At a Glance
- Tasks: Lead and scale our agency's revenue function while building a high-performing sales team.
- Company: Join Halian Group, a leader in digital innovation with a commitment to diversity.
- Benefits: Competitive salary, benefits, commission, and remote work flexibility.
- Other info: Dynamic role with opportunities for career advancement and a focus on innovation.
- Why this job: Make a real impact by driving revenue growth and shaping client solutions with Optimizely.
- Qualifications: Proven senior sales experience, strong SDR background, and hands-on Optimizely expertise.
The predicted salary is between 85000 - 95000 € per year.
Location: Fully Remote (with access to London office)
Type: Full-time
Salary: £85,000 - £95,000 (DOE) + Benefits & Commission.
About The Role
We are looking for a commercially driven Head of Sales to lead and scale our agency's revenue function. This is a hands-on leadership role for someone who combines strategic oversight with strong execution, particularly someone who has come up through an SDR (Sales Development Representative) background and understands how to build pipeline and close deals. You will own the full sales cycle, from outbound strategy and pipeline generation through to closing high-value deals and nurturing long-term client relationships. A critical component of this role is deep, hands-on experience with Optimizely — using it not just as a selling point, but as a core part of shaping client solutions, leading conversations, and driving revenue.
Key Responsibilities
- Define and execute the overall sales strategy to drive consistent revenue growth
- Build, mentor, and scale a high-performing sales team (SDRs and Account Executives)
- Establish clear KPIs, forecasts, and reporting frameworks
- Design and optimise outbound sales processes rooted in strong SDR fundamentals
- Implement scalable prospecting strategies across multiple channels
- Ensure consistent, high-quality pipeline generation aligned with growth targets
- Own and lead complex sales cycles from discovery to close
- Deliver compelling, consultative pitches with a strong emphasis on Optimizely-led solutions
- Negotiate and close high-value digital, experimentation, and personalisation engagements
- Act as a senior client-facing leader, building trust with key accounts
- Lead strategic conversations around digital experience optimisation and experimentation
- Identify opportunities for upsell and long-term partnerships
- Act as a subject matter expert in Optimizely across experimentation, personalisation, and DXP capabilities
- Lead client discussions, demos, and solution design centred on Optimizely
- Work closely with technical and delivery teams to translate Optimizely capabilities into commercial value
- Position the agency as a leading Optimizely partner in the market
Required Experience & Skills
- Proven track record in a senior sales role within a digital agency or similar environment
- Strong background in SDR / outbound-led sales, with hands-on experience building pipeline
- Demonstrated success in closing complex, high-value deals
- Extensive, hands-on experience with Optimizely is essential
- Experience selling or delivering Optimizely-based solutions
- Ability to confidently lead client conversations and proposals centred on Optimizely
- Exceptional client-facing and communication skills
- Commercially astute with strong negotiation capabilities
Nice to Have
- Experience working with or selling AI-driven solutions, personalisation platforms, or data-led digital products
- Familiarity with how AI can enhance sales processes (e.g., prospecting, outreach personalisation, forecasting)
- Exposure to emerging trends in AI within digital experience, CRO, or marketing technology
- Experience managing and scaling sales teams
Application
This role offers a 2 stage interview process with interview slots now available—apply now to find out about the many benefits!
About Halian Group
With over 28 years of experience, we have come to understand that innovation is the only way to provide agile, practical solutions that transform businesses and careers. Our resourcing and smart services help you to realise tomorrow's potential. Discover the amazing things possible when you bring the right people and the right technologies together.
At Halian, we recognise that diversity, equity, and inclusion (DEI) are essential to building high-performing teams for our clients. We are committed to connecting organisations with top talent from all backgrounds, ensuring that every individual feels valued, respected, and empowered to contribute their unique perspectives. We encourage applications from all qualified candidates, regardless of race, gender, disability, or any other characteristic that makes them unique. By fostering diverse and inclusive workplaces, we help our clients drive innovation, enhance collaboration, and better reflect the communities they serve.
Head of Sales (m/f/d) employer: Halian | Managed Services, Recruitment Agency & Contract Staffing
Halian Group is an exceptional employer that champions innovation and diversity, offering a fully remote Head of Sales position with the added benefit of access to our London office. We foster a collaborative work culture that prioritises employee growth through mentorship and strategic leadership opportunities, ensuring you can thrive in your career while driving impactful results for our clients. Join us to be part of a dynamic team where your contributions are valued and your professional development is supported.
Contact Detail:
Halian | Managed Services, Recruitment Agency & Contract Staffing Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Sales (m/f/d)
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. The more people you know, the better your chances of landing that Head of Sales gig.
✨Tip Number 2
Show off your skills! Prepare a killer pitch that highlights your experience with Optimizely and how you've closed high-value deals in the past. Make sure to tailor it to the agency's needs.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or mentors to refine your answers and boost your confidence. Focus on demonstrating your strategic oversight and hands-on leadership style.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Head of Sales (m/f/d)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Sales role. Highlight your experience with SDRs and any hands-on sales leadership you've done. We want to see how you can drive revenue growth and build strong teams!
Showcase Your Optimizely Experience:Since Optimizely is a key part of this role, don’t forget to showcase your hands-on experience with it. Share specific examples of how you've used it to close deals or enhance client solutions. This will really make your application stand out!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Talk about your strategic vision for sales and how you plan to lead and mentor a high-performing team. We love a good story!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy and ensures your application goes straight to the right people. Don’t miss out on this opportunity!
How to prepare for a job interview at Halian | Managed Services, Recruitment Agency & Contract Staffing
✨Know Your Optimizely Inside Out
Since this role heavily revolves around Optimizely, make sure you’re well-versed in its features and benefits. Prepare to discuss how you've used it in past roles and be ready to showcase your understanding of how it can drive client solutions.
✨Demonstrate Your Sales Strategy Skills
Be prepared to talk about your approach to building a sales pipeline and closing high-value deals. Share specific examples from your experience that highlight your strategic thinking and execution skills, especially in an SDR context.
✨Showcase Your Leadership Experience
This role requires leading a sales team, so come armed with examples of how you've built and mentored teams in the past. Discuss your leadership style and how you’ve successfully scaled sales functions in previous positions.
✨Prepare for Client-Facing Scenarios
Expect to engage in role-play or scenario-based questions that assess your client-facing skills. Think about how you would handle complex sales cycles and be ready to demonstrate your consultative selling approach.
