Europe Dcomm Digital Shelf Manager

Haleon has an opportunity to manage the digital transformation for e-commerce and digital marketing across all brands and therapeutic areas. Key duties include:

• Develop a framework to enable marketing to build their digital strategies accounting for variables and dynamics.
• Develop and pilot e-commerce initiatives.
• Feed customer insight to the commercial team’s brand strategy.
• Lead the 12‑month digital operational plan.
• Represent Haleon brands to both internal and external stakeholders.
• Provide forums for education and sharing of best practices to marketing teams, executive leadership and cross‑functional resources.
• Evaluate the digital strategy to optimize channel, customer, and consumer offerings.
• Lead and align multi‑stakeholder relationships to ensure ongoing alignment with digital strategies.
• Inspire the marketing brand teams by developing digital capabilities and strategies and growing capability through on/off the job training and coaching.
• Accountable for setting and achieving e-commerce operations metrics including KPIs and SLAs.
• Understand portfolio sets for global and local supported brands, coordinate translation for the market and ensure execution is completed in a timely and accurate manner.
• Initiate and track the copy approval process for all the materials in responsible market.
• Ensure timely execution of all materials through DC and Global Platforms in responsible markets.
• Interact with local operating companies to meet customer manager needs.
• Maintain the portal (haleon.pro) and engage marketing and medical to keep the portal attractive for customers.
• Review modern technologies and explore new developments in digital landscape to deliver communication and business objectives more effectively.

Basic Qualifications:

• Bachelor’s degree.
• Experience in a large multi‑national working environment.
• Marketing experience.
• Experience in multi‑channel/digital marketing.

Preferred Qualifications:

• Bachelor’s degree (Marketing, Brand Management, Communications, or a Technology related field in Pharmaceuticals).
• Consult manager on technology related field experience.
• Digital coursework.
• Expert in digital marketing channels in sales and marketing.
• Ability to influence, challenge and gain credibility with senior commercial leaders.
• Digital/social/interactive marketing experience with a clear commercial focus, including digital analytics and metrics.
• Excellent communication skills, strong presentation and facilitation skills to explain/sell creative concepts.
• Proven track record of driving sales performance.
• Agency management experience.
• Proficient in customer understanding and campaign development.
• Capable of working across boundaries and functional areas.
• Familiarity with copy approval process.
• Experience in the Pharma sector.
• Project management experience.

Equal Opportunities: Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.