Retail Media Business Development Manager

Retail Media Business Development Manager

Halfords – Worcestershire, England, United Kingdom

Halfords inspires and supports a lifetime of motoring and cycling. As a specialist retailer we lead the market through customer‑driven innovation and a distinct product range, offering integrated, convenient service experiences from e‑bike and electric vehicle servicing to on‑demand solutions. We foster customer loyalty by providing compelling reasons to keep returning to our stores.

About the Role

We’re looking for a Retail Media Business Development Manager to join the Halfords Retail Media Network team. This newly defined role will shape our strategy and make a measurable impact across Halfords’ channels, creating a data‑driven marketplace that links brands directly to high‑intent shoppers, fueling sustainable incremental revenue for Halfords and providing unparalleled customer insights for our partners.

Key Responsibilities

• Support the advancement of capabilities and understanding of the evolving Retail Media landscape across the business.
• Be a key stakeholder in developing the vision, strategy and ongoing strategy of our retail media solution.
• Work with key internal stakeholders to develop client presentations, bringing our media offering to life in a relevant and tailored way.
• Support new campaign development, pitch ideas and present campaign strategies.
• Collaborate with the Retail Media Campaign Manager to drive team performance, mentor junior colleagues and deputise where needed.
• Manage and grow supplier relationships, maximizing media investment returns.
• Work closely with tech/transformation teams to develop the proposition and the technical capabilities of our platform toward a best‑in‑market proposition.
• Understand partner requirements, Halfords commercial and brand goals, and connect them to a clear sales pipeline and roadmap of campaigns and product solutions, staying close to new technologies to enhance our proposition.
• Collaborate cross‑functionally with Retail and Garages Squads, digital/ecommerce teams, and channel/brand teams to align media with broader retail campaigns and deliver bespoke activity.

About You

We are looking for someone who understands media, thrives in a fast‑paced retail or agency environment, and is passionate about sales, strategy and execution. You will be confident building and delivering a pipeline, managing campaigns from concept to delivery, and comfortable working with suppliers, media owners and internal stakeholders alike.

• Established experience in a media sales environment with experience of commercial media networks (retail or garages a bonus).
• Excellent written and verbal communication skills with confidence presenting ideas and campaign results.
• A collaborative and proactive mindset, with a commercial focus on ROI.
• Strong analytical and problem‑solving skills with a data‑driven approach to campaign reporting and optimisation.
• Leadership potential and experience managing or mentoring junior team members.
• Strong client servicing experience / expertise.
• Excellent understanding and experience of working across key instore, ecommerce and digital media channels; experience managing multiple media channels and supplier relationships.
• Proven ability to manage cross‑functional projects.
• Adaptability to work in a fast‑evolving retail media landscape.
• Experience presenting to and influencing brand partners or clients.
• Awareness of emerging advertising technologies and platforms that enhance media propositions.

Reward & Benefits

• A competitive salary evaluated against market data, an annual discretionary bonus scheme, pension, life assurance, 25 days annual leave plus bank holidays, and enhanced family leave.
• Commitment to your ongoing personal and professional development to support your career aspirations.
• Access to a wide range of employee discounts across the Halfords suite of products and services.
• Wellbeing and inclusion at the heart of our colleague experience, with resources and support to enhance wellbeing at work and active colleague networks for inclusion initiatives.

Seniority Level

Mid‑Senior level

Employment Type

Full‑time

Job Function

Sales and Business Development

Industries

Retail

We’re an inclusive, equal‑opportunity employer and we welcome applications from all backgrounds. Join us to be part of the One Halfords Family.