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- Tasks: Drive marketing strategy and customer engagement across the UKI region.
- Company: Leading enterprise software company focused on digital transformation.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Why this job: Be at the forefront of innovative marketing in a fast-paced tech landscape.
- Qualifications: 5+ years in B2B marketing, especially in software or technology sectors.
- Other info: Frequent office days in London; collaborate with global teams.
The predicted salary is between 36000 - 60000 £ per year.
We are working with a leading enterprise software company helping organisations accelerate their digital transformation goals with an automation platform. We\’re looking for a dynamic Field Marketing Manager to drive regional marketing strategy, demand generation, and customer engagement across the UKI territory.
In this role you will support the GTM strategy across the region, aligning closely with sales, channel, and global marketing teams. You’ll deliver integrated marketing programs designed to generate pipeline, strengthen brand awareness and deepen relationships with customers and partners.
Responsibilities:
- Develop and execute regional marketing plans that drive awareness, engagement, and pipeline growth across target accounts and verticals.
- Design and manage Account-Based Marketing (ABM) campaigns in collaboration with sales and customer success.
- Plan and deliver integrated demand generation programs (digital, events, email, content syndication, social, etc.) that align to business objectives.
- Partner with the UKI sales leaders to align marketing strategy with GTM priorities and revenue targets.
- Provide regular reporting on campaign performance, pipeline impact, and ROI.
- Own the planning and execution of strategic customer and partner events — from executive roundtables and industry conferences to digital experiences.
- Drive post-event follow-up and nurture programs to maximise engagement and conversion.
- Collaborate with channel and alliance teams to design joint marketing programs with key partners.
- Localise global content and messaging for the UKI market.
- Contribute to regional storytelling through customer success stories, PR, and social media.
Required experience:
- 5+ years’ B2B marketing experience, ideally within enterprise software, SaaS, or technology sectors.
- Proven success managing field marketing or regional marketing programs that drive measurable pipeline.
- Strong understanding of ABM strategies, digital marketing tactics, and event execution.
- Excellent stakeholder management and communication skills, with experience collaborating across sales, partners, and global teams.
- Analytical mindset with ability to track KPIs and optimise for performance.
- Self-starter who thrives in a fast-paced, high-growth environment.
Note; this role requires frequent days every week in the London office space
Marketing Manager UKI employer: Hally Solutions
Contact Detail:
Hally Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager UKI
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and campaigns. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially in areas like demand generation and customer engagement. Tailor your responses to show you understand their needs.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be the perfect fit for you. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Marketing Manager UKI
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Manager UKI. Highlight your B2B marketing experience and any specific achievements in driving pipeline growth. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills align with our needs. Don’t forget to mention your experience with ABM strategies and digital marketing tactics.
Showcase Your Analytical Skills: We love numbers! Include examples of how you've tracked KPIs and optimised campaigns in the past. This will show us that you have the analytical mindset we’re looking for in a fast-paced environment.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you on our radar quickly!
How to prepare for a job interview at Hally Solutions
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics and KPIs relevant to the role. Be ready to discuss how you've tracked and optimised campaigns in the past, especially in terms of pipeline growth and ROI.
✨Showcase Your ABM Experience
Since this role involves Account-Based Marketing, prepare specific examples of successful ABM campaigns you've managed. Highlight your collaboration with sales and customer success teams to demonstrate your ability to align strategies effectively.
✨Understand the Company’s Digital Transformation Goals
Research the company’s automation platform and its impact on digital transformation. Being able to articulate how your marketing strategies can support these goals will show that you're not just a fit for the role, but also genuinely interested in their mission.
✨Prepare for Stakeholder Management Questions
Expect questions about how you've managed relationships with various stakeholders. Think of examples where you successfully collaborated with sales, partners, or global teams, and be ready to discuss the outcomes of those partnerships.
