At a Glance
- Tasks: Deliver data-driven customer selections for impactful marketing campaigns.
- Company: Established UK financial services firm with a customer-first culture.
- Benefits: Competitive salary, bonus, strong pension, and hybrid working.
- Other info: Collaborative environment with opportunities for technical growth and career progression.
- Why this job: Join a pivotal team shaping customer communications through data analytics.
- Qualifications: Strong SQL skills and experience in customer analytics or related roles.
The predicted salary is between 45000 - 50000 £ per year.
This is an opportunity to join a growing customer analytics function at a pivotal time, where data plays a central role in shaping customer communications and commercial decision-making. You will work at the heart of campaign delivery, combining technical expertise with real business impact across multiple product areas.
The Company
They are a well-established UK financial services organisation with a strong customer-first culture and a reputation for high-quality service. Data and analytics are a strategic priority, with ongoing investment in modern platforms, tools, and ways of working. The environment is collaborative, stable, and focused on long-term value rather than short-term wins.
The Role
As a Customer Selections and Analytics Consultant, you will be responsible for delivering accurate and timely customer selections that support a wide range of campaigns. You will work closely with analytics and marketing stakeholders to turn campaign briefs into robust, data-driven outputs.
Key responsibilities include:
- Translating campaign briefs into clear, structured technical requirements
- Building, running, and optimising campaign selections using SQL
- Joining and manipulating data from multiple sources including CRM, transactional, and engagement data
- Using APIs to push selections into a CRM platform, supporting email and direct mail campaigns
- Partnering with analytics specialists on testing, measurement, and performance analysis
- Planning selections ahead of delivery schedules to support smooth campaign execution
- Contributing to wider data platform migrations and process improvements
Your Skills and Experience
- Strong SQL capability, with confidence building and optimising complex queries
- Experience in campaign selections, customer analytics, CRM data, or a related data role
- Ability to translate business requirements into practical data solutions
- Comfortable working with multiple data sources and large customer datasets
- Experience supporting marketing or customer communications campaigns
- Industry background is open, with transferable analytical experience valued
What They Offer
- Competitive salary and benefits package
- Hybrid working with flexibility built into the culture
- Exposure to large-scale data platform and CRM transformation projects
- Clear opportunities to develop technical capability and progress within analytics
- A supportive, collaborative team environment with strong knowledge sharing
How to Apply
Apply now to learn more about this Customer Selections and Analytics Consultant role and how it could fit into your next career move.
Customer Insights Analyst in West Bromwich employer: Harnham - Data & Analytics Recruitment
Contact Detail:
Harnham - Data & Analytics Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Insights Analyst in West Bromwich
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by practising common questions and showcasing your SQL skills. We recommend running through some mock interviews with friends or using online resources to boost your confidence.
✨Tip Number 3
Showcase your analytical prowess! Bring examples of past projects where you've used data to drive decisions. This will help you stand out as someone who can make a real impact in customer analytics.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Customer Insights Analyst in West Bromwich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Customer Insights Analyst. Highlight your SQL skills and any experience with campaign selections or customer analytics. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about data and how you can contribute to our customer-first culture. Let us know how your skills can make a real impact on our campaigns.
Showcase Your Technical Skills: Since this role involves building and optimising SQL queries, don’t shy away from showcasing your technical expertise. Include specific examples of projects where you've successfully used SQL or worked with large datasets to drive results.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Harnham - Data & Analytics Recruitment
✨Know Your SQL Inside Out
Make sure you brush up on your SQL skills before the interview. Be prepared to discuss complex queries you've built and optimised in the past. They’ll likely want to see how you can translate technical requirements into practical solutions, so have some examples ready!
✨Understand the Business Context
Familiarise yourself with the company’s customer-first culture and how data drives their decision-making. Think about how your analytical skills can contribute to their campaigns and be ready to share ideas on how to improve customer communications using data.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve real-world problems related to campaign selections or data manipulation. Practice articulating your thought process clearly, as they’ll want to see how you approach challenges and work with multiple data sources.
✨Show Your Collaborative Spirit
Since the role involves working closely with marketing and analytics teams, be ready to discuss your experience in collaborative environments. Share examples of how you’ve partnered with others to achieve successful outcomes, highlighting your ability to communicate effectively across different functions.