At a Glance
- Tasks: Lead marketing strategies for iconic audio brands across EMEA and drive retail engagement.
- Company: Join HARMAN, a global leader in audio and video technology.
- Benefits: Flexible remote work, employee discounts, wellness benefits, and tuition reimbursement.
- Why this job: Be part of a dynamic team shaping the future of audio innovation.
- Qualifications: 5+ years in digital marketing with strong leadership and communication skills.
- Other info: Inclusive culture that values your unique perspective and encourages growth.
The predicted salary is between 50000 - 65000 ÂŁ per year.
HARMAN Professional Solutions, a global leader in the design and manufacture of leadingâedge audio, video, control, and lighting systems. Our solutions cater to a wide range of markets, including live performance, audio production, large venues, cinema, retail, corporate, education, government, hospitality, and broadcast. At HARMAN Professional, we are committed to delivering powerful, innovative, and reliable solutions designed for worldâclass performance.
As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound. Contribute your talents to highâend, esteemed brands like JBL, Mark Levinson and Revel. Unite your passion for audio innovation with highâtech product development. Create pitchâperfect, cuttingâedge technology that elevates the listening experience.
The Retail Marketing Lead will be responsible for developing, overseeing, and executing all marketing activities for HARMAN Professional Solutions' MI Retail brands across EMEA. Reporting to the Regional Marketing Team Lead and Market Manager, you will partner closely with Retail and Sales leadership to drive the commercial success of the category. The ideal candidate must have experience in digital marketing, online activations, and retail engagement, and be a hardâworking, resultsâdriven marketer with a strong dataâled mindset, using insights and performance metrics to inform strategy and optimize campaigns that deliver impactful and measurable results.
Success in this role will require building strong crossâfunctional partnerships across all teams, such as Sales, Business Development, Global Marketing, Product Segments, Technical Services, Finance, and external agencies, as well as cultivating strong retailer relationships to deliver impactful, commercially focused marketing initiatives that drive both brand growth and measurable business outcomes.
- Drive Retail Adoption & Market Presence: You will own the regional marketing vision and execution to accelerate brand adoption, awareness, and engagement with distribution partners and key retailers across EMEA.
- Lead regional adoption of global marketing strategies, assets, and new product introductions, ensuring they are localized, activated, and scaled for maximum market impact.
- Develop and deploy retailer toolkits and POS assets in partnership with distribution to ensure the brand is visible and impactful across all key retail locations.
- Shape regional campaigns including product reviews, inâstore activations, experiential events, and digital initiatives to maximize brand engagement and customer impact.
- Share insights and best practices to enable distribution partners, strengthen retailer execution, and enhance brand presence both inâstore and online.
Create Consumer Excitement: Our iconic brandsâ including JBL Professional and AKGâare trusted by the world's most influential creators and recognised with multiple technical Grammy Awards. You will steward these brand legacies while expanding relevance with emerging creator segments and evolving market dynamics.
- Support with the regional strategy for engaging shoppers through retail, eâcommerce, and distribution partners using compelling storytelling, digital experiences, merchandising and promotional programs.
- Ensure regional creative execution reflects cultural relevance while maintaining alignment with global brand standards.
- Influence retail presence and performance through close partnership with sales, driving expanded assortments, merchandising impact, and brand preference.
- Lead regional product launch and sustaining strategies that build awareness, excitement, and measurable sellâthrough.
- Partner with group marketing teams to integrate digital, social, and influencer marketing into cohesive regional programs.
Community & Retail Campaign Leadership: You will lead a highâperforming retail marketing operation delivering measurable growth across EMEA through communityâdriven digital campaigns, coâbranded retailer initiatives, and highâimpact content.
- Own the regional marketing strategy, translating global priorities into actionable retail plans and campaigns that drive results.
- Lead communityâfocused digital campaigns, leveraging highâimpact content, advocates, and UGC to boost engagement and brand growth.
- Drive goâtoâmarket initiatives across inâstore, digital, eâcommerce, events and coâbranded retailer campaigns.
- Collaborate with retailers, distributors and key partners to strengthen execution and maximize brand presence.
- Provide oversight for globally aligned, locally executed marketing materials, ensuring consistency, relevance and commercial impact.
- Define frameworks for retail partnerships and coâbranded campaigns, aligning with brand values and business priorities.
What You Need to Be Successful:
- Minimum 5 years' experience with eâcommerce marketing, social campaigns, and digital retail platforms.
