At a Glance
- Tasks: Lead TikTok Shop growth by recruiting creators and driving affiliate sales.
- Company: Hadley Designs inspires beauty through innovative products and is ready to conquer TikTok Shop.
- Benefits: Enjoy remote work, flexible hours, and a supportive CEO with a focus on personal development.
- Why this job: Join a dynamic team, unleash your creativity, and redefine social commerce in an exciting environment.
- Qualifications: 2+ years in social commerce, data-driven, creative, and excellent communication skills required.
- Other info: This role offers autonomy and the chance to shape the future of e-commerce.
The predicted salary is between 43200 - 72000 £ per year.
Are you ready to build a revenue rocket on TikTok Shop? At Hadley Designs, we're on a mission to fill lives with beauty and inspiration through hundreds of products that help people become their best selves. TikTok Shop is our next rocket, 15% of sales today, 50% tomorrow, and we need you to light the fuse. This is your shot to build an empire. Amazon's locked (70-80% of our revenue), but TikTok Shop is wide open. We're hunting for a Growth Lead who's obsessed with turning creators into gold. You'll unleash 1,000+ new creators monthly, drive $250K in affiliate video sales, and keep 50% posting viral content, all while locking in 10%+ profit margins.
Your edge? Supercharging our top 10 VIP affiliates for 10% month-over-month growth. If you thrive on viral chaos, love outsmarting trends, and can rally a creator army, this is your playground. No bureaucracy, just a big budget, a CEO who bets on bold, and a chance to redefine our future.
What Winning Looks Like:
- Six months in, TikTok Shop's a juggernaut, $250K+ monthly affiliate sales, 1,000+ creators buzzing monthly, 50%+ of our creator army is engaged, and 10%+ margins locked.
- Our top 10 VIPs are growing 10% MoM because you've made them unstoppable.
- You've crafted a creator machine that's the envy of e-commerce, turning viral hooks into gold and fueling Hadley Designs' explosive rise.
Your Playbook:
- One Thing: Turn our army of TikTok creators into a sales machine.
- Big Rocks (Own These First):
- Recruit 1,000+ new creators/month
- Keep 50% posting, spark contests, newsletters, and hype that sticks
- Grow top 10-20 VIPs by 10% MoM, relationships and incentives that kill it
- Nail 10%+ profit margins, scale smart, not sloppy
- Crunch affiliate data weekly to sharpen strategies
- Run TikTok ad campaigns, launch winners, axe losers
- Team up with marketing for creator assets
- Own the affiliate CRM, onboarding, and training updates
- Check in with affiliates, oversee an assistant that communicates with our creators
- Brainstorm new sales campaigns
- Ride trends, host webinars, audit content, and test incentives, keep it fresh
- Build SOPs and partnerships to stay ahead
KPIs You'll Smash:
- 1,000+ new creators monthly
- $250K affiliate sales monthly
- 50% creator engagement
- 10%+ profit margin
- 10%+ MoM VIP growth
Who You'll Roll With:
- CEO & Head of Marketing - weekly strategy and accountability calls
Requirements
Who You Are:
- A social commerce or affiliate ninja (2+ years scaling brands)
- Data-sharp, people-magnetic, and insanely creative
- Hungry to innovate, relentless for results, glued to details
- A communicator who owns it solo or with a crew
- Killer English, writing, and organizing chops
- Bonus: AI tool skills & knowledge
Benefits
Why You'll Thrive Here:
- TikTok Shop's your kingdom, 15% of our brand sales now, 50% of our sales with your magic tomorrow
- A CEO who's all-in (with a head of marketing that is wicked smart)
- Cash, tools, and freedom, no leash, just trust
- Remote Full Time Work
- Flexible Schedule
- Regular Interaction with CEO
- Established Company doing business for 10+ years
- Personal Development
- Autonomy of time and schedule
Head of TikTok Shop and Social Commerce employer: Hadley Designs
Contact Detail:
Hadley Designs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of TikTok Shop and Social Commerce
✨Tip Number 1
Familiarise yourself with TikTok's latest trends and features. Understanding the platform's algorithm and what content goes viral can give you an edge in discussions during interviews, showcasing your passion and knowledge about social commerce.
✨Tip Number 2
Network with current TikTok creators and affiliate marketers. Building relationships with influencers can provide insights into what works on the platform and may even lead to referrals or recommendations when applying for the role.
✨Tip Number 3
Prepare to discuss specific strategies you've used in the past to grow creator engagement and sales. Having concrete examples ready will demonstrate your expertise and ability to drive results, which is crucial for this position.
✨Tip Number 4
Stay updated on the latest tools and technologies in social commerce and affiliate marketing. Being knowledgeable about AI tools and analytics platforms can set you apart as a candidate who is ready to innovate and optimise performance.
We think you need these skills to ace Head of TikTok Shop and Social Commerce
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social commerce and affiliate marketing. Use specific metrics to demonstrate your success, such as growth percentages or sales figures, to show you can deliver results.
Craft a Compelling Cover Letter: In your cover letter, express your passion for TikTok Shop and how you plan to turn creators into a sales machine. Mention your innovative ideas and how they align with Hadley Designs' mission to inspire and beautify lives.
Showcase Your Creativity: Since the role requires creativity, include examples of past campaigns or strategies you've implemented that led to significant growth. Highlight any unique approaches you've taken to engage creators or drive sales.
Highlight Data-Driven Achievements: Emphasise your ability to analyse data and make informed decisions. Provide examples of how you've used data to refine strategies or improve engagement rates, particularly in social media or e-commerce contexts.
How to prepare for a job interview at Hadley Designs
✨Showcase Your Data Skills
As the role requires a data-sharp individual, be prepared to discuss your experience with data analysis. Bring examples of how you've used data to drive growth in previous roles, especially in social commerce or affiliate marketing.
✨Demonstrate Your Creativity
This position is all about turning creators into sales machines. Share innovative ideas you've implemented in past roles that have led to successful campaigns or creator engagement. Think outside the box!
✨Know the TikTok Landscape
Familiarise yourself with current TikTok trends and successful brands on the platform. Be ready to discuss how you would leverage these trends to recruit creators and boost sales for Hadley Designs.
✨Prepare for KPI Discussions
Understand the key performance indicators mentioned in the job description. Be ready to explain how you would achieve targets like 1,000+ new creators monthly and $250K in affiliate sales, using specific strategies from your past experiences.