Senior Data Scientist, MMM
Β£70,000 - Β£90,000
Fully Remote
This is an opportunity to take ownership of marketing measurement within a growing, data-driven consumer marketplace. With significant investment planned across acquisition channels, you'll play a pivotal role in understanding what genuinely drives growth and where marketing spend can deliver the greatest commercial impact.
THE COMPANY
They are a fast-growing online marketplace operating within the travel and experiences sector, connecting customers with unique experiences through a network of independent partners. The business has built a strong brand, operates with a purpose-led mindset, and combines commercial growth with a commitment to supporting local communities and sustainable business practices. Their data team is lean, highly collaborative, and empowers individuals to own meaningful work. You will have direct exposure to senior stakeholders and the opportunity to influence business decisions through data science, experimentation, and modelling.
THE ROLE
As a Senior Data Scientist, you will own the organisation's marketing measurement capability and help shape how acquisition budgets are allocated.
Specifically, you can expect to be involved in the following:
Owning and developing the Marketing Mix Modelling (MMM) framework to evaluate channel performance, saturation points, and marginal acquisition costs
Designing and measuring incrementality experiments including conversion lift studies, holdout testing, and geo-based experiments
Improving marketing attribution and conversion signal quality in an evolving privacy landscape
Building and owning Customer Lifetime Value (LTV) models to support bidding strategies, forecasting, and long-term growth decisions
Translating complex statistical outputs into commercially actionable recommendations for marketing stakeholders
Working closely with performance marketing teams to optimise budget allocation and acquisition efficiency
Using AI-powered tools and workflows to accelerate analysis, experimentation, and insight generation
Contributing to experimentation standards and best practices across the wider data function
SKILLS AND EXPERIENCE
The successf...
Senior Data Scientist, MMM employer: Harnham - Data & Analytics Recruitment Careers
As a leading consumer retail organisation based in London, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and collaboration. Our commitment to employee growth is evident through tailored development programmes and the opportunity to lead transformative digital initiatives, all while enjoying a competitive salary and bonus structure. Join us to be part of a forward-thinking team that values your contributions and empowers you to drive meaningful change in a rapidly evolving market.
Contact Details:
Harnham - Data & Analytics Recruitment Careers Recruitment Team