- Strong understanding of digital content strategy, social media platforms, and UGC/advocateâdriven campaigns.
- Exceptional leadership, communication, and stakeholder management skills, able to influence at all levels of the organization.
- Proven track record of managing largeâscale brand campaigns, retail campaigns, coâbranded activations, and inâstore promotions.
- Familiarity with POS assets, merchandising, and trade marketing programs across multiple markets.
- Strong commercial acumen and ability to translate insights into operational and financial outcomes.
- Ability to resolve complex business challenges and contribute to longâterm strategic plans.
- Collaborative, resultsâdriven, and able to multitask in a fastâpaced, evolving environment.
- Passionate about marketing and delivering measurable business impact across retail and digital channels.
- Experience in retail, consumer electronics or professional audio environments is highly desirable but not essential.
What We Offer:
- Flexible work environment, allowing for fullâtime remote work globally for positions that can be performed outside a HARMAN or customer location.
- Access to employee discounts on worldâclass Harman products (JBL, HARMAN Kardon, AKG, etc.).
- Extensive training opportunities through our own HARMAN University.
- Competitive wellness benefits.
- Tuition reimbursement.
- "Be Brilliant" employee recognition and rewards program.
- An inclusive and diverse work environment that fosters and encourages professional and personal development.
HARMAN is committed to making every employee feel welcomed, valued, and empowered. No matter what role you play, we encourage you to share your ideas, voice your distinct perspective, and bring your whole self with you â all within a supportâminded culture that celebrates what makes each of us unique. We also recognise that learning is a lifelong pursuit and want you to flourish. We proudly offer added opportunities for training, development, and continuing education, further empowering you to live the career you want.
About HARMAN: Where Innovation Unleashes NextâLevel Technology. Ever since the 1920s, we've been amplifying the sense of sound. Today, that legacy endures, with integrated technology platforms that make the world smarter, safer, and more connected. Across automotive, lifestyle, and digital transformation solutions, we create innovative technologies that turn ordinary moments into extraordinary experiences.
Regional Marketing Manager Retail / Harman Professional Solutions in Hemel Hempstead employer: HARMAN International
Contact Detail:
HARMAN International Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Regional Marketing Manager Retail / Harman Professional Solutions in Hemel Hempstead
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and donât be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
â¨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing projects and successes. This is your chance to shine and demonstrate what you can bring to the table at HARMAN.
â¨Tip Number 3
Prepare for interviews by researching HARMANâs products and recent campaigns. Be ready to discuss how your experience aligns with their goals. Tailor your answers to show youâre not just a fit for the role, but also for the company culture.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen. Plus, it shows youâre genuinely interested in joining the HARMAN team. Letâs get you in the door!
We think you need these skills to ace Regional Marketing Manager Retail / Harman Professional Solutions in Hemel Hempstead
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV is tailored to the Regional Marketing Manager role. Highlight your experience in digital marketing and retail engagement, as these are key for us at HARMAN. Use specific examples that showcase your results-driven mindset.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for audio innovation and how your skills align with our mission at HARMAN. Be sure to mention any relevant campaigns you've led that drove measurable results.
Showcase Your Data Skills: Since we love a data-led approach, include examples of how you've used insights and performance metrics to inform your marketing strategies. This will show us you're not just creative but also analytical!
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way to ensure your application gets into the right hands. Plus, it shows us you're serious about joining the HARMAN team!
How to prepare for a job interview at HARMAN International
â¨Know Your Brands
Before the interview, dive deep into HARMAN's iconic brands like JBL and AKG. Understand their market positioning, recent campaigns, and how they resonate with consumers. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to their marketing strategies.
â¨Showcase Your Digital Savvy
Given the emphasis on digital marketing in this role, be prepared to discuss your experience with e-commerce platforms and social media campaigns. Bring examples of successful campaigns you've led, focusing on metrics and outcomes. This will demonstrate your data-driven mindset and ability to deliver measurable results.
â¨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and strategic thinking. Prepare scenarios where you've successfully navigated challenges in retail marketing or digital engagement. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly and effectively.
â¨Emphasise Collaboration Skills
This role requires strong cross-functional partnerships, so highlight your teamwork experiences. Share specific instances where you've collaborated with sales, product teams, or external agencies to achieve marketing goals. This will show your ability to work in a fast-paced environment and drive impactful initiatives.