CRO Manager
Macclesfield (Office Based) | Up to £60,000 + Benefits
This is an opportunity to take ownership of a growing Conversion Rate Optimisation function within a high-performing digital business. You will lead experimentation across multiple customer journeys, influence commercial strategy, and play a key role in shaping the future of the CRO capability while delivering measurable business impact.
The Company
They are a well-established digital organisation operating multiple high-traffic online platforms across a range of sectors. Driven by data, performance marketing, and customer experience, they generate significant volumes of customer enquiries through sophisticated acquisition channels.
With substantial investment in digital marketing and a strong focus on continuous improvement, they are committed to using experimentation, analytics, and technology to optimise customer journeys and commercial outcomes. This is a business that values innovation, collaboration, and evidence-based decision making.
The Role
You will lead the CRO strategy and experimentation roadmap across a portfolio of high-traffic lead generation journeys.
Responsibilities include:
Owning and managing the conversion rate optimisation roadmap.
Developing data-driven hypotheses and building a structured testing programme.
Designing, building, and validating A/B tests using HTML, CSS, and JavaScript.
Executing experiments through an experimentation platform and ensuring reliable implementation.
Using behavioural analytics tools to identify user friction and optimisation opportunities.
Analysing test results and translating insights into commercial recommendations.
Prioritising experimentation activity based on business impact, traffic levels, and lead quality.
Collaborating with Marketing, Technical, and Compliance teams to deliver optimisation initiatives.
Presenting findings, forecasts, and recommendations to senior stakeholders.
Supporting the development of CRO processes, frameworks, and future team growth.
Your Skills & Experience
Strong commercial experience in Conversion Rate Optimisation within high-traffic digital environments.
Hands-on experience building and deploy...
CRO Manager in Chester employer: Harnham - Data & Analytics Recruitment Careers
As a leading consumer retail organisation based in London, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and collaboration. Our commitment to employee growth is evident through tailored development programmes and the opportunity to lead transformative digital initiatives, all while enjoying a competitive salary and bonus structure. Join us to be part of a forward-thinking team that values your contributions and empowers you to drive meaningful change in a rapidly evolving market.
Contact Details:
Harnham - Data & Analytics Recruitment Careers Recruitment Team
