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For Companies At a Glance
- Tasks: Lead customer journey projects and enhance loyalty initiatives in a dynamic environment.
- Company: Join a global leader in the travel sector, renowned for innovation and customer engagement.
- Benefits: Enjoy a competitive salary of £50,000 - £55,000 and collaborative work culture.
- Why this job: Make a real impact on customer retention while working with passionate teams.
- Qualifications: Experience in A/B testing and ESP platforms, with line management experience preferred.
- Other info: Work in Birmingham, just 2 days a week in the office!
The predicted salary is between 40000 - 46000 £ per year.
An exciting opportunity awaits for an experienced Senior CRM Manager to join a global leader in the travel sector. If you're passionate about customer engagement and driving business growth, this role is for you!
A global leader in the transport industry is looking for a dedicated Senior CRM Manager to lead customer journey projects and enhance loyalty initiatives. If you have a knack for managing CRM systems and delivering impactful campaigns, this role offers the perfect platform to showcase your skills.
As the Senior CRM Manager, you will be instrumental in leading loyalty campaigns and improving customer retention. You'll take ownership of CRM activities designed to drive revenue and will collaborate with key departments such as commercial, marketing, and customer experience. Additionally, you'll manage a small team to ensure successful project execution.
YOUR SKILLS AND EXPERIENCE
- Proven experience in A/B testing
- Expertise with ESP platforms is essential (Salesforce preferred)
- Previous line management experience is highly desirable
THE BENEFITS
Salary range: £50,000 - £55,000
HOW TO APPLY
Please express your interest by sending your CV to Daniel Abbasi at Harnham via the Apply link on this page.
Senior CRM Manager employer: Harnham - Data & Analytics Recruitment
Contact Detail:
Harnham - Data & Analytics Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Manager
✨Tip Number 1
Familiarise yourself with the latest trends in CRM and customer engagement strategies. Being able to discuss current best practices and innovative ideas during your interview will show that you're not just experienced, but also forward-thinking.
✨Tip Number 2
Prepare specific examples of successful CRM campaigns you've led in the past. Highlighting measurable outcomes, such as increased customer retention rates or revenue growth, will demonstrate your ability to drive results.
✨Tip Number 3
Research the company’s existing CRM systems and loyalty initiatives. Understanding their current strategies will allow you to tailor your conversation and suggest how you can enhance their efforts based on your expertise.
✨Tip Number 4
Network with professionals in the travel sector or those who have experience with Salesforce. Building connections can provide valuable insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Senior CRM Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in CRM management, particularly with ESP platforms like Salesforce. Emphasise any previous roles where you led customer journey projects or loyalty campaigns.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for customer engagement and business growth. Mention specific examples of successful campaigns you've managed and how they drove revenue.
Highlight Relevant Skills: In your application, clearly outline your expertise in A/B testing and any line management experience. This will demonstrate your capability to lead a team and execute impactful CRM strategies.
Follow Application Instructions: Ensure you send your application to the correct contact, Daniel Abbasi at Harnham, using the Apply link provided. Double-check that all documents are attached and formatted correctly before submission.
How to prepare for a job interview at Harnham - Data & Analytics Recruitment
✨Showcase Your CRM Expertise
Be prepared to discuss your experience with CRM systems, particularly Salesforce. Highlight specific campaigns you've managed and the results achieved through A/B testing to demonstrate your analytical skills.
✨Demonstrate Leadership Skills
Since the role involves managing a small team, be ready to share examples of your previous line management experience. Discuss how you motivate your team and ensure successful project execution.
✨Understand the Company’s Customer Engagement Strategy
Research the company’s current customer engagement initiatives and loyalty programmes. Be ready to suggest ideas on how you could enhance these strategies based on your past experiences.
✨Prepare for Cross-Department Collaboration
The role requires collaboration with various departments. Think of examples where you've successfully worked with marketing, commercial, or customer experience teams to achieve common goals.
