely with stakeholders to translate business requirements into analytical solutions.
- Act as a subject matter expert across customer datasets to support selection and analysis activity.
- Communicate complex insights clearly to both technical and non-technical audiences.
- Support continuous improvement through feedback loops between selection and performance analysis.
- Implement quality assurance processes to ensure outputs are robust and compliant.
Your Skills and Experience
- Strong SQL capability for data extraction and customer segmentation.
- Experience with data visualisation tools such as Power BI or similar.
- Strong commercial experience delivering insight to support marketing or customer strategy.
- Ability to manage and influence a range of stakeholders.
- Experience presenting data and recommendations clearly, both verbally and in writing.
- Comfortable working with complex datasets and translating insight into action.
- Understanding of campaign analysis, testing methodologies, and performance measurement.
What They Offer
- Structured career progression within a growing analytics function.
- Opportunity to influence end-to-end campaign strategy and customer engagement.
- Collaborative, supportive team environment with a strong focus on development.
How to Apply
If you are interested in using data to drive customer engagement and marketing performance, please apply with your CV to find out more.
Customer Selections Analyst (197813) in Birmingham employer: Harnham
This well-established organisation offers a dynamic and collaborative work environment where analytics professionals can thrive. With a strong focus on employee development and structured career progression, you will have the opportunity to influence marketing strategies and customer engagement while working with cutting-edge data tools. The company's commitment to a supportive culture ensures that your contributions are valued, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Customer Selections Analyst (197813) in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by practising common questions and showcasing your SQL skills. Be ready to discuss how you've used data to drive marketing strategies and improve campaign performance.
✨Tip Number 3
Showcase your analytical prowess! Bring examples of dashboards you've built or insights you've provided that led to real business impact. This will help you stand out as a candidate who can deliver results.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Customer Selections Analyst (197813) in Birmingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Customer Selections Analyst. Highlight your SQL skills and any experience with data visualisation tools like Power BI. We want to see how your background aligns with the job description!
Showcase Your Impact:When detailing your previous roles, focus on the impact you had through data-led insights. Use specific examples that demonstrate how your work improved campaign performance or customer engagement. We love seeing measurable results!
Keep It Clear and Concise:Remember, clarity is key! When writing your application, avoid jargon and keep your language straightforward. We appreciate candidates who can communicate complex insights in a way that's easy for everyone to understand.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to showcase your enthusiasm for joining our collaborative team at StudySmarter!
How to prepare for a job interview at Harnham
✨Know Your SQL Inside Out
Since strong SQL capability is a must for this role, make sure you brush up on your SQL skills before the interview. Be prepared to discuss how you've used SQL for data extraction and customer segmentation in past projects.
✨Showcase Your Data Visualisation Skills
Familiarise yourself with data visualisation tools like Power BI. Bring examples of dashboards you've built or insights you've presented using these tools. This will demonstrate your ability to communicate complex data clearly.
✨Understand the Business Context
Research the company’s marketing strategies and how they use analytics to drive customer engagement. Be ready to discuss how your analytical insights can align with their business objectives and improve campaign performance.
✨Prepare for Stakeholder Scenarios
Since stakeholder management is key, think of examples where you've successfully influenced stakeholders or translated business requirements into analytical solutions. Practice articulating these experiences clearly and confidently.
