At a Glance
- Tasks: Analyse user behaviour and product performance to enhance digital experiences.
- Company: Join a dynamic team focused on innovative digital solutions.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Make a real impact by driving data-driven decisions in a collaborative environment.
- Qualifications: Proficient in SQL, A/B testing, and Google Analytics; experience in B2B is a plus.
- Other info: Ideal for those passionate about data and product development.
The predicted salary is between 28800 - 48000 £ per year.
Roles & Responsibilities:
- Analyse user behaviour and product performance data to inform strategic decisions and optimise the digital product experience.
- Design, implement, and evaluate A/B tests to measure the impact of product changes and improvements.
- Collaborate closely with product managers, UX designers, and developers to translate data insights into product features and enhancements.
- Monitor and report on key performance indicators (KPIs) using tools like Google Analytics and other analytics platforms.
- Identify trends, opportunities, and potential risks in product data to support business growth and customer satisfaction.
Requirements:
- Proficient in SQL for querying and manipulating large datasets to extract meaningful insights.
- Hands-on experience with A/B testing frameworks and methodologies to drive data-driven product decisions.
- Strong expertise in Google Analytics, including setting up custom reports, dashboards, and tracking user journeys.
- Proven experience working in B2B environments, understanding complex buyer journeys and business metrics.
- Excellent analytical mindset with the ability to communicate insights clearly to both technical and non-technical stakeholders.
Digital Product Analyst employer: Harnham - Data & Analytics Recruitment
Contact Detail:
Harnham - Data & Analytics Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Product Analyst
✨Tip Number 1
Familiarise yourself with the latest trends in digital product analytics. Understanding current methodologies and tools, especially around A/B testing and user behaviour analysis, will help you stand out during discussions with our team.
✨Tip Number 2
Brush up on your SQL skills! Being able to demonstrate your proficiency in querying large datasets can be a game-changer. Consider working on sample projects or datasets to showcase your ability to extract meaningful insights.
✨Tip Number 3
Get comfortable with Google Analytics. Make sure you know how to set up custom reports and dashboards, as well as track user journeys. This knowledge will not only help you in the role but also impress us during the interview.
✨Tip Number 4
Prepare to discuss your experience in B2B environments. Be ready to share specific examples of how you've navigated complex buyer journeys and contributed to business metrics, as this is crucial for understanding our customer base.
We think you need these skills to ace Digital Product Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with SQL, A/B testing, and Google Analytics. Use specific examples that demonstrate your analytical skills and how you've contributed to product decisions in previous roles.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about digital products and how your background aligns with the responsibilities of a Digital Product Analyst. Mention any relevant projects or experiences that showcase your ability to analyse user behaviour and product performance.
Showcase Your Analytical Skills: Provide concrete examples of how you've used data to inform strategic decisions in past roles. Discuss any A/B tests you've designed and the outcomes, as well as how you monitored KPIs to drive business growth.
Prepare for Technical Questions: Be ready to discuss your proficiency in SQL and your experience with analytics tools during the interview process. Prepare to explain how you've used these skills to extract insights and communicate them effectively to both technical and non-technical stakeholders.
How to prepare for a job interview at Harnham - Data & Analytics Recruitment
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with data analysis, particularly how you've used SQL to extract insights from large datasets. Share specific examples of how your analysis has influenced product decisions in the past.
✨Demonstrate A/B Testing Knowledge
Since A/B testing is a key part of the role, be ready to explain your hands-on experience with different testing frameworks. Discuss any successful tests you've designed and the impact they had on product performance.
✨Familiarise Yourself with Google Analytics
Make sure you know your way around Google Analytics. Be prepared to talk about how you've set up custom reports and dashboards, and how you've tracked user journeys to derive actionable insights.
✨Understand B2B Dynamics
Given the focus on B2B environments, brush up on your understanding of complex buyer journeys and business metrics. Be ready to discuss how you've navigated these dynamics in previous roles and how it can apply to the position.