At a Glance
- Tasks: Analyse data to optimise marketing campaigns and provide actionable insights.
- Company: Leading organisation focused on data-driven marketing and audience engagement.
- Benefits: Competitive pay, impactful projects, and a chance to influence marketing strategies.
- Other info: Collaborative environment with opportunities for professional growth.
- Why this job: Make a real difference in marketing performance with your analytical skills.
- Qualifications: Experience in marketing analytics and proficiency in tools like Google Analytics.
The predicted salary is between 36000 - 44000 £ per year.
Insights Analyst (Marketing) London | £Inside IR35This is an excellent opportunity for a commercially minded Insights Analyst to support a high-profile marketing function on a data-driven transformation project.
You will play a key role in helping stakeholders understand performance, optimise campaigns, and make strategic decisions through actionable insight and analytics.
The Company They are a leading organisation operating within a knowledge-led environment, with a strong focus on audience engagement, data-informed decision-making, and continuous improvement.
Their marketing team works closely with analytics and business intelligence specialists to drive performance and identify growth opportunities.
This contract offers the chance to work on meaningful projects that directly influence marketing strategy and business outcomes.
The Role and Deliverables
- Develop and maintain KPI tracking frameworks across marketing performance, engagement, and audience metrics.
- Analyse campaign and customer data to identify trends, opportunities, and areas for optimisation.
- Work closely with BI and data teams to develop dashboards and reporting solutions that support decision-making.
- Deliver clear, actionable insights that influence marketing strategy, campaign planning, and prioritisation.
- Provide campaign evaluations, ad hoc analysis, and performance reporting to a range of stakeholders.
- Support audience segmentation and customer insight initiatives to improve targeting and engagement.
- Your Skills & Experience
- Strong experience in marketing analytics, customer insights, or strategic analysis.
- Proficiency with Google Analytics, Adobe Analytics, or similar marketing analytics platforms.
- Experience using Power BI, Tableau, or equivalent visualisation tools to support reporting and insight generation.
- Advanced Excel or Google Sheets skills, including data analysis and reporting.
- Strong understanding of marketing KPIs, attribution, conversion metrics, ROI, and engagement measurement.
- Ability to translate complex data into clear recommendations for non-technical stakeholders.
- Experience working with CRM data, large datasets, and analytical tools, with exposure to SQL, Python, or R being advantageous.
- A collaborative and proactive approach, with the ability to influence decisions through data-driven insight.
How to Apply If you're an experienced Insights Analyst looking for a contract role where your work will have a visible impact on marketing performance and strategy, apply today to learn more.
Insight Analyst in London employer: Harnham - Data & Analytics Recruitment Careers
As a leading consumer retail organisation based in London, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and collaboration. Our commitment to employee growth is evident through tailored development programmes and the opportunity to lead transformative digital initiatives, all while enjoying a competitive salary and bonus structure. Join us to be part of a forward-thinking team that values your contributions and empowers you to drive meaningful change in a rapidly evolving market.
Contact Details:
Harnham - Data & Analytics Recruitment Careers Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Insight Analyst in London
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We think you need these skills to ace Insight Analyst in London
Some tips for your application 🫡
Highlight Your Data Projects:When applying for a temporary data science role at Harnham - Data & Analytics Recruitment Careers, make sure to showcase any relevant projects you've worked on. Whether it's a personal project, an academic undertaking, or contributions to an open-source initiative, detailing these experiences can really set you apart and demonstrate your practical skills.
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Show Your Flexibility:Since this is a temporary role, it's important to convey your adaptability and willingness to learn. In your cover letter to Harnham - Data & Analytics Recruitment Careers, emphasise how quickly you can get up to speed with new tools or projects. Highlight any previous experiences where you've had to adjust to new environments or challenges.
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How to prepare for a job interview at Harnham - Data & Analytics Recruitment Careers
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For a data science gig, it's crucial to demonstrate your analytical abilities. Be ready to discuss previous projects and the methodologies you used. Think about how you can quantify your impact—did your analysis improve efficiency or save costs? These are the stories that will stick with interviewers at Harnham - Data & Analytics Recruitment Careers.
✨Brush Up on Technical Skills
You might face technical questions on tools relevant to data science, like Python, R, or SQL. Prepare to solve a problem live—perhaps they'll ask you to write a simple query or code snippet. It’s cool to talk about them, but we need to show we can do it in practice, especially in a temporary role where quick results matter.
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Since this is a temporary position, emphasise your ability to learn quickly and adapt to new tools or workflows. Share examples of how you've thrived in fast-paced environments before, and how you can hit the ground running at Harnham - Data & Analytics Recruitment Careers.
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