Global Head of Marketing Services and Consumer Experience

Hello . We’re Haleon . A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne , Panadol , Advil , Voltaren , Theraflu , Otrivin , and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

Global Head of Marketing Services and Consumer Experience

Role Summary
The Global Head of Marketing Services and Consumer Experience is an executive role reporting into the Group CMO and is responsible for the strategic advancement of our marketing capabilities and enablement.

This role oversees the marketing workflow, including Media, Partnerships, Operations, and Digital Governance, serving end-to-end marketing across Categories and Business Units. The primary purpose is to design processes, tools, platforms, data, and services that enable global marketers and commercial colleagues to harness scale and enterprise investments, delivering growth efficiently and effectively. This role also maintains senior external partner relationships to ensure our strategy stays up-to-date with industry best practices.

Key Roles and Responsibilities

Set the Enterprise Martech & Services Vision and Roadmap

• Develop and execute a long-range plan for marketing transformation, leveraging digital, technology, data, and AI.
• Create business cases to determine value creation and make strategic choices.

Lead the Team to Execute Against the Strategy

• Oversee the delivery of key Enterprise Martech services, including Customer Data Platform, Content Single Sign On, Digital Asset Management tools, Content Management System, and Customer Relationship Management.

Liaise with Internal and External Stakeholders

• Engage with Category Heads, GMs, Area Marketing Leads, Tech/Data teams, Agency Executives, and Industry Associations to identify business benefits and secure enterprise commitment and investment.

Manage Regional/Hub Program Delivery Priorities

• Lead the evolution of delivery models, addressing new market requirements and opportunities for automation and offshoring.

Chair the Marketing Operations Centre Steering Committee

• Ensure appropriate governance and risk controls are in place, addressing dynamic privacy laws and business risks.

Oversee a Large Team of In-Market and Offshore Teams

• Manage agencies and partners delivering MarTech tools and services, ensuring adherence to contracted service level agreements.

Job Requirements and Qualifications

Required Experience:

• Digital/data and technology fluency with significant external market orientation
• Cross-geography leadership experience
• Digital marketing experience, including tools, vendors, and trends
• Brand Marketing experience in BU or Category
• Experience with highly-virtual, global, and diverse teams
• Exceptional communication and presentation skills
• Problem-solving and negotiation capabilities
• Previous experience at an agency or platform (Google/Amazon/Meta)
• Senior stakeholder management, influencing, and negotiation skills
• Consumer, Pharma or healthcare industry experience Preferred

Why Join Us?

The future of everyday health is changing. And we’re the people changing it. In front of us is an incredible opportunity to go beyond what any of us have done before. And make everyday health more achievable, more inclusive and more sustainable. For more and more people. So, join us, as we build one of the world’s leading consumer healthcare companies. Join us to innovate our category-leading brands. To better understand people’s everyday health needs. To tackle the biggest barriers that stand in their way. To change individual and societal behaviour. Join us to work with colleagues who share your restless energy. To explore your interests. To stretch yourself to do the best work of your career. And join us, as together we build a working experience that encourages us all to lead happier, healthier, more productive lives. The way we see it, every day is an opportunity for better. And we’re going all in to realize it.

Care to join us. Find out what life at Haleon is really like Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We\’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.

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