At a Glance
- Tasks: Drive sales growth and build strong relationships with builders’ merchants across Northern Ireland.
- Company: Join a dynamic and ambitious company in the construction sector.
- Benefits: Competitive salary, performance bonuses, company vehicle, and private healthcare.
- Other info: Enjoy a supportive environment with opportunities for professional growth.
- Why this job: Make a real impact in a growing business while developing your sales career.
- Qualifications: 3+ years of B2B sales experience, preferably in builders’ merchants or construction.
The predicted salary is between 35000 - 45000 € per year.
We are currently recruiting for a Merchant External Sales Representative to cover Northern Ireland, reporting directly to the Branch Operations Director. This is an exciting opportunity for an experienced, commercially driven sales professional to play a key role in driving profitable growth across the builders’ merchant channel. The successful candidate will be responsible for managing and growing existing merchant relationships, securing new listings, and protecting margin through disciplined commercial management.
Role Overview
The Merchant External Sales Representative will be accountable for delivering revenue, margin, and distribution growth across a defined territory. The role requires strong territory planning, influential relationship management, and the ability to engage effectively with branch managers, buyers, counter sales teams, and regional stakeholders.
Key Responsibilities
- Managing and growing a defined portfolio of builders’ merchant accounts, including key accounts across Northern Ireland
- Conducting regular branch visits in line with agreed call cycles
- Building and maintaining strong relationships with branch managers, buyers, counter sales teams, and regional directors
- Identifying upsell and cross-sell opportunities across the full product range
- Delivering joint business plans with key accounts
- Identifying and securing new merchant listings
- Supporting new branch openings, product launches, and promotional initiatives
- Achieving agreed revenue, margin, volume, and distribution targets
- Maintaining pricing discipline and protecting margin
- Delivering product training and supporting promotional activity within branches
- Monitoring competitor activity, pricing, and market trends
- Maintaining accurate CRM records and reporting on activity and pipeline performance
Key Performance Indicators (KPIs)
- Revenue growth versus target
- Gross margin performance
- Distribution gains (new branches and new product lines)
- Call coverage versus plan
- Pipeline value and conversion rate
Required Experience & Skills
- Proven external B2B sales experience (minimum 3 years preferred)
- Experience managing key accounts within builders’ merchants or the construction sector
- Timber knowledge or experience (preferred)
- Strong commercial negotiation skills
- Ability to effectively manage a geographically dispersed territory
- Comfortable working to structured KPIs and performance targets
- Strong relationship-building skills with a data-driven, results-focused mindset
- Confident presenter with high levels of resilience, organisation, and self-motivation
Package & Benefits
- Competitive basic salary
- Performance-based bonus scheme
- Company vehicle or car allowance
- Pension scheme
- Private healthcare
- Business expenses fully covered
- Access to the company Healthcare plan following probation
If you are a commercially focused sales professional looking to develop your career within a growing and ambitious business, we would welcome your application.
Merchant External Sales Representative in Newry employer: Haldane Fisher Limited
Join a dynamic and ambitious team as a Merchant External Sales Representative in Northern Ireland, where your expertise will drive profitable growth in the builders' merchant channel. We pride ourselves on fostering a supportive work culture that values employee development, offering competitive salaries, performance-based bonuses, and comprehensive benefits including private healthcare and a pension scheme. With opportunities for career advancement and a focus on building strong relationships, this role is perfect for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Merchant External Sales Representative in Newry
✨Tip Number 1
Network like a pro! Get out there and connect with people in the builders’ merchant sector. Attend industry events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might help you land that dream role!
✨Tip Number 2
Prepare for those interviews by researching the company and its competitors. Understand their products and market position. This will not only impress your interviewers but also help you tailor your answers to show how you can drive revenue and growth in the role.
✨Tip Number 3
Practice your pitch! You’ll need to sell yourself just like you would sell a product. Be clear about your achievements, especially in managing key accounts and driving sales. Use specific examples to demonstrate your skills and how they align with the job requirements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged. So, get your application in and let’s see if you’re the right fit for our team!
We think you need these skills to ace Merchant External Sales Representative in Newry
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Merchant External Sales Representative. Highlight your B2B sales experience and any specific achievements in managing key accounts within builders’ merchants or the construction sector.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your commercial negotiation skills and relationship-building abilities. Mention how you can drive revenue growth and protect margins, as these are key aspects of the role.
Showcase Relevant Experience:When detailing your work history, focus on experiences that align with the responsibilities listed in the job description. Talk about your territory planning and how you've successfully engaged with branch managers and buyers in the past.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Haldane Fisher Limited
✨Know Your Territory
Before the interview, make sure you research Northern Ireland's builders' merchant landscape. Understand the key players, market trends, and any recent developments. This will show your potential employer that you're proactive and genuinely interested in the role.
✨Showcase Your Relationship Skills
Prepare examples of how you've successfully built and maintained relationships in previous roles. Think about specific instances where your relationship management led to upselling or securing new listings. This is crucial for a Merchant External Sales Representative!
✨Be Ready with Numbers
Since this role is heavily focused on revenue and margin growth, come prepared with metrics from your past experiences. Be ready to discuss how you achieved targets and what strategies you used to drive sales. Numbers speak volumes in sales interviews!
✨Demonstrate Your Commercial Acumen
Brush up on your commercial negotiation skills and be prepared to discuss how you've protected margins in previous roles. You might even want to role-play a negotiation scenario to showcase your skills. This will highlight your fit for the position and your understanding of the business side of sales.
