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For Companies At a Glance
- Tasks: Create media plans and optimise revenue for global video inventory.
- Company: Join Comcast's FreeWheel, a leader in global video advertising technology.
- Benefits: Competitive pay, bonuses, and comprehensive benefits tailored to your needs.
- Other info: Collaborative culture with opportunities for growth across diverse markets.
- Why this job: Be at the forefront of ad tech, making impactful decisions daily.
- Qualifications: Experience in programmatic video and strong analytical skills required.
The predicted salary is between 40000 - 50000 £ per year.
hackajob is collaborating with Comcast to connect them with exceptional professionals for this role. FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.
Job Summary
As a Yield Planner, you will be at the intersection of data-driven strategy and commercial execution. This role is critical in ensuring that our global video inventory is utilized efficiently to drive maximum revenue for our publishers while meeting the specific needs of our demand partners. You will act as the strategic link between our Sales and Supply teams, turning complex data into actionable media plans and optimization strategies.
Key Responsibilities
- Media Planning & Sales Support: Create comprehensive media plans and inventory forecasts in response to Requests for Proposals (RFPs). You will ensure that proposed campaigns are feasible, profitable, and aligned with available video inventory.
- Revenue & Margin Optimization: Monitor daily performance across various campaign types (DIO, Programmatic Guaranteed, Private Marketplaces, and Open Exchange). You will implement pricing floors and throttling strategies to maximize yield and safeguard margins.
- Reporting & Business Intelligence: Build and maintain automated dashboards using Looker and Excel. You will conduct deep-dive analyses on KPIs such as Fill Rate and eCPM (effective Cost Per Mille) to identify growth opportunities.
- Cross-Functional Projects: Contribute to a variety of projects that touch upon numerous disciplines and technical specificities. This role offers the opportunity to engage with various facets of the business, allowing you to adapt strategies and solve unique challenges across diverse departments and markets.
Desired Profile
- Programmatic Expertise: A solid understanding of the programmatic video landscape, including header bidding, and the mechanics of an SSP.
- Analytical Rigor: Advanced proficiency in Microsoft Excel (pivot tables, complex formulas, data modeling) and experience with Business Intelligence tools, specifically Looker.
- Strategic Mindset: The ability to translate raw data into clear, commercial narratives for the Sales team.
- Communication: Excellent written and verbal communication skills in English are mandatory, as you will collaborate with teams across multiple countries daily.
- Detail-Oriented: A methodical approach to troubleshooting delivery issues and optimizing complex auction environments.
Why Join Our Team?
We value transparency, agility, and data-backed decision-making. Our team operates on the principle that every data point tells a story about our business health.
Joining Us Means
- Working at the forefront of global video advertising technology.
- A collaborative environment where the Yield team is viewed as a strategic partner, not just a support function.
- The chance to manage a global footprint of inventory, providing exposure to diverse markets and ad tech challenges.
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
2-5 Years
Yield Planner employer: hackajob
Contact Detail:
hackajob Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Yield Planner
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those at Comcast or similar companies. A friendly chat can open doors and give you insights that job descriptions just can't.
✨Tip Number 2
Prepare for interviews by diving deep into the company’s values and recent projects. Show them you’re not just another candidate; you’re genuinely interested in what they do and how you can contribute.
✨Tip Number 3
Practice your data storytelling skills! As a Yield Planner, you'll need to turn complex data into clear narratives. Use mock interviews to refine this skill and impress your interviewers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Yield Planner
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Yield Planner role. Highlight your experience with media planning, revenue optimisation, and any relevant programmatic expertise. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the role and how your analytical mindset can contribute to our team. Keep it concise but impactful – we love a good story!
Show Off Your Data Skills: Since this role is all about data-driven strategy, make sure to showcase your proficiency in Excel and any Business Intelligence tools you've used. We want to know how you turn complex data into actionable insights!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at hackajob
✨Know Your Numbers
As a Yield Planner, you'll be dealing with data all the time. Brush up on your understanding of key metrics like Fill Rate and eCPM. Be ready to discuss how you've used these metrics in past roles to drive revenue and optimise campaigns.
✨Master Media Planning
Familiarise yourself with creating media plans and inventory forecasts. Prepare examples of how you've successfully responded to RFPs in the past, ensuring campaigns were both feasible and profitable. This will show your strategic mindset and attention to detail.
✨Showcase Your Analytical Skills
Since advanced Excel skills are a must, practice using pivot tables and complex formulas. Bring along examples of dashboards you've built or analyses you've conducted, especially if you've used Looker or similar BI tools. This will demonstrate your analytical rigor.
✨Communicate Clearly
Excellent communication is key in this role. Prepare to articulate complex data insights in a way that’s easy for non-technical team members to understand. Think about how you can convey your past experiences in a clear and engaging manner during the interview.