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- Tasks: Lead global brand strategy and manage impactful campaigns for a healthcare leader.
- Company: Join a rapidly growing global healthcare brand making a difference worldwide.
- Benefits: Collaborate with top professionals and drive meaningful change in a dynamic environment.
- Why this job: Shape the future of a purpose-driven brand and enhance its global recognition.
- Qualifications: 10-15 years in global brand strategy with experience in integrated campaigns.
- Other info: Opportunity to influence at all levels and work on ESG initiatives.
The predicted salary is between 43200 - 72000 £ per year.
Job Description
- Develop a global brand strategy: Shape the company’s positioning, architecture and value proposition, driving growth and differentiation across the globe.
- Manage brand identity: Oversee the creation of visual and verbal brand assets that ensure a consistent and engaging brand experience worldwide.
- Lead global campaigns: Design and execute high-impact campaigns that drive conversations and elevate the company’s profile in key markets.
- Digital experience: Oversee the development of the company’s global websites and digital platforms, ensuring they align with the brand and user needs.
- Measure and optimise: Use data and insights to track brand performance and ensure continuous improvement in brand strategies.
- Collaborate across teams: Partner with marketing, HR, corporate affairs and senior leadership to ensure the brand is activated consistently across all touchpoints.
About You
- You have 10–15 years of experience in global brand strategy, either with major consumer goods companies, multinational organisations, or top-tier agencies.
- You understand how to craft brand strategies that drive business growth and shape long-term brand equity.
- You have experience leading integrated campaigns that span digital, social and traditional channels.
- You're a creative visionary, unafraid of bold ideas and innovative approaches that push boundaries.
- You can influence at all levels and collaborate effectively with cross-functional teams to align and activate the brand globally.
Why Join this Global Healthcare Leader?
- Lead a global brand transformation: This is an opportunity to truly make your mark and shape the future of a healthcare leader.
- Be part of a high-performing team: Collaborate with senior leadership and talented professionals across multiple functions to bring your vision to life.
- Drive meaningful change: Your work will not only enhance the brand, but also support key strategic initiatives like ESG and talent attraction.
If you’re ready to take on the challenge of Global Head of Corporate Brand leading a global brand strategy in a dynamic, fast-paced environment, we’d love to hear from you! Please get in touch with our teamincluding a copy of your CV as soon as possible via the form below. Hanson Search is a leading talent advisory and executive search consultancy with consultants based across theUAE,UK, USA, andEurope. We specialise in business-critical roles that drive revenue, reputation, and risk, with dedicated teams inCommunications, Government Relations, Financial Communications, Healthcare Communications, Public Affairs, Marketing, Digital Marketing, Sustainability, Investor Relations and C-Suite recruitment. Please clickhereto find out about more aboutHanson Search. We are committed to equality of opportunity for all. You can access our Diversity and Inclusion Policyhere.\\n#J-18808-Ljbffr
Global Head of Corporate Brand, Healthcare, London or Italy employer: Hanson Search
Contact Detail:
Hanson Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Head of Corporate Brand, Healthcare, London or Italy
✨Tip Number 1
Network with professionals in the healthcare branding space. Attend industry events, webinars, or conferences where you can meet key players and learn about the latest trends. This will not only expand your connections but also give you insights that could be beneficial during interviews.
✨Tip Number 2
Research the company’s current brand strategy and recent campaigns. Understanding their positioning and how they communicate their values will allow you to speak knowledgeably about their brand during discussions, showcasing your genuine interest and strategic thinking.
✨Tip Number 3
Prepare to discuss your previous experiences in leading global brand strategies. Be ready to share specific examples of successful campaigns you've managed, particularly those that involved cross-functional collaboration, as this aligns closely with the role's requirements.
✨Tip Number 4
Stay updated on digital marketing trends and tools, especially those relevant to the healthcare sector. Being knowledgeable about the latest technologies and platforms will demonstrate your ability to lead digital initiatives effectively, which is a key aspect of the role.
We think you need these skills to ace Global Head of Corporate Brand, Healthcare, London or Italy
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Global Head of Corporate Brand position. Tailor your application to highlight your relevant experience in global brand strategy and campaign management.
Craft a Compelling CV: Your CV should clearly showcase your 10-15 years of experience in global brand strategy. Focus on quantifiable achievements and specific campaigns you've led that demonstrate your ability to drive business growth and brand equity.
Write a Strong Cover Letter: In your cover letter, express your passion for building impactful brands and outline how your vision aligns with the company's mission. Highlight your creative thinking and collaborative skills, as these are crucial for the role.
Showcase Your Digital Experience: Given the emphasis on digital platforms in the job description, be sure to include examples of your experience overseeing global websites and digital strategies. Discuss how you have used data to measure and optimise brand performance.
How to prepare for a job interview at Hanson Search
✨Understand the Brand's Vision
Before the interview, take time to research the company's current brand strategy and vision. Be prepared to discuss how your experience aligns with their goals and how you can contribute to shaping their global brand identity.
✨Showcase Your Campaign Experience
Prepare specific examples of successful campaigns you've led in the past. Highlight your ability to integrate digital, social, and traditional channels, as this role requires a comprehensive approach to brand management.
✨Demonstrate Strategic Thinking
Be ready to discuss your approach to developing a global brand strategy. Think about how you would position the brand in new markets and what innovative ideas you could bring to the table to differentiate it from competitors.
✨Emphasise Collaboration Skills
This role involves working closely with various teams. Prepare to share examples of how you've successfully collaborated with cross-functional teams in the past, and how you can ensure consistent brand activation across all touchpoints.
