Senior CRM & Loyalty Manager in London

Senior CRM & Loyalty Manager in London

London Full-Time 60000 - 75000 Β£ / year (est.) No working from home possible
Harnham - Data & Analytics Recruitment

At a Glance

  • Tasks: Lead CRM projects, develop strategies, and enhance client relationships.
  • Company: Fast-growing digital growth agency in central London with a collaborative culture.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
  • Other info: Dynamic environment with exposure to high-impact projects across various industries.
  • Why this job: Shape impactful CRM programmes for well-known brands and drive real results.
  • Qualifications: Strong CRM experience, analytical mindset, and ability to present to senior stakeholders.

The predicted salary is between 60000 - 75000 Β£ per year.

This is a rare opportunity to step into a senior, client-facing CRM role where strategy, insight, and delivery carry equal weight. You will play a central role in shaping CRM programmes for well-known brands, acting as a trusted advisor while still staying close to execution and impact.

The Company
They are a fast-growing digital growth agency based in central London, known for combining data-driven insight with creative CRM thinking. With a strong reputation for quality and a collaborative culture, they offer an environment where CRM specialists can genuinely influence client outcomes.

The Role
As Senior CRM Manager, you will lead CRM projects end to end across a portfolio of clients, balancing strategic direction with hands-on delivery. You will work closely with senior client stakeholders while guiding and supporting more junior team members on projects.

  • Developing multi-channel CRM and contact strategies aligned to commercial objectives
  • Managing email, push, and SMS activity, including segmentation, automated journeys, and dynamic content
  • Reviewing existing CRM activity to identify opportunities to improve performance and efficiency
  • Advising clients on how to maximise value from their CRM and marketing technology
  • Supporting CRM platform implementation and migrations where required
  • Shaping data strategies to enable better customer understanding and insight
  • Analysing campaign performance and turning insight into clear, actionable recommendations
  • Building strong client relationships and contributing to account growth

Your Skills and Experience
You will bring strong commercial experience in CRM, ideally within an agency or multi-client environment. You are comfortable defining CRM strategy as well as delivering against it, and confident presenting recommendations to senior stakeholders. An analytical mindset, experience using data to guide decisions, and exposure to marketing automation platforms are all essential. You enjoy leading projects and collaborating with others, even without formal line management responsibility.

Exposure to varied, high-impact CRM projects across multiple industries.

How to Apply
If you are looking for a senior CRM role that combines strategy, client influence, and hands-on impact, apply now to learn more.

Senior CRM & Loyalty Manager in London employer: Harnham - Data & Analytics Recruitment

As a fast-growing digital growth agency based in the heart of London, we pride ourselves on our collaborative culture and commitment to quality, making us an excellent employer for CRM specialists. Our hybrid working model allows for flexibility while still fostering strong team dynamics, and we offer ample opportunities for professional development and influence over client outcomes. Join us to be part of a vibrant team where your insights and strategies will directly shape the success of well-known brands.

Harnham - Data & Analytics Recruitment

Contact Details:

Harnham - Data & Analytics Recruitment Recruitment Team

We think you need these skills to ace Senior CRM & Loyalty Manager in London

CRM Strategy Development
Client Relationship Management
Data Analysis
Marketing Automation Platforms
Multi-Channel CRM Strategies
Segmentation
Automated Journeys