At a Glance
- Tasks: Lead marketing effectiveness projects and optimise budget allocation using advanced analytics.
- Company: Forward-thinking organisation focused on data-driven marketing solutions.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a collaborative team dedicated to solving complex marketing challenges.
- Why this job: Shape marketing strategies and drive business performance with cutting-edge analytics.
- Qualifications: Experience in marketing analytics and strong communication skills.
The predicted salary is between 80000 - 80000 £ per year.
Lead Marketing Effectiveness Analyst London, Hybrid Salary up to £80,0000 This is a fantastic opportunity to take ownership of marketing effectiveness strategy within a highly data-driven environment.
You will sit at the intersection of advanced analytics and commercial decision-making, helping to shape how marketing investment drives business performance.
The Company They are a forward-thinking organisation with a strong focus on data and experimentation.
With a global presence and a collaborative culture, they use advanced analytics and technology to solve complex marketing challenges.
Their teams work closely with clients to connect data insights to tangible business outcomes.
They are continuing to invest in their analytics capability, making this an exciting time to join.
The Role Lead the delivery of marketing mix modelling and broader marketing effectiveness projects from end to end Work with advanced modelling techniques to evaluate channel performance and optimise budget allocation Translate complex analytical outputs into clear, actionable insights for senior stakeholders Partner with commercial and marketing teams to inform strategy and decision-making Drive the use of advanced analytics and AI tools to improve modelling efficiency and insight generation
Contact Details:
Harnham - Data & Analytics Recruitment Recruitment Team