Technical CRO Manager (Frontend Experimentation) in Macclesfield

Technical CRO Manager (Frontend Experimentation) in Macclesfield

Macclesfield Full-Time No working from home possible
Harnham - Data & Analytics Recruitment

Job Description

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I'm hiring a Technical CRO Manager for one of the UK's leading customer acquisition businesses.

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This is a rare opportunity to build and own an internal CRO capability from the ground up, taking responsibility for experimentation across multiple high-traffic lead generation brands while helping shape the future of the CRO function.

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Unlike many CRO roles, this isn't purely strategy and analysis. They need someone who can combine experimentation expertise, commercial thinking, and hands-on front-end testing skills.

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The company

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A fast-growing international marketing and technology business operating across the UK, USA, Canada, Australia, and France.

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They own and operate their own digital brands rather than acting as an agency, giving them complete control over customer acquisition, experimentation, and optimisation across the customer journey

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With 40+ lead-generation journeys and significant investment into paid search and paid social, there is huge scope to drive measurable commercial impact through experimentation.

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The opportunity

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The business has invested in CRO through external contractors for the last couple of years and is now bringing the capability in-house.

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You'll take ownership of:

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- The CRO roadmap
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- Experimentation strategy
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- Testing frameworks
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- Front-end test implementation
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- Future team growth
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As the function matures, there is a genuine opportunity to build and lead a dedicated experimentation team.

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What you'll be doing

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- Own the CRO and experimentation roadmap across multiple brands
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- Design, build, and analyse A/B testing programmes
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- Create a structured, high-velocity testing pipeline
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- Build and validate experiments using: /n

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- HTML
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- CSS
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- JavaScript
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- Manipulate the DOM and deploy front-end tests using Convert.com or comparable platforms
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- Use behavioural analytics tools such as Mouseflow, Clarity and FullStory to identify optimisation opportunities
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- Prioritise testing opportunities based on commercial impact, traffic volumes and lead quality
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- Present recommendations and business cases to senior stakeholders
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- Work closely with Marketing, Technical and Compliance teams to drive growth
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What they're looking forMust-haves

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- 5+ years dedicated CRO experience
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- Experience running end-to-end experimentation programmes
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- Strong A/B testing and experimentation methodology knowledge
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- Strong statistical understanding and test analysis skills
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- Commercial mindset focused on revenue and profitability
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- Excellent understanding of UX and customer journey optimisation
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Technical requirements

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- 3+ years commercial experience using: /n

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- JavaScript
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- HTML
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- CSS
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- Experience implementing front-end tests yourself
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- Experience with Convert, Optimizely, VWO, AB Tasty or similar platforms
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- Experience using session replay and behavioural analytics tools
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Nice to have

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- Lead generation experience
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- Agency experience
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- Previous mentoring or team leadership exposure
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- Experience helping build CRO functions
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Why this role?

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- Build an internal CRO capability from scratch
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- Own experimentation across 40+ customer journeys
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- Significant leadership backing for CRO investment
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- Genuine progression into team leadership
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- High levels of autonomy and ownership
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- Blend of strategy, experimentation, front-end development, and commercial impact
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- International business with ambitious growth plans
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Package

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- Up to Β£60,000 salary (potential flex to Β£65k)
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- Bonus scheme
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- Remote first working (2 days/month in Macclesfield)
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- Private medical insurance
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- Gym membership
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- Life insurance
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- Team socials and events
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- Clear progression opportunities
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Interview process

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- Initial interview with Marketing leadership
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- Practical experimentation framework task and presentation
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- Final interview with senior stakeholders
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If you're a CRO professional who still enjoys getting hands-on with experimentation code, while also wanting the opportunity to build a function and influence strategy, this is an outstanding opportunity.

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Technical CRO Manager (Frontend Experimentation) in Macclesfield employer: Harnham - Data & Analytics Recruitment

Join a leading martech company that offers a remote-first work environment, allowing you to balance your professional and personal life while contributing to innovative projects backed by Google. With a strong focus on employee growth, you'll have the opportunity to collaborate with a talented team, enhance your skills in app development, and play a crucial role in shaping the future of digital marketing analytics. Enjoy competitive salaries and benefits as you thrive in a culture that values creativity and technical excellence.

Harnham - Data & Analytics Recruitment

Contact Details:

Harnham - Data & Analytics Recruitment Recruitment Team