Customer Insights Analyst
For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on.
£45,000 - £50,000 + bonus + strong pension
Hybrid - West Midlands (1x day per week)
This is an opportunity to join a growing customer analytics function at a pivotal time, where data plays a central role in shaping customer communications and commercial decision-making. You will work at the heart of campaign delivery, combining technical expertise with real business impact across multiple product areas.
The Company
They are a well-established UK financial services organisation with a strong customer-first culture and a reputation for high-quality service. Data and analytics are a strategic priority, with ongoing investment in modern platforms, tools, and ways of working. The environment is collaborative, stable, and focused on long-term value rather than short-term wins.
The Role
As a Customer Selections and Analytics Consultant, you will be responsible for delivering accurate and timely customer selections that support a wide range of campaigns. You will work closely with analytics and marketing stakeholders to turn campaign briefs into robust, data-driven outputs.
Key responsibilities include:
- Translating campaign briefs into clear, structured technical requirements
- Building, running, and optimising campaign selections using SQL
- Joining and manipulating data from multiple sources including CRM, transactional, and engagement data
- Using APIs to push selections into a CRM platform, supporting email and direct mail campaigns
- Partnering with analytics specialists on testing, measurement, and performance analysis
- Planning selections ahead of delivery schedules to support smooth campaign execution
- Contributing to wider xgikmsk data platform migrations and process improvements
Your Skills and Experience
- Strong SQL capability, with confidence building and optimising complex queries
- Experience in campaign selections, customer analytics, CRM data, or a related data role
- Ability to translate business requirements into practical data solutions
- Comfortable working with multiple data sources and large customer datasets
- Experience supporting marketing or customer communications campaigns
- Industry background is op...
Customer Insights Analyst in Birmingham employer: Harnham - Data & Analytics Recruitment Careers
As a leading consumer retail organisation based in London, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and collaboration. Our commitment to employee growth is evident through tailored development programmes and the opportunity to lead transformative digital initiatives, all while enjoying a competitive salary and bonus structure. Join us to be part of a forward-thinking team that values your contributions and empowers you to drive meaningful change in a rapidly evolving market.
Contact Details:
Harnham - Data & Analytics Recruitment Careers Recruitment Team
