At a Glance
- Tasks: Support and optimise paid search campaigns to drive performance and meet business goals.
- Company: Join Hargreaves Lansdown, the UK's top investment platform with a vibrant culture.
- Benefits: Enjoy flexible working, generous holiday, health perks, and a bonus scheme.
- Other info: Dynamic work environment with opportunities for growth and learning.
- Why this job: Be part of a transformative marketing team and make a real impact in the financial sector.
- Qualifications: Strong analytical skills and experience with Google Ads or Microsoft Advertising preferred.
The predicted salary is between 28800 - 43200 £ per year.
Job Description
Excited to grow your career?
Our purpose is to make it easy for people to save and invest for a better future. We are looking for great people to join us, so please come and invest in YOUR future at HL.
We know that sometimes people can be put off applying for a job if they don't tick every box. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. We'd love to hear from you!
About the role
Hargreaves Lansdown is undergoing major transformation and Marketing is central to that change. We're evolving fast, with a sharp focus on content, brand, product marketing, performance, CRM, and website and CRO.
We're building a joined-up, insight-driven marketing function that delivers measurable impact from powerful brand storytelling and high-converting content to optimised digital journeys and data-led performance.
We're raising the bar, streamlining how we work, and unlocking new opportunities to grow, engage and convert, setting a new standard for marketing at HL.
The Paid Search Executive at Hargreaves Lansdown will be a key member of the Marketing team, responsible for supporting the planning, execution, and optimisation of paid search campaigns. Reporting to the Senior Paid Media Manager, the role will focus on driving performance through strategic campaign management, data analysis, and continuous improvement to meet business objectives.
What you'll be doing
- Assisting in the development and execution of paid search strategies across platforms such as Google Ads and Microsoft Advertising.
- Monitoring and optimising campaign performance to achieve KPIs including CTR, CPC, and ROI.
- Conducting keyword research, ad copy creation, and A/B testing to improve campaign effectiveness.
- Collaborating with internal stakeholders to align paid search efforts with broader marketing initiatives.
- Generating regular performance reports and providing actionable insights.
- Staying updated with industry trends and platform updates to ensure best practices are followed.
About you
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Proficiency in paid search platforms such as Google Ads and Microsoft Advertising.
- Familiarity with web analytics tools like Google Analytics.
- Excellent written and verbal communication skills.
- Ability to manage multiple campaigns and meet deadlines in a fast-paced environment.
- Attention to detail and a proactive approach to problem-solving.
- Experience in a paid search or digital marketing role.
- Google Ads certification is desirable.
- Experience working in a regulated industry such as financial services is a plus.
- Strong understanding of digital marketing principles and customer acquisition strategies.
Interview Process
The interview process for this role will include two stages with a task.
Working Schedule
This role is based in our Bristol head office (BS1 5HL) and we offer a hybrid working pattern, with a minimum of two days in the office per week.
Why us?
Here at HL, we're the UK's number 1 investment platform for private investors, based in Bristol. For more than 40 years we've helped investors save time, tax and money on their investments.
To achieve our mission, we believe we have a workplace like no other, with constant learning, dynamic teams, and a great ethos. We're steered by core values that promote service, quality, innovation, and opportunity in everything we do.
What's on offer?
- Discretionary annual bonus* and annual pay review
- 25 days* holiday plus bank holidays and 1-day additional Christmas closure
- Option to purchase an additional 5 days holiday**
- Flexible working options available, including hybrid working
- Enhanced parental leave
- Pension scheme up to 11% employer contribution
- Income Protection and Life insurance (4 x salary core level of cover)
- Private medical insurance*
- Health care cash plans – including optical, dental, and outpatient care
- Health screening programme
- Help@hand – confidential support including mental health counselling and remote GP
- Wellhub – unlimited access to fitness providers and wellness coach sessions
- Variety of travel to work schemes with bike storage and shower facilities
- Inhouse barista and deli serving subsidised coffee and sandwiches
- Two paid volunteering days per year
*dependant on role level
** only available to select during our annual benefits window, in November each year
Hargreaves Lansdown is an inclusive employer that values diversity in its workforce. We encourage applications from all individuals without regard to race, religion, gender, sexual orientation, national origin, disability or age.
This role may also be available on a flexible working or part time basis – please ask the Recruitment & Onboarding team for more information.
Please note, we are unable to provide employment sponsorship to candidates.
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Paid Search Executive employer: Hargreaves Lansdown
Contact Detail:
Hargreaves Lansdown Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search Executive
✨Tip Number 1
Get to know the company inside out! Research Hargreaves Lansdown's values, mission, and recent projects. This will help you tailor your conversations during interviews and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info about the role and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your skills align with the role of Paid Search Executive. Practice articulating your experience with Google Ads and data analysis, as these will be key topics.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the position. Plus, it’s a great chance to reiterate why you’d be a perfect fit for the team.
We think you need these skills to ace Paid Search Executive
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see that you're excited about joining us at Hargreaves Lansdown and making a difference in the marketing world.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight the skills and experiences that align with the Paid Search Executive role. We love seeing how your background fits into our vision and goals!
Be Data-Driven: Since this role is all about performance and optimisation, don’t forget to mention any relevant data analysis experience you have. Show us how you've used data to drive decisions in your previous roles!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Hargreaves Lansdown
✨Know Your Paid Search Platforms
Make sure you brush up on your knowledge of Google Ads and Microsoft Advertising. Familiarise yourself with their features, best practices, and recent updates. Being able to discuss specific strategies or campaigns you've worked on will show your expertise and enthusiasm for the role.
✨Data-Driven Decision Making
Since this role heavily relies on analytics, be prepared to talk about how you've used data to drive campaign performance in the past. Bring examples of KPIs you've tracked, how you optimised campaigns based on data insights, and any tools you’ve used like Google Analytics.
✨Showcase Your Creativity
Paid search isn't just about numbers; it's also about creativity. Think of some innovative ad copy or A/B testing ideas you've implemented before. Be ready to share these during the interview to demonstrate your ability to think outside the box while still focusing on results.
✨Align with Company Values
Hargreaves Lansdown values service, quality, innovation, and opportunity. Research the company culture and think about how your personal values align with theirs. Prepare to discuss how you can contribute to their mission and what excites you about working in a dynamic marketing environment.