At a Glance
- Tasks: Lead marketing strategies for Hansen's Comms & Media sector, driving demand and brand elevation.
- Company: Hansen Technologies is a global software provider for energy, water, and communications industries.
- Benefits: Enjoy a culture of innovation, collaboration, and the chance to shape impactful marketing strategies.
- Other info: Hansen values diversity and inclusivity, welcoming all qualified candidates to apply.
- Why this job: Be a strategic growth driver in a fast-paced environment, influencing industry leaders and customer engagement.
- Qualifications: Proven B2B marketing experience, especially in Telcos or Media, with strong leadership and data-driven skills.
The predicted salary is between 72000 - 108000 £ per year.
Who Are We
Hansen (ASX: HSN) is a global provider of software and services to the energy, water and communications industries. With our award-winning software suite, we help more than 600 customers in over 80 countries to create and deliver new products and services, engage with customers, and control and manage critical revenue management and customer support processes.
Job Description
Who Are We
Hansen (ASX: HSN) is a global provider of software and services to the energy, water and communications industries. With our award-winning software suite, we help more than 600 customers in over 80 countries to create and deliver new products and services, engage with customers, and control and manage critical revenue management and customer support processes.
Traditionally Hansen has been known for our billing and customer care solutions for utilities and energy companies; and for our BSS/OSS solutions for the communications industry. Yet today our solutions are far broader than this – from turning product innovation into new business revenue to creating and delivering a suite of catalog-driven cloud applications that enable service providers to expand their offerings and deliver fantastic customer experience. Put simply, our solutions are essential ingredients in our customers’ commercial business model, providing them with the ability to create and deliver these essential services, charge for them, and establish and maintain lasting relationships with their end customers.
Why This Role Matters
Shape and Design, Create and Communicate, Attract and Convert.
Be the force behind Hansen’s next wave of growth.
Hansen Technologies powers the operations of the world’s leading communications and media providers. As we expand our global footprint, we have opened a role to partner closely with our new Sales engine and, as such, we are seeking an entrepreneurial Marketing leader to spearhead our Comms & Media marketing strategy – driving demand, elevating our brand, and creating a measurable impact on pipeline and revenue.
We see this role as a strategic growth driver, as exciting for an individual looking to step up to own the broader strategy and execution for the first time, as it would be for a more established leader looking to challenge themselves “in the weeds”. Initially, you will have direct influence over pipeline acceleration, market leadership, and how our brand resonates with the executives shaping the future of the industry. It goes without saying, you will be hands‑on in every facet of our Marketing programme where you will develop and deliver cutting‑edge, AI‑enabled marketing programs that attract, convert, and expand high‑value customers worldwide.
What You’ll Do
- Lead Hansen’s marketing vision for our Comms & Media vertical, aligning closely with Sales, Product, and Customer Success to create powerful go‑to‑market strategies.
- Drive pipeline growth through targeted Account-Based Marketing, demand generation, and digital campaigns.
- Elevate the Hansen brand with compelling storytelling, thought leadership, and high‑value content tailored to enterprise decision‑makers.
- Deliver high‑impact events and PR strategies that enhance brand credibility and customer engagement.
- Champion a data‑driven culture, leveraging analytics to optimise performance, measure ROI, and inform business decisions.
- Build and inspire a small but mighty team to deliver measurable impact across the marketing funnel.
What You Bring
- Proven track record in senior B2B marketing roles, ideally within the Telcos or Media sectors.
- Hands‑on expertise in ABM, digital demand generation, brand strategy, and content marketing for enterprise audiences.
- Strong leadership skills with the ability to align and inspire cross‑functional teams.
- Proficiency with marketing platforms such as Salesforce, HubSpot, Demandbase, and LinkedIn Campaign Manager.
- Data‑driven mindset and confidence presenting results to senior stakeholders.
What Sets You Apart
- Experience marketing to both global enterprises and regional market leaders in the communications and media sectors.
- A passion for AI‑infused ways of working enabling efficiency and optimisation throughout the Marketing ecosystem.
- Demonstrated success aligning Sales, Marketing, and Customer Success to accelerate pipeline and increase win rates.
