Digital Analytics Tagging Manager

Digital Analytics Tagging Manager

Full-Time 37800 - 46200 £ / year (est.) Home office (partial)
Hargreaves Lansdown Asset Management

At a Glance

  • Tasks: Implement and maintain digital tracking using Google Tag Manager for analytics and advertising.
  • Company: Join Hargreaves Lansdown, the UK's top investment platform with a vibrant culture.
  • Benefits: Enjoy flexible working, generous holiday, health insurance, and a supportive work environment.
  • Other info: Opportunity for career growth in a diverse and inclusive workplace.
  • Why this job: Make a real impact on data collection while growing your career in a dynamic team.
  • Qualifications: Experience with Google Tag Manager and a curious mindset to learn and improve.

The predicted salary is between 37800 - 46200 £ per year.

Excited to grow your career?

Our purpose is to make it easy for people to save and invest for a better future.

We are looking for great people to join us, so please come and invest in YOUR future at Hargreaves Lansdown.

We know that sometimes people can be put off applying for a job if they don't tick every box.

If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply.

We’d love to hear from you!

About the role

The Digital Tagging Manager supports the collection of high quality digital data from HL’s digital front ends by helping to specify, implement, validate, and distribute event level data using Google Tag Manager (GTM).

Working closely with the Senior Digital Tagging Manager, Digital Analytics, and Data Activation teams, this role ensures that tracking is implemented accurately, consistently, and in line with agreed measurement frameworks.

The role plays a key part in translating tracking requirements into robust GTM implementations that support analytics, experimentation, and advertising use cases.

The Digital Tagging Manager is curious and proactive, contributing ideas for improving data collection and coverage, while understanding the importance of privacy by design, consent, and disciplined data collection methodology in a regulated environment.

  • What you will be doing
  • Implement and maintain digital tracking across web and app front ends using Google Tag Manager.
  • Support the specification of event tracking requirements for analytics, experimentation, and advertising use cases.
  • Configure tags, triggers, and variables in GTM in line with agreed data layer and measurement standards.
  • Validate data collection through testing, debugging, and QA to ensure accuracy and completeness.
  • Support the distribution of collected data to downstream tools (e. g. analytics, activation, media platforms).
  • Work closely with Senior Digital Tagging Manager to improve data collection coverage and consistency.
  • Collaborate with Engineering, Product, Analytics, and Activation teams to embed tagging into delivery processes.
  • Identify tracking gaps, issues, or risks, escalating where appropriate with clear evidence.
  • Adhere to data privacy, consent, and regulatory requirements, ensuring tagging implementations follow approved patterns.

About you

  • Hands‑on experience implementing digital tracking using Google Tag Manager.
  • Understanding of event‑based data collection for analytics and/or advertising purposes.
  • Experience with enterprise Digital Analytics tools, ideally Amplitude.
  • Experience working with data layers, events, and front‑end implementations.
  • Strong attention to detail and disciplined approach to validation and QA.
  • Experience with using Javascript to collect and manipulate data from front end applications.
  • Awareness of privacy, consent, and regulatory considerations in data collection.
  • Curious and proactive mindset, with willingness to learn and improve tagging approaches.
  • Experience in financial services or regulated industries preferred but not required.
  • Interview process

The interview process for this role is two stages including technical competency-based questions and a scenario task.

Working Schedule

This role is based in Bristol head office, BS1 5HL.

This role is permanent, full time, 37.5 hours per week, Monday to Friday.

We have returned to the office with a 3 days in the office pattern.

Why us?

Here at HL, we’re the UK’s number 1 investment platform for private investors, based in Bristol.

For more than 40 years we’ve helped investors save time, tax and money on their investments.

To achieve our mission, we believe we have a workplace like no other, with constant learning, dynamic teams, and a great ethos.

We're steered by core values that promote service, quality, innovation, and opportunity in everything we do.

What's on offer?

  • Discretionary annual bonus* and annual pay review
  • 25 days* holiday plus bank holidays and 1-day additional Christmas closure
  • Option to purchase an additional 5 days holiday**
  • Flexible working options available, including hybrid working
  • Enhanced parental leave
  • Pension scheme up to 11% employer contribution
  • Income Protection and Life insurance (4 x salary core level of cover)
  • Private medical insurance*
  • Health care cash plans - including optical, dental, and outpatient care
  • Health screening programme
  • Help@hand - confidential support including mental health counselling and remote GP
  • Wellhub - unlimited access to fitness providers and wellness coach sessions
  • Variety of travel to work schemes with bike storage and shower facilities
  • Inhouse barista and deli serving subsidised coffee and sandwiches
  • Two paid volunteering days per year
  • dependant on role level
  • ** only available to select during our annual benefits window, in November each year

Hargreaves Lansdown is an inclusive employer that values diversity in its workforce.

We encourage applications from all individuals without regard to race, religion, gender, sexual orientation, national origin, disability or age.

This role may also be available on a flexible working or part time basis – please ask the Recruitment & Onboarding team for more information.

Please note, we are unable to provide employment sponsorship to candidates.

Digital Analytics Tagging Manager employer: Hargreaves Lansdown Asset Management

Hargreaves Lansdown is an exceptional employer, offering a dynamic work culture that prioritises continuous learning and innovation. Located in the vibrant city of Bristol, employees benefit from flexible working options, a comprehensive benefits package including enhanced parental leave and private medical insurance, and a strong commitment to diversity and inclusion. With a focus on employee growth and a supportive environment, Hargreaves Lansdown empowers its team members to thrive while making a meaningful impact in the financial services sector.

Hargreaves Lansdown Asset Management

Contact Details:

Hargreaves Lansdown Asset Management Recruitment Team

StudySmarter Expert Advice🤫

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We think you need these skills to ace Digital Analytics Tagging Manager

Google Tag Manager (GTM)
Event-based Data Collection
Digital Analytics Tools (e.g. Amplitude)
Data Layer Implementation
JavaScript
Attention to Detail
Validation and QA

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