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- Tasks: Drive growth for a leading FMCG drinks brand by managing key accounts and inspiring sales teams.
- Company: Join a fast-growing, purpose-led FMCG drinks brand with a dynamic team.
- Benefits: Enjoy a competitive salary, bonus potential, flexible working, and generous leave policies.
- Why this job: Make a real impact in the market while developing your commercial career.
- Qualifications: 5+ years in FMCG sales or account management with strong negotiation skills.
- Other info: Be part of an ambitious team with opportunities for travel and career growth.
The predicted salary is between 40000 - 45000 £ per year.
National Account Manager – Leading FMCG Drinks Brand
Location: London Office (EC1N)
Salary: £40,000 – £45,000 + up to 10% annual bonus
Package: Pension contributions, 25 days annual leave + birthday leave, product allowances
Flexible Working: 3 days in the office vs 2 home
Type: Full-time, permanent
Overview
Are you ready to take your commercial career to the next level with a fast-growing, purpose-led FMCG drinks brand? We’re looking for a dynamic and commercially-minded National Account Manager to play a key role in driving UK growth. This is a rare opportunity to combine strategic influence with hands-on execution, managing key account relationships, guiding an external sales agency, and shaping the commercial strategy of a brand that’s making a real difference in the market. You’ll be part of a high-energy, ambitious team, helping the business grow its presence, impact, and reputation across multiple channels.
Key Responsibilities
- Lead and inspire the 3rd-party sales agency to deliver exceptional results across retail, convenience, and on-trade accounts.
- Monitor sales performance closely, taking action to hit targets, grow distribution, and improve rate-of-sale.
- Support and lead customer negotiations, joint business plans, and the sell-in of exciting new products.
- Collaborate with the Commercial Director on pricing, trade terms, and channel profitability to maximise growth.
- Partner with marketing to ensure brand plans are aligned with channel strategies and customer needs.
- Oversee trade marketing campaigns, making sure activations land effectively at point of sale.
- Turn customer and shopper insights into actionable strategies to drive commercial performance.
- Protect and champion brand integrity while pushing sales growth and market presence.
Required Experience and Background
- 5+ years experience in FMCG sales, commercial or account management roles, preferably in drinks or food sectors.
- Proven experience managing key accounts, national accounts, external sales agencies or distributors or similar.
- Strong financial acumen with experience managing budgets, trade terms, and P&L delivery.
- Demonstrated ability to influence and lead national account relationships successfully.
- Excellent negotiation, communication, and influencing skills.
- Highly organised and able to manage multiple priorities across channels and customers.
- Entrepreneurial, results-driven, and passionate about purpose-led brands.
- Positive, high-energy, and flexible, with occasional UK travel as required.
Apply today or reach out directly: tom.richards@harbourneassociates.com
National Account Manager employer: Harbourne Associates
Contact Detail:
Harbourne Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the FMCG drinks industry. Attend events, join relevant groups on LinkedIn, and don’t be shy to reach out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate; you’re genuinely interested in making an impact!
✨Tip Number 3
Practice your pitch! Be ready to articulate your achievements and how they relate to the role of National Account Manager. Use specific examples that highlight your skills in managing key accounts and driving sales growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s get you on board!
We think you need these skills to ace National Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the National Account Manager role. Highlight your experience in FMCG sales and account management, and don’t forget to showcase any relevant achievements that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about working with a purpose-led brand and how your skills can help drive our growth. Keep it engaging and personal!
Showcase Your Achievements: When filling out your application, be specific about your past successes. Use numbers and examples to demonstrate how you've driven sales growth or improved account relationships in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Harbourne Associates
✨Know Your Numbers
As a National Account Manager, you'll need to demonstrate strong financial acumen. Brush up on key metrics related to sales performance, trade terms, and P&L management. Be ready to discuss how you've successfully managed budgets in the past and how you can apply that experience to drive growth for the brand.
✨Showcase Your Strategic Mindset
This role requires a blend of strategic influence and hands-on execution. Prepare examples of how you've developed and implemented successful account strategies in previous roles. Highlight your ability to turn customer insights into actionable plans that have positively impacted sales.
✨Demonstrate Leadership Skills
You'll be leading a 3rd-party sales agency, so it's crucial to showcase your leadership abilities. Think of specific instances where you've inspired teams or influenced stakeholders to achieve exceptional results. Be prepared to discuss your approach to motivating others and driving performance.
✨Align with the Brand's Purpose
This is a purpose-led FMCG drinks brand, so show your passion for brands that make a difference. Research the company's mission and values, and be ready to articulate how your personal values align with theirs. Discuss how you can contribute to their growth while championing brand integrity.
