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For Companies At a Glance
- Tasks: Lead strategic marketing plans and product launches for FMCG products.
- Company: Join Happy Vibes Trading Ltd, a fast-growing company in the FMCG sector.
- Benefits: Enjoy performance bonuses and travel allowances.
- Why this job: Be part of a dynamic team driving brand success and consumer engagement.
- Qualifications: 5+ years in FMCG marketing; Bachelor's in Marketing or related field required.
- Other info: Full-time role with a competitive salary of £60,000 – £65,000.
The predicted salary is between 51000 - 68000 £ per year.
Key Responsibilities:
- Develop and implement strategic marketing plans for FMCG products.
- Conduct market research and consumer analysis to identify trends and opportunities.
- Manage brand positioning and ensure alignment with company goals.
- Plan and execute product launches, advertising campaigns, and promotional activities.
- Collaborate with sales and product development teams to drive revenue growth.
- Monitor and analyse key performance metrics, ensuring marketing effectiveness.
- Work with digital marketing teams to optimize online presence and engagement.
- Manage budgets and allocate resources for maximum ROI.
- Build relationships with distributors, retailers, and key stakeholders.
Requirements:
- Minimum 5 years of marketing experience in the FMCG industry.
- Bachelor\’s degree in Marketing, Business, or a related field.
- Strong understanding of consumer behaviour and FMCG market trends.
- Experience in social media digital marketing, brand management, and trade marketing.
- Excellent communication, leadership, and analytical skills.
- Ability to work in a fast-paced, dynamic environment.
Experience: Required
Employment: Full-time
Schedule: Monday – Friday
Salary: £60,000 – £65,000 yearly
Benefits: Performance bonuses, travel allowances
About Happy Vibes Trading Ltd:
Happy Vibes Trading Ltd is a dynamic and fast-growing company specializing in (specific FMCG sector, e.g., food & beverages, Vape/E-cig Products etc.). We are looking for a results-driven B2C FMCG Brand Manager to lead key initiatives.
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Senior FMCG Brand Marketing Manager employer: Happy Vibes Trading Ltd
Contact Detail:
Happy Vibes Trading Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior FMCG Brand Marketing Manager
✨Tip Number 1
Familiarize yourself with the latest trends in the FMCG sector, especially in the specific area Happy Vibes Trading Ltd operates in. This knowledge will help you demonstrate your expertise during interviews and show that you're proactive about understanding the market.
✨Tip Number 2
Network with professionals in the FMCG industry, particularly those who have experience in brand management. Attend industry events or webinars to connect with potential colleagues and gain insights that could be beneficial for your application.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led in the past. Highlight your role in developing strategies, managing budgets, and analyzing performance metrics to showcase your ability to drive results.
✨Tip Number 4
Research Happy Vibes Trading Ltd's current products and marketing strategies. Understanding their brand positioning will allow you to tailor your approach and suggest innovative ideas that align with their goals during the interview process.
We think you need these skills to ace Senior FMCG Brand Marketing Manager
Some tips for your application 🫡
Understand the Company: Research Happy Vibes Trading Ltd to understand their products, values, and market position. This knowledge will help you tailor your application and demonstrate your genuine interest in the company.
Highlight Relevant Experience: Emphasize your 5+ years of marketing experience in the FMCG industry. Provide specific examples of successful marketing campaigns you've led, focusing on brand management and consumer analysis.
Showcase Analytical Skills: Discuss your ability to monitor and analyze key performance metrics. Include examples of how you've used data to drive marketing effectiveness and improve ROI in previous roles.
Tailor Your Application: Customize your CV and cover letter to reflect the job description. Use keywords from the listing, such as 'strategic marketing plans', 'digital marketing', and 'collaboration with sales teams' to align your application with the role.
How to prepare for a job interview at Happy Vibes Trading Ltd
✨Showcase Your Strategic Thinking
Be prepared to discuss how you've developed and implemented strategic marketing plans in your previous roles. Highlight specific examples where your strategies led to measurable results in the FMCG sector.
✨Demonstrate Market Insight
Research current trends in the FMCG market and be ready to share your insights during the interview. Discuss how you have used market research and consumer analysis to identify opportunities in the past.
✨Highlight Collaboration Skills
Since the role involves working closely with sales and product development teams, prepare examples that showcase your ability to collaborate effectively. Talk about how you’ve driven revenue growth through teamwork.
✨Prepare for Performance Metrics Discussion
Understand key performance metrics relevant to FMCG marketing. Be ready to discuss how you've monitored and analyzed these metrics to ensure marketing effectiveness in your previous positions.
