Marketing Analytics Senior Analyst in London

Marketing Analytics Senior Analyst in London

London Full-Time No working from home possible
Harnham - Data & Analytics Recruitment
Job Description Senior Marketing AnalystLondon - hybrid 3x a week This is a high impact Senior Marketing Analyst role sitting at the centre of growth and commercial decision making within a fast paced, product led fintech. You will take ownership of marketing analytics across a complex, multi-product environment, with a particular focus on attribution, experimentation, and driving efficient growth in a key international market. The Company They are a highly data driven fintech operating a consumer app across lending and financial products. Known for strong analytical standards and commercial focus, they have been profitable for several years and continue to scale at pace, including significant expansion into the US. Data is deeply embedded across product and growth teams, with analytics playing a critical role in shaping strategy. Partner closely with growth and marketing teams to support performance analysis and commercial decision making Analyse marketing spend across digital channels including paid social and search, assessing efficiency and ROI Own attribution analysis to understand where customer applications originate, including multi touch attribution models Analyse complex customer journeys across financial products and recommend alternative pathways for rejected users Build models to answer commercial questions such as incrementality, uplift and new channel effectiveness Strong commercial marketing analytics experience within consumer technology or digital products Advanced SQL and Python skills, with Python central to analytical work Proven experience with attribution modelling and complex channel analysis Hands on experience with experimentation, AB testing and statistical analysis Hybrid working with three fixed days per week in the London office Opportunity to work on international growth within a mature, data led organisation
Harnham - Data & Analytics Recruitment

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Harnham - Data & Analytics Recruitment Recruitment Team