At a Glance
- Tasks: Manage and optimise paid search campaigns to drive growth.
- Company: A forward-thinking investment platform dedicated to helping people save for their future.
- Benefits: Competitive pay, flexible working hours, and opportunities for personal development.
- Why this job: Join a mission-driven team and make a real difference in people's financial futures.
- Qualifications: Experience in digital marketing and a passion for data analysis.
- Other info: Supportive environment with plenty of room for career advancement.
The predicted salary is between 28800 - 43200 Β£ per year.
Our purpose is to make it easy for people to save and invest for a better future. We are looking for great people to join us, so please come and invest in YOUR future at HL.
We know that sometimes people can be put off applying for a job if they don\βt tick every box. If you\βre excited about working for us and have most of the skills or experience we\βre looking for, please go ahead and apply. We\βd love to hear from you!
About the role
Hargreaves Lansdown is undergoing major transformation and Marketing is central to that change. We\βre evolving fast, with a sharp focus on content, brand, product marketing, performance, CRM, and website and CRO.
We\βre building a joined-up, insight-driven marketing function that delivers measurable impact from powerful brand storytelling and high-converting content to optimised digital journeys and data-led performance.
We\βre raising the bar, streamlining how we work, and unlocking new opportunities to grow, engage and convert, setting a new standard for marketing at HL.
The Paid Search Executive at Hargreaves Lansdown will be a key member of the Marketing team, responsible for supporting the planning, execution, and optimisation of paid search campaigns. Reporting to the Senior Paid Media Manager, the role will focus on driving performance through strategic campaign management, data analysis, and continuous improvement to meet business objectives.
What you\βll be doing
- Assisting in the development and execution of paid search strategies across platforms such as Google Ads and Microsoft Advertising.
- Monitoring and optimising campaign performance to achieve KPIs including CTR, CPC, and ROI.
- Conducting keyword research, ad copy creation, and A/B testing to improve campaign effectiveness.
- Collaborating with internal stakeholders to align paid search efforts with broader marketing initiatives.
- Generating regular performance reports and providing actionable insights.
- Staying updated with industry trends and platform updates to ensure best practices are followed.
About you
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Proficiency in paid search platforms such as Google Ads and Microsoft Advertising.
- Familiarity with web analytics tools like Google Analytics.
- Excellent written and verbal communication skills.
- Ability to manage multiple campaigns and meet deadlines in a fast-paced environment.
- Attention to detail and a proactive approach to problem-solving.
- Experience in a paid search or digital marketing role.
- Google Ads certification is desirable.
- Experience working in a regulated industry such as financial services is a plus.
- Strong understanding of digital marketing principles and customer acquisition strategies.
Interview Process
The interview process for this role will include two stages with a task.
Working Schedule
This role is based in our Bristol head office (BS1 5HL) and we offer a hybrid working pattern, with a minimum of two days in the office per week.
Why us?
Here at HL, we\βre the UK\βs number 1 investment platform for private investors, based in Bristol. For more than 40 years we\βve helped investors save time, tax and money on their investments.
To achieve our mission, we believe we have a workplace like no other, with constant learning, dynamic teams, and a great ethos. We\βre steered by core values that promote service, quality, innovation, and opportunity in everything we do.
What\βs on offer?
- Discretionary annual bonus* and annual pay review
- 25 days* holiday plus bank holidays and 1-day additional Christmas closure
- Option to purchase an additional 5 days holiday**
- Flexible working options available, including hybrid working
- Enhanced parental leave
- Pension scheme up to 11% employer contribution
- Income Protection and Life insurance (4 x salary core level of cover)
- Private medical insurance*
- Health care cash plans β including optical, dental, and outpatient care
- Health screening programme
- Help@hand β confidential support including mental health counselling and remote GP
- Wellhub β unlimited access to fitness providers and wellness coach sessions
- Variety of travel to work schemes with bike storage and shower facilities
- Inhouse barista and deli serving subsidised coffee and sandwiches
- Two paid volunteering days per year
** only available to select during our annual benefits window, in November each year
Hargreaves Lansdown is an inclusive employer that values diversity in its workforce. We encourage applications from all individuals without regard to race, religion, gender, sexual orientation, national origin, disability or age.
This role may also be available on a flexible working or part time basis β please ask the Recruitment & Onboarding team for more information.
Please note, we are unable to provide employment sponsorship to candidates.
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Paid Search Executive employer: Hargreaves Lansdown
Contact Detail:
Hargreaves Lansdown Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Paid Search Executive
β¨Tip Number 1
Donβt be shy! If you think youβve got the skills for the Paid Search Executive role, go ahead and apply through our website. Weβre all about finding great people who are excited to grow their careers with us.
β¨Tip Number 2
Networking is key! Reach out to current or former employees on LinkedIn. A friendly chat can give you insider info about the company culture and might even lead to a referral!
β¨Tip Number 3
Prepare for the interview by brushing up on your knowledge of paid search strategies. We love candidates who can show theyβre passionate about the industry and ready to bring fresh ideas to the table.
β¨Tip Number 4
Follow up after your interview! A quick thank-you email can leave a lasting impression and shows that youβre genuinely interested in joining our team. Plus, itβs a great way to reiterate your enthusiasm for the role.
We think you need these skills to ace Paid Search Executive
Some tips for your application π«‘
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight relevant achievements and use keywords that match what we're looking for. This shows us you're a great fit for the Paid Search Executive role!
Craft a Catchy Cover Letter: Your cover letter is your chance to shine! Use it to express your enthusiasm for the role and how your background aligns with our mission. Keep it concise but engaging β we want to see your personality come through!
Showcase Your Passion: We love candidates who are genuinely excited about what we do. In your application, share why you want to work with us and how you can contribute to our goal of helping people save and invest for a better future.
Apply Through Our Website: To make sure your application gets to us directly, apply through our website. Itβs quick and easy, and it helps us keep track of all applications. Plus, we canβt wait to see what you bring to the table!
How to prepare for a job interview at Hargreaves Lansdown
β¨Know Your Stuff
Before the interview, make sure you brush up on your knowledge of paid search strategies and tools. Familiarise yourself with platforms like Google Ads and Bing Ads, as well as key metrics that drive success in PPC campaigns.
β¨Show Your Passion
Let your enthusiasm for digital marketing shine through! Share examples of how you've successfully managed campaigns or any innovative ideas you have for improving paid search performance. This will show them you're not just qualified, but genuinely excited about the role.
β¨Prepare Questions
Interviews are a two-way street, so come armed with thoughtful questions about the companyβs approach to paid search. Ask about their current strategies, challenges they face, or how they measure success. This shows you're engaged and interested in their operations.
β¨Practice Makes Perfect
Run through common interview questions related to paid search and your experience. Practising your answers out loud can help you articulate your thoughts clearly during the actual interview. Consider doing a mock interview with a friend to get comfortable.