- A strong grasp of marketing technology stacks and the ability to select and integrate the right tools for scale.
- Track record of building brand authority through thought leadership, analyst relations, and industry recognition.
- Comfort operating in fast‑growth, M&A‑active environments where agility and clarity of execution are key.
- Passion for coaching and developing talent, fostering a culture of creativity and performance.
Why Join Hansen
We operate in a culture that values innovation, collaboration, and impact, and this role offers the opportunity to shape the marketing engine of a dynamic, scaling business – and see your strategies deliver measurable growth at a critical point in our evolution.
We are proud to be an equal opportunities employer. Hansen prides itself on celebrating diversity and are committed to creating an inclusive environment for all employees, even extending this to how we work with our customers, partners and suppliers. We welcome applications from all qualified candidates, regardless of age, disability, gender identity or expression, marital status, race, ethnicity, religion or belief, sexual orientation, or any other protected characteristic. If you require any adjustments or accommodations during the recruitment process, please let us know.
#J-18808-LjbffrVice President Marketing, Communications & Media in London employer: Hansen Technologies
Hansen Technologies is an exceptional employer that values its employees by fostering a collaborative and innovative work culture in the heart of London. With a strong focus on professional development, employees are encouraged to grow their skills and advance their careers while enjoying the benefits of a hybrid work model that promotes work-life balance. The company's commitment to accuracy and compliance in payroll processes ensures that you will be part of a team that prioritises excellence and employee satisfaction across Europe.
StudySmarter Expert Advice🤫
We think this is how you could land Vice President Marketing, Communications & Media in London
✨Tip Number 1
Network with professionals in the telecommunications and media sectors. Attend industry events, webinars, or conferences where you can meet potential colleagues or mentors who can provide insights into Hansen Technologies and its culture.
✨Tip Number 2
Familiarise yourself with Hansen's products and services. Understanding their software suite and how it impacts customer engagement will help you articulate your vision for the marketing strategy during interviews.
✨Tip Number 3
Showcase your experience with data-driven marketing strategies. Be prepared to discuss specific examples of how you've used analytics to drive pipeline growth and improve marketing performance in previous roles.
✨Tip Number 4
Prepare to demonstrate your leadership skills by sharing stories of how you've built and inspired teams in the past. Highlight your ability to align cross-functional teams towards common goals, especially in fast-paced environments.
We think you need these skills to ace Vice President Marketing, Communications & Media in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in B2B marketing, particularly within the telecommunications or media sectors. Emphasise your leadership roles and any successful marketing strategies you've implemented.
Craft a Compelling Cover Letter:Your cover letter should reflect your understanding of Hansen Technologies' mission and how your vision aligns with their marketing goals. Use specific examples from your past experiences to demonstrate your ability to drive growth and brand elevation.
Showcase Data-Driven Achievements:In your application, include quantifiable results from previous marketing campaigns. Highlight your proficiency with analytics tools and how you've used data to inform decisions and optimise marketing performance.
Research the Company:Familiarise yourself with Hansen Technologies' products and services. Understanding their market position and recent developments will allow you to tailor your application and show genuine interest in the role.
How to prepare for a job interview at Hansen Technologies
✨Understand the Company and Its Vision
Before your interview, take the time to research Hansen Technologies thoroughly. Understand their products, services, and market position. Be prepared to discuss how your vision for marketing aligns with their goals and how you can contribute to their growth.
✨Showcase Your Leadership Experience
As a Vice President, strong leadership skills are crucial. Prepare examples of how you've successfully led teams in the past, particularly in B2B marketing roles. Highlight your ability to inspire cross-functional teams and drive results through collaboration.
✨Demonstrate Data-Driven Decision Making
Hansen values a data-driven culture. Be ready to discuss how you've used analytics to inform your marketing strategies and measure ROI. Share specific examples of campaigns where data played a key role in optimising performance.
✨Prepare for Strategic Discussions
This role is not just about marketing; it's a strategic growth driver. Be prepared to discuss how you would align marketing efforts with sales and customer success to accelerate pipeline growth. Think about innovative go-to-market strategies that could elevate Hansen's brand.