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- Tasks: Lead B2B marketing strategy and drive growth across UK, EU, and US markets.
- Company: Join a global advertising agency known for culturally-driven campaigns in major cities.
- Benefits: Enjoy a dynamic work environment with opportunities for mentorship and collaboration.
- Why this job: Be part of a creative team that values culture and diversity while making an impact.
- Qualifications: Proven B2B marketing experience, strong leadership, and a passion for culture required.
- Other info: We encourage applicants from underrepresented backgrounds to apply.
The predicted salary is between 43200 - 72000 £ per year.
A global advertising agency is seeking a Senior Marketing Manager to lead their international B2B marketing strategy. Known for culturally-driven campaigns across fashion, music, art, and lifestyle, the agency operates in major cities including London, New York, Paris, Berlin, and Milan.
This senior role is ideal for a strategic, creative marketer with strong B2B experience in media or advertising. The successful candidate will drive growth across UK, EU, and US markets by collaborating closely with sales teams, shaping marketing campaigns, and leading a Marketing Manager.
Responsibilities- Develop and implement global commercial marketing plans
- Create sales tools and content tailored to local markets
- Manage campaign performance and budgets
- Mentor a small team and collaborate with international partners
- Utilize data and insights to inform strategy and report on KPIs
- Proven experience in international B2B marketing
- Strong leadership and copywriting skills
- Excellent eye for design and content
- Comfortable working across creative and commercial teams
- Passionate about culture — including music, fashion, art, and street life
- Agency or media owner experience is preferred
Handle actively encourages applicants from underrepresented backgrounds. We are committed to attracting the best talent through our focus on equality, diversity, and inclusion.
Senior Marketing Manager - B2B (London) employer: Handle Recruitment
Contact Detail:
Handle Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - B2B (London)
✨Tip Number 1
Network with professionals in the advertising and media industry, especially those who have experience in B2B marketing. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Showcase your understanding of culturally-driven campaigns by discussing relevant projects you've worked on. Be prepared to share insights on how you tailored marketing strategies to resonate with diverse audiences.
✨Tip Number 3
Familiarise yourself with the specific markets mentioned in the job description, such as the UK, EU, and US. Research their unique cultural nuances and marketing preferences to demonstrate your strategic thinking during interviews.
✨Tip Number 4
Prepare to discuss your leadership style and how you've successfully mentored teams in the past. Highlight examples where your guidance led to improved campaign performance or team collaboration.
We think you need these skills to ace Senior Marketing Manager - B2B (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your B2B marketing experience, especially in media or advertising. Use specific examples of campaigns you've led and the results achieved to demonstrate your strategic and creative skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for culture and how it influences your marketing strategies. Mention your leadership experience and how you’ve successfully collaborated with sales teams to drive growth in international markets.
Showcase Your Copywriting Skills: Since strong copywriting skills are essential for this role, include samples of your work or describe projects where your writing made a significant impact. This will help illustrate your ability to create engaging content tailored to local markets.
Highlight Data-Driven Decision Making: Emphasise your experience in using data and insights to inform marketing strategies. Provide examples of how you've reported on KPIs and adjusted campaigns based on performance metrics to achieve better results.
How to prepare for a job interview at Handle Recruitment
✨Showcase Your B2B Expertise
Make sure to highlight your previous experience in B2B marketing during the interview. Prepare specific examples of successful campaigns you've led, particularly in media or advertising, and how they contributed to growth in international markets.
✨Demonstrate Leadership Skills
As this role involves mentoring a team, be ready to discuss your leadership style. Share instances where you've successfully guided a team or collaborated with others to achieve marketing goals, showcasing your ability to inspire and motivate.
✨Emphasise Cultural Passion
Since the agency values cultural relevance, express your passion for music, fashion, art, and street life. Discuss how these interests influence your marketing strategies and how you can leverage them to create impactful campaigns.
✨Prepare for Data-Driven Discussions
Be prepared to talk about how you use data and insights to inform your marketing strategies. Bring examples of how you've tracked KPIs and adjusted campaigns based on performance metrics to demonstrate your analytical skills.
