Digital Marketing Manager in Christchurch

Digital Marketing Manager in Christchurch

Christchurch Full-Time 36000 - 60000 £ / year (est.) No home office possible
Go Premium
H

At a Glance

  • Tasks: Lead a dynamic digital marketing team to drive bookings and brand awareness.
  • Company: Join Harbour Hotels, an award-winning lifestyle hospitality brand.
  • Benefits: Full-time role in a vibrant office with growth opportunities.
  • Why this job: Make an impact with innovative campaigns in a bold, youthful environment.
  • Qualifications: 5+ years in B2C digital marketing, strong analytical and creative skills.
  • Other info: Exciting projects across stunning locations and a collaborative culture.

The predicted salary is between 36000 - 60000 £ per year.

Harbour Hotels is recruiting a Digital Marketing Manager to be part of our dynamic head office marketing team. We are offering a full-time position, based in our bright, open-plan office in Christchurch, Dorset.

We are looking for someone with experience leading a multi-disciplined team and good knowledge and experience of performance marketing, ideally for a B2C brand.

What you’ll get up to:

  • Working with the Head of Marketing to develop and execute a comprehensive digital marketing strategy to drive direct bookings, revenue, and brand awareness across all digital channels.
  • Leading the digital marketing team through campaigns and day-to-day marketing activities, including:
  • Website content management
  • Paid social advertising
  • Paid search
  • Email marketing and CRM
  • Organic social media
  • Managing Paid Media campaigns (PPC/SEM - Google Ads, Paid Social) to maximise ROAS and drive qualified traffic.
  • Overseeing SEO strategy to improve organic search rankings, website traffic, and visibility for key search terms.
  • Working with top photographers, videographers and a design team to create visually exciting digital content.
  • Managing the brand's presence, content, and engagement strategy across key social media platforms (Instagram, Facebook, TikTok).
  • Planning and supporting the senior digital marketing executive in executing email marketing and customer relationship management (CRM) strategies for guest acquisition, pre-stay communication and post-stay loyalty.
  • Using tools like Google Analytics (GA4) to track, analyse, and report on key performance indicators (KPIs) like website traffic, conversion rates and overall campaign ROAS.
  • Staying up to date with emerging digital tools and platforms, digital marketing trends, new technologies, and sharing insights with the rest of the team.
  • Who you are:

    • You have 5+ years’ experience working on digital marketing campaigns for a B2C brand – a background in hospitality or travel and tourism marketing is a plus.
    • You have expertise in core digital marketing platforms (Google Ads, Meta Ads Manager, GA4, Email/CRM platforms like Salesforce Marketing Cloud/Data Cloud and CMS platforms such as Umbraco).
    • You have strong analytical skills, commercial acumen, and a creative approach to consumer engagement.
    • You have excellent project management, communication, and stakeholder management abilities.
    • You may have already gained experience leading a small team and are looking to develop your career.

    Who are we?

    Harbour Hotels is a growing, award-winning lifestyle hospitality brand in the south of England. We’re bold, youthful and exuberant and we’re not afraid to try new things and swim against the tide – and our marketing campaigns reflect this. Our portfolio spans sensational coastal, country and city locations with a variety of exciting restaurant concepts and our HarSPA brand.

    Digital Marketing Manager in Christchurch employer: Harbour Hotels Group

    Harbour Hotels is an exceptional employer, offering a vibrant work culture in our bright, open-plan office in Christchurch, Dorset. We prioritise employee growth and development, providing opportunities to lead innovative digital marketing campaigns while collaborating with a talented team. With a focus on creativity and bold marketing strategies, we empower our employees to make a meaningful impact in the hospitality industry.
    H

    Contact Detail:

    Harbour Hotels Group Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Digital Marketing Manager in Christchurch

    ✨Tip Number 1

    Network like a pro! Reach out to your connections in the digital marketing world, especially those in hospitality or B2C brands. A friendly chat can lead to insider info about job openings or even a referral.

    ✨Tip Number 2

    Show off your skills! Create a personal website or portfolio showcasing your best digital marketing campaigns. Include metrics and results to demonstrate your impact – this will make you stand out when applying through our website.

    ✨Tip Number 3

    Stay updated on trends! Follow industry leaders and read up on the latest digital marketing strategies. This knowledge will not only help you in interviews but also show that you're passionate about the field.

    ✨Tip Number 4

    Practice makes perfect! Prepare for interviews by rehearsing answers to common questions about digital marketing strategies and your leadership experience. We recommend doing mock interviews with friends or mentors to boost your confidence.

    We think you need these skills to ace Digital Marketing Manager in Christchurch

    Digital Marketing Strategy
    Performance Marketing
    Website Content Management
    Paid Social Advertising
    Paid Search (PPC/SEM)
    Email Marketing
    Customer Relationship Management (CRM)
    Organic Social Media Management
    SEO Strategy
    Google Analytics (GA4)
    Analytical Skills
    Project Management
    Communication Skills
    Stakeholder Management
    Team Leadership

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience in performance marketing and any B2C brand work you've done. We want to see how your skills align with what we're looking for!

    Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for digital marketing and why you’re excited about joining Harbour Hotels. Let us know how you can contribute to our dynamic team and drive those direct bookings.

    Showcase Your Achievements: When detailing your past roles, focus on specific achievements. Did you boost website traffic or improve ROAS? Use numbers and examples to illustrate your impact. We love seeing results!

    Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at Harbour Hotels!

    How to prepare for a job interview at Harbour Hotels Group

    ✨Know Your Digital Marketing Inside Out

    Make sure you brush up on your knowledge of digital marketing strategies, especially those relevant to B2C brands. Be ready to discuss specific campaigns you've led and the results they achieved, as this will show your hands-on experience and understanding of performance marketing.

    ✨Showcase Your Analytical Skills

    Prepare to talk about how you've used tools like Google Analytics (GA4) to track and report on KPIs. Bring examples of how your analytical insights have driven successful marketing decisions in the past, as this will demonstrate your ability to leverage data for better outcomes.

    ✨Demonstrate Leadership Experience

    Since the role involves leading a multi-disciplined team, be ready to share your experiences in managing teams. Highlight any challenges you've faced and how you motivated your team to achieve their goals, showcasing your project management and communication skills.

    ✨Stay Current with Trends

    Harbour Hotels values innovation, so make sure you're up to date with the latest digital marketing trends and tools. Mention any new platforms or technologies you've explored recently, and be prepared to discuss how you would apply these insights to enhance their marketing strategy.

    Digital Marketing Manager in Christchurch
    Harbour Hotels Group
    Location: Christchurch
    Go Premium

    Land your dream job quicker with Premium

    You’re marked as a top applicant with our partner companies
    Individual CV and cover letter feedback including tailoring to specific job roles
    Be among the first applications for new jobs with our AI application
    1:1 support and career advice from our career coaches
    Go Premium

    Money-back if you don't land a job in 6-months

    H
    Similar positions in other companies
    UK’s top job board for Gen Z
    discover-jobs-cta
    Discover now
    >