At a Glance
- Tasks: Lead trade marketing strategies for top brands in the Kitchen Channel.
- Company: Join Haier Europe, a leader in domestic appliances and smart home solutions.
- Benefits: Enjoy a competitive salary, bonus, pension, and 25 days holiday.
- Other info: Hybrid working available with a vibrant office environment at Birchwood Park.
- Why this job: Take ownership of impactful marketing activities and drive your career forward.
- Qualifications: Experience in trade marketing and excellent communication skills required.
The predicted salary is between 45000 - 45000 £ per year.
Here at Haier Europe (Candy, Hoover, Haier) our ambition is simple; to be the number one Domestic Appliance and Smart Home business in the UK and Ireland. As we grow our business, we are now looking for a new Trade Marketing Manager to support the growth across our Kitchen Channel.
As Trade Marketing Manager, you’ll have responsibility for all 3 brands across the 4 product lines, in the strategic and financial planning of go to market activity within the Kitchen Channel. With support from the Head of Marketing Operations, you’ll directly influence the effectiveness of marketing activity (including event management) through the planning and operational activity aligned to the business strategy for Haier Europe within the UK and ROI.
Benefits:
- £45,000 DOE
- Bonus
- Pension Contribution
- BUPA Life Cover
- 25 Days Holiday (+ statutory bank holidays)
- Employee Assistance Program
- Training support schemes to aid your development
- Brilliant discounts on our products and access to Reward Gateway which offers a wide range of retailer discounts
With experience within Trade Marketing and Go to Market activities, both instore and online, you’ll have gained this within Domestic Appliances, Consumer Electronics, Consumer Durables, FMCG or Retail. With excellent communication skills, both written and verbal, you’ll be able to present to an array of audiences and will have experience of managing people directly or indirectly within a marketing/commercial structure; you’ll be competent at running project teams. Experience of working with some of the following retailers is desirable; B&Q, Wickes, Currys, Argos, AO, Very, John Lewis.
You’ll be based at our fantastic Birchwood Park office (WA3 6XG) with hybrid working available (3 days office/2 days home). If you’re an individual who wants a role that offers true ownership and accountability, then apply today!
With the strength of our brands behind you, a culture of high-performance that motivates you and the freedom to drive your career your way, our shared ambition will inspire you and delight every customer. Our future. In your hands. Apply now.
Our commitment to diversity and inclusion helps ensure the ideas, perspectives and experiences of all colleagues supports a culture of learning and attracts world-class talent. We welcome applications from all sections of the community and candidates will be equally assessed and selected based on objective criteria.
Trade Marketing Manager employer: Haier
Contact Detail:
Haier Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at Haier or similar companies. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by researching Haier's products and recent marketing campaigns. Show us you’re passionate about the brand and have ideas on how to boost their presence in the Kitchen Channel.
✨Tip Number 3
Practice your presentation skills! As a Trade Marketing Manager, you'll need to communicate effectively. Try presenting your ideas to friends or family to get comfortable before the big day.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team at Haier Europe.
We think you need these skills to ace Trade Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Trade Marketing Manager role. Highlight your experience in trade marketing and go-to-market strategies, especially within domestic appliances or related sectors. We want to see how your skills align with our ambition at Haier Europe!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Share specific examples of your past successes in marketing and how they relate to the Kitchen Channel. Let your personality come through!
Showcase Your Communication Skills: Since excellent communication is key for this role, make sure your written application reflects that. Keep your language clear and concise, and don’t forget to proofread for any typos or errors. We love attention to detail!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the info you need about the role and our company culture there!
How to prepare for a job interview at Haier
✨Know Your Brands Inside Out
Before the interview, make sure you research Haier Europe and its brands—Candy, Hoover, and Haier. Understand their product lines, recent marketing campaigns, and how they position themselves in the market. This knowledge will help you demonstrate your genuine interest and show that you're ready to contribute to their growth.
✨Showcase Your Trade Marketing Experience
Be prepared to discuss your previous experience in trade marketing, especially within domestic appliances or consumer electronics. Have specific examples ready that highlight your successes in go-to-market strategies and event management. This will help you illustrate how your background aligns with the role's requirements.
✨Communicate Clearly and Confidently
Since excellent communication skills are crucial for this role, practice articulating your thoughts clearly. Consider doing mock interviews with a friend or using video tools to refine your delivery. Remember, you’ll need to present to various audiences, so showcasing your ability to communicate effectively is key.
✨Prepare Questions That Matter
At the end of the interview, you'll likely have the chance to ask questions. Prepare thoughtful queries about the company's future plans, the team dynamics, or how success is measured in the Trade Marketing Manager role. This shows your enthusiasm and helps you assess if the company is the right fit for you.