Head of Performance & Influencer Marketing in London

Head of Performance & Influencer Marketing in London

London Full-Time 94500 - 115500 £ / year (est.) Home office (partial)
Harnham - Data & Analytics Recruitment Careers

At a Glance

  • Tasks: Lead performance and influencer marketing to drive customer acquisition and business growth.
  • Company: Fast-growing consumer brand with a strong digital and retail presence.
  • Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
  • Other info: Join a dynamic team focused on creativity, innovation, and AI-driven solutions.
  • Why this job: Shape marketing strategies and lead high-performing teams in an innovative environment.
  • Qualifications: Strong experience in performance and influencer marketing with leadership skills.

The predicted salary is between 94500 - 115500 £ per year.

Head of Performance & Influencer Marketing London (Hybrid) | Up to £105,000This is an exciting opportunity for a senior marketing leader to take ownership of performance marketing, influencer partnerships, and customer acquisition strategy within a fast-growing consumer brand.

The role offers significant scope to shape marketing direction, lead high-performing teams, and drive measurable business growth across multiple markets.

The Company They are an established consumer brand with ambitious growth plans and a strong presence across both digital and retail channels.

Operating in a fast-paced environment, they combine creativity, innovation, and commercial excellence to deliver exceptional customer experiences.

With continued investment in marketing, technology, and talent, they are entering the next phase of their growth journey.

The Role You will

  • Lead the performance marketing, influencer marketing, affiliate, and partnership functions.
  • Develop and execute acquisition strategies across paid media and creator-led marketing channels.
  • Drive performance across key platforms including Meta, Tik Tok, Google, You Tube, and emerging channels.
  • Build and develop high-performing teams, coaching leaders and creating a collaborative culture.
  • Oversee budget management, channel performance, and commercial outcomes.
  • Strengthen attribution, measurement, testing, and reporting frameworks to improve decision-making.
  • Partner with senior stakeholders to align marketing activity with wider business objectives.
  • Champion innovation and AI adoption across marketing operations.
  • Your Skills & Experience
  • Strong commercial experience leading both performance marketing and influencer or creator marketing functions.
  • Proven ability to develop growth strategies that deliver measurable business impact.
  • Experience managing and developing multi-disciplinary marketing teams.
  • Deep understanding of paid media platforms and digital acquisition channels.
  • Strong commercial and analytical skills, with the ability to translate data into action.
  • Experience improving attribution, measurement, and testing methodologies.
  • Confident stakeholder management skills and the ability to influence at senior leadership level.
  • Interest in emerging technologies and AI-driven marketing solutions.

How to Apply If you are an experienced Performance Marketing leader looking to take ownership of a high-impact function within a growing business, please apply today!

Head of Performance & Influencer Marketing in London employer: Harnham - Data & Analytics Recruitment Careers

As a leading consumer retail organisation based in London, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and collaboration. Our commitment to employee growth is evident through tailored development programmes and the opportunity to lead transformative digital initiatives, all while enjoying a competitive salary and bonus structure. Join us to be part of a forward-thinking team that values your contributions and empowers you to drive meaningful change in a rapidly evolving market.

Harnham - Data & Analytics Recruitment Careers

Contact Details:

Harnham - Data & Analytics Recruitment Careers Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Performance & Influencer Marketing in London

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Harnham - Data & Analytics Recruitment Careers and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Harnham - Data & Analytics Recruitment Careers are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Harnham - Data & Analytics Recruitment Careers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Harnham - Data & Analytics Recruitment Careers. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Head of Performance & Influencer Marketing in London

Performance Marketing
Influencer Marketing
Customer Acquisition Strategy
Paid Media Management
Team Leadership
Budget Management
Attribution and Measurement

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Harnham - Data & Analytics Recruitment Careers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Harnham - Data & Analytics Recruitment Careers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Harnham - Data & Analytics Recruitment Careers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Harnham - Data & Analytics Recruitment Careers

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Harnham - Data & Analytics Recruitment Careers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At Harnham - Data & Analytics Recruitment Careers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.