Web Instrumentation Analyst (Adobe)

Web Instrumentation Analyst (Adobe)

Full-Time On-site
Harnham - Data & Analytics Recruitment Careers

I'm hiring a Web Instrumentation Analyst to join a business in the middle of a full web analytics transformation programme , rebuilding its measurement capability across multiple products, apps, and customer journeys.
The company
A global business operating at significant scale, processing millions of customer interactions and transactions across web and mobile experiences.
Following significant investment in analytics and digital transformation, they're modernising how web and app data is captured, governed, and activated across the organisation.
The opportunity
This role sits within a growing analytics and instrumentation function and is one of the key hires supporting a large-scale transformation programme.
Current projects include:
Full web analytics transformation programme
Migration from legacy Adobe Analytics setups to the modern Adobe Web SDK
Rebuilding data layers across 8 products
Improving data quality and tracking consistency
Establishing governance and best practices
Laying the foundations for future server-side tracking initiatives
This is a highly visible role with genuine business impact.
What you'll be doing Web Instrumentation & Tagging
Own and manage data layer design, implementation, QA, and optimisation.
Implement and maintain Adobe Analytics, Adobe Launch, and related instrumentation.
Configure tracking pixels and marketing tags across web properties.
Debug complex tagging and data collection issues.
Data Quality & Governance
Ensure data accuracy across websites and mobile apps.
Partner with Product and Martech teams to maintain consistent tracking frameworks.
Support regional compliance requirements and consent management processes.
Analytics & Reporting
Support attribution and performance reporting.
Build and support reporting outputs using analytics and BI tools.
Work closely with stakeholders to understand measurement requirements and business needs.
What they're looking for Essential
Strong web instru...

Web Instrumentation Analyst (Adobe) employer: Harnham - Data & Analytics Recruitment Careers

As a leading consumer retail organisation based in London, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and collaboration. Our commitment to employee growth is evident through tailored development programmes and the opportunity to lead transformative digital initiatives, all while enjoying a competitive salary and bonus structure. Join us to be part of a forward-thinking team that values your contributions and empowers you to drive meaningful change in a rapidly evolving market.

Harnham - Data & Analytics Recruitment Careers

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Harnham - Data & Analytics Recruitment Careers Recruitment